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Amazon.com Inc (AMZN)

Upturn stock ratingUpturn stock rating
$196.59
Delayed price
upturn advisory
PASS
  • BUY Advisory
  • SELL Advisory (Profit)​
  • SELL Advisory (Loss)​
  • Profit
  • Loss
  • Pass (Skip investing)
Upturn Stock infoUpturn Stock info Stock price based on last close
*as per simulation
(see disclosures)
Time period over
  • ALL
  • YEAR
  • MONTH
  • WEEK

Upturn Advisory Summary

03/11/2025: AMZN (2-star) is currently NOT-A-BUY. Pass it for now.

Upturn Star Rating

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Below Average Performance

These Stocks/ETFs, based on Upturn Advisory, often underperform the market, warranting careful consideration before investing.

AI Based Fundamental Rating

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Below Average Performance

These Stocks/ETFs, based on Upturn Advisory, often underperform the market, warranting careful consideration before investing.

Analysis of Past Performance

Type Stock
Historic Profit 35.8%
Avg. Invested days 54
Today’s Advisory PASS
Upturn Star Rating Upturn stock ratingUpturn stock rating
Upturn Advisory Performance Upturn Advisory Performance 2.0
Stock Returns Performance Upturn Returns Performance 3.0
Upturn Profits based on simulationUpturn Profits based on simulation Profits based on simulation
Upturn Profits based on simulationUpturn Profits based on simulation Last Close 03/11/2025

Key Highlights

Company Size Large-Cap Stock
Market Capitalization 2.04T USD
Price to earnings Ratio 34.69
1Y Target Price 264.82
Price to earnings Ratio 34.69
1Y Target Price 264.82
Volume (30-day avg) 42932914
Beta 1.19
52 Weeks Range 151.61 - 242.52
Updated Date 04/1/2025
52 Weeks Range 151.61 - 242.52
Updated Date 04/1/2025
Dividends yield (FY) -
Basic EPS (TTM) 5.54

Analyzing Revenue: Products, Geography and Growth

Revenue by Products

Product revenue - Year on Year

Revenue by Geography

Geography revenue - Year on Year

Earnings Date

Report Date -
When -
Estimate -
Actual -

Profitability

Profit Margin 9.29%
Operating Margin (TTM) 11.29%

Management Effectiveness

Return on Assets (TTM) 7.44%
Return on Equity (TTM) 24.29%

Valuation

Trailing PE 34.69
Forward PE 29.15
Enterprise Value 2066263649573
Price to Sales(TTM) 3.19
Enterprise Value 2066263649573
Price to Sales(TTM) 3.19
Enterprise Value to Revenue 3.24
Enterprise Value to EBITDA 16.69
Shares Outstanding 10597699584
Shares Floating 9480092815
Shares Outstanding 10597699584
Shares Floating 9480092815
Percent Insiders 8.74
Percent Institutions 65.52

Analyst Ratings

Rating 4.6
Target Price 241.71
Buy 18
Strong Buy 45
Buy 18
Strong Buy 45
Hold 3
Sell 1
Strong Sell -
Strong Sell -

ai summary icon Upturn AI SWOT

Amazon.com Inc

stock logo

Company Overview

overview logo History and Background

Amazon.com Inc. was founded in 1994 by Jeff Bezos as an online bookstore. It has since diversified into e-commerce, cloud computing, digital streaming, and artificial intelligence, becoming one of the world's most valuable companies.

business area logo Core Business Areas

  • North America: Retail sales of consumer products and subscriptions in North America. Includes online and physical stores.
  • International: Retail sales of consumer products and subscriptions internationally. Includes online and physical stores.
  • Amazon Web Services (AWS): Provides cloud computing services, including compute, storage, databases, and analytics.
  • Advertising Services: Offers advertising services to sellers, vendors, publishers, authors, and others through sponsored ads, display advertising, and video advertising.

leadership logo Leadership and Structure

Andy Jassy is the CEO. The company has a hierarchical structure with various business units reporting to senior leadership.

Top Products and Market Share

overview logo Key Offerings

  • Online Retail: Amazon.com is the largest online retailer in the US. Competitors include Walmart (WMT), Target (TGT), and eBay (EBAY). Amazon.com has about 37.6% of US e-commerce market share based on gross merchandise volume (GMV) in 2023.
  • Amazon Web Services (AWS): AWS is a leading provider of cloud computing services, with a market share of approximately 31% in Q4 2023. Competitors include Microsoft Azure (MSFT) and Google Cloud Platform (GOOGL).
  • Amazon Prime: A subscription service offering free shipping, streaming, and other benefits. Has over 200 million members worldwide. Competitors include Netflix (NFLX), Hulu (DIS), and Spotify (SPOT).
  • Advertising Services: Amazon's advertising business generated $46.9 billion in revenue in 2023. Competitors include Google (GOOGL) and Meta Platforms (META).

