Home 
Today's Top Picks 
Top Performers 
Watchlist 
My Robo Portfolios 
ETF Zone 
Help & Tutorial 
Cancel anytime
- Chart
- Upturn Summary
- Highlights
- Revenue
- Valuation
- Analyst Ratings
Upturn AI SWOT - About
DAY 
Dayforce Inc. (DAY)
- BUY Advisory
- SELL Advisory (Profit)
- SELL Advisory (Loss)
- Profit
- Loss
- Pass (Skip investing)
Stock price based on last close (see disclosures)
- ALL
- YEAR
- MONTH
- WