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Alphabet Inc Class C (GOOG)



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Upturn Advisory Summary
04/01/2025: GOOG (3-star) is currently NOT-A-BUY. Pass it for now.
Analysis of Past Performance
Type Stock | Historic Profit 10.95% | Avg. Invested days 58 | Today’s Advisory PASS |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Large-Cap Stock | Market Capitalization 1.93T USD | Price to earnings Ratio 19.74 | 1Y Target Price 216.06 |
Price to earnings Ratio 19.74 | 1Y Target Price 216.06 | ||
Volume (30-day avg) 22063774 | Beta 1.02 | 52 Weeks Range 147.86 - 208.46 | Updated Date 04/1/2025 |
52 Weeks Range 147.86 - 208.46 | Updated Date 04/1/2025 | ||
Dividends yield (FY) 0.51% | Basic EPS (TTM) 8.05 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 28.6% | Operating Margin (TTM) 33.97% |
Management Effectiveness
Return on Assets (TTM) 16.74% | Return on Equity (TTM) 32.91% |
Valuation
Trailing PE 19.74 | Forward PE 17.86 | Enterprise Value 1854436870000 | Price to Sales(TTM) 5.5 |
Enterprise Value 1854436870000 | Price to Sales(TTM) 5.5 | ||
Enterprise Value to Revenue 5.3 | Enterprise Value to EBITDA 13.7 | Shares Outstanding 5496999936 | Shares Floating 10917851600 |
Shares Outstanding 5496999936 | Shares Floating 10917851600 | ||
Percent Insiders 0.02 | Percent Institutions 61.58 |
Analyst Ratings
Rating 4.4 | Target Price 215.18 | Buy 13 | Strong Buy 37 |
Buy 13 | Strong Buy 37 | ||
Hold 12 | Sell - | Strong Sell - | |
Strong Sell - |
Upturn AI SWOT
Alphabet Inc Class C

Company Overview
History and Background
Alphabet Inc. was created in 2015 as a restructuring of Google. Google was founded in 1998 by Larry Page and Sergey Brin. The restructuring aimed to separate Google's core businesses from its more experimental ventures.
Core Business Areas
- Google Services: Includes Google's core products like Search, Ads, YouTube, Android, Chrome, Google Cloud, and Google Maps. It's the primary revenue generator.
- Google Cloud: Offers cloud computing services, including infrastructure as a service (IaaS), platform as a service (PaaS), and software as a service (SaaS). Competes with AWS and Azure.
- Other Bets: Encompasses various experimental and long-term projects, such as Waymo (autonomous vehicles), Verily (life sciences), and Calico (ageing research).
Leadership and Structure
Sundar Pichai is the CEO of Alphabet. The company operates under a holding company structure, with Google as its primary subsidiary. Larry Page and Sergey Brin remain influential board members.
Top Products and Market Share
Key Offerings
- Google Search: The dominant search engine worldwide, with a market share of over 80%. Competitors include Bing and DuckDuckGo. Generates significant revenue through advertising.
- YouTube: A video-sharing platform with over 2.5 billion monthly active users. Competitors include TikTok, Facebook Watch, and Netflix. Monetized through advertising and subscriptions (YouTube Premium).
- Android: The most widely used mobile operating system globally. Competitors include Apple's iOS. Alphabet derives revenue through Google Play Store and services integrated into Android devices.
- Google Cloud Platform: Cloud computing services with a rapidly growing market share. Competitors include Amazon Web Services (AWS) and Microsoft Azure. Revenue generation from IaaS, PaaS and SaaS offerings.
- Google Ads: Online advertising platform that generates revenue through pay-per-click and other advertising formats. Competitors include Meta Ads.
Market Dynamics
Industry Overview
The technology industry is characterized by rapid innovation, intense competition, and evolving consumer preferences. Cloud computing, artificial intelligence, and digital advertising are key growth areas.
Positioning
Alphabet is a leading technology company with a strong presence in search, advertising, cloud computing, and mobile operating systems. Its competitive advantages include its massive user base, strong brand recognition, and technological expertise.
Total Addressable Market (TAM)
The TAM for Alphabet's businesses is estimated to be in the trillions of dollars, encompassing digital advertising, cloud computing, autonomous vehicles, and other areas. Alphabet is well-positioned to capture a significant share of this TAM.
Upturn SWOT Analysis
Strengths
- Dominant market share in search and online advertising
- Strong brand recognition and global reach
- Extensive technological expertise and innovation
- Massive user base across various platforms
- Significant cash reserves
Weaknesses
- Dependence on advertising revenue
- Regulatory scrutiny and antitrust concerns
- High R&D expenses
- Challenges in monetizing 'Other Bets'
- Privacy concerns related to data collection
Opportunities
- Growth in cloud computing and artificial intelligence
- Expansion into new markets and industries
- Development of innovative products and services
- Strategic acquisitions and partnerships
- Increasing demand for digital advertising
Threats
- Intense competition from other technology companies
- Economic downturn and reduced advertising spending
- Changes in consumer preferences and technological advancements
- Data breaches and cybersecurity threats
- Increasing regulatory oversight
Competitors and Market Share
Key Competitors
- META
- MSFT
- AMZN
- AAPL
Competitive Landscape
Alphabet faces intense competition from other technology companies in various areas. It holds a dominant position in search and online advertising but faces strong competition in cloud computing and other areas.
Major Acquisitions
DeepMind
- Year: 2014
- Acquisition Price (USD millions): 500
- Strategic Rationale: Enhanced AI capabilities and research expertise.
Looker
- Year: 2020
- Acquisition Price (USD millions): 2600
- Strategic Rationale: Strengthened data analytics and business intelligence capabilities for Google Cloud.
Growth Trajectory and Initiatives
Historical Growth: Alphabet has experienced significant revenue growth over the past decade, driven by its core advertising business and expansion into new areas like cloud computing.
Future Projections: Analysts expect Alphabet to continue growing its revenue and earnings in the coming years, driven by its investments in cloud computing, artificial intelligence, and other growth areas.
Recent Initiatives: Recent strategic initiatives include investments in AI, enhancements to Google Cloud Platform, expansion of YouTube Premium, and development of new hardware products.
Summary
Alphabet is a strong company with a dominant position in search and online advertising. Its investments in cloud computing and artificial intelligence are promising for future growth. Regulatory scrutiny and intense competition are key challenges that it needs to manage. However, with robust user base, the company continues to innovate.
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Sources and Disclaimers
Data Sources:
- Company Filings
- Market Research Reports
- Analyst Estimates
- Industry News
Disclaimers:
The information provided is for informational purposes only and should not be considered investment advice. Market conditions and company performance are subject to change.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Alphabet Inc Class C
Exchange NASDAQ | Headquaters Mountain View, CA, United States | ||
IPO Launch date 2014-04-03 | CEO & Director Mr. Sundar Pichai | ||
Sector Communication Services | Industry Internet Content & Information | Full time employees 183323 | Website https://abc.xyz |
Full time employees 183323 | Website https://abc.xyz |
Alphabet Inc. offers various products and platforms in the United States, Europe, the Middle East, Africa, the Asia-Pacific, Canada, and Latin America. It operates through Google Services, Google Cloud, and Other Bets segments. The Google Services segment provides products and services, including ads, Android, Chrome, devices, Gmail, Google Drive, Google Maps, Google Photos, Google Play, Search, and YouTube. It is also involved in the sale of apps and in-app purchases and digital content in the Google Play and YouTube; and devices, as well as in the provision of YouTube consumer subscription services. The Google Cloud segment offers AI infrastructure, Vertex AI platform, cybersecurity, data and analytics, and other services; Google Workspace that include cloud-based communication and collaboration tools for enterprises, such as Calendar, Gmail, Docs, Drive, and Meet; and other services for enterprise customers. The Other Bets segment sells healthcare-related and internet services. The company was incorporated in 1998 and is headquartered in Mountain View, California.
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