Market Dynamics

industry overview logo Industry Overview

The e-commerce and cloud computing industries are rapidly growing, driven by increasing internet penetration and digital transformation. The advertising space continues to be dominated by Google, Meta, and now Amazon is a strong competitor.

Positioning

Amazon.com Inc is a dominant player in e-commerce, cloud computing, and digital advertising. Its competitive advantages include its scale, customer loyalty, and technological innovation.

Total Addressable Market (TAM)

The global e-commerce market is projected to reach $8.1 trillion by 2026. The global cloud computing market is expected to reach $1 trillion by 2030. Amazon is well-positioned to capture a significant share of these markets.

Upturn SWOT Analysis

Strengths

  • Large and loyal customer base
  • Dominant market share in e-commerce and cloud computing
  • Strong brand recognition
  • Extensive logistics network
  • Technological innovation

Weaknesses

  • High operating costs
  • Dependence on third-party sellers
  • Exposure to regulatory scrutiny
  • Price wars can impact profitability

Opportunities

  • Expansion into new markets
  • Growth of cloud computing
  • Increasing demand for e-commerce
  • Development of new technologies (AI, Robotics)

Threats

  • Increased competition
  • Economic downturn
  • Changes in consumer preferences
  • Data privacy concerns

Competitors and Market Share

competitor logo Key Competitors

  • WMT
  • MSFT
  • GOOGL

Competitive Landscape

Amazon.com Inc has a strong competitive position due to its scale, customer loyalty, and technological innovation. However, it faces increasing competition from other large technology companies and retailers.

Major Acquisitions

One Medical

  • Year: 2023
  • Acquisition Price (USD millions): 3900
  • Strategic Rationale: Expanded Amazon's healthcare footprint, providing primary care services and virtual care offerings.

Growth Trajectory and Initiatives

Historical Growth: Amazon.com Inc has experienced significant growth in revenue and profitability over the past decade.

Future Projections: Analysts project continued growth in revenue and earnings for Amazon.com Inc, driven by its expansion in e-commerce, cloud computing, and advertising.

Recent Initiatives: Recent initiatives include investments in artificial intelligence, expansion of its logistics network, and development of new products and services.

Summary

Amazon demonstrates robust financial growth led by its diversified business model and strategic expansions. AWS and the advertising segment contribute significantly. Regulatory scrutiny and strong competition remain key challenges. Continued innovation in AI and further expansion in emerging markets could offer substantial future opportunities. While maintaining its market dominance in e-commerce and cloud, Amazon needs to focus on improving profitability.

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Sources and Disclaimers

Data Sources:

  • Company Filings (10-K, 10-Q)
  • Market Research Reports
  • Analyst Estimates
  • Company Website
  • SEC.gov

Disclaimers:

The data provided is for informational purposes only and should not be considered financial advice. Investment decisions should be made based on individual circumstances and consultation with a qualified financial advisor. Market share and other figures are based on estimates and may vary.

Upturn AI SummarizationUpturn AI Summarization AI Summarization is directionally correct and might not be accurate.

Upturn AI SummarizationUpturn AI Summarization Summarized information shown could be a few years old and not current.

Upturn AI SummarizationUpturn AI Summarization Fundamental Rating based on AI could be based on old data.

Upturn AI SummarizationUpturn AI Summarization AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.

About Amazon.com Inc

Exchange NASDAQ
Headquaters Seattle, WA, United States
IPO Launch date 1997-05-15
President, CEO & Director Mr. Andrew R. Jassy
Sector Consumer Cyclical
Industry Internet Retail
Full time employees 1556000
Full time employees 1556000

Amazon.com, Inc. engages in the retail sale of consumer products, advertising, and subscriptions service through online and physical stores in North America and internationally. The company operates through three segments: North America, International, and Amazon Web Services (AWS). It also manufactures and sells electronic devices, including Kindle, fire tablets, fire TVs, echo, ring, blink, and eero; and develops and produces media content. In addition, the company offers programs that enable sellers to sell their products in its stores; and programs that allow authors, independent publishers, musicians, filmmakers, Twitch streamers, skill and app developers, and others to publish and sell content. Further, it provides compute, storage, database, analytics, machine learning, and other services, as well as advertising services through programs, such as sponsored ads, display, and video advertising. Additionally, the company offers Amazon Prime, a membership program. The company's products offered through its stores include merchandise and content purchased for resale and products offered by third-party sellers. It serves consumers, sellers, developers, enterprises, content creators, advertisers, and employees. Amazon.com, Inc. was incorporated in 1994 and is headquartered in Seattle, Washington.

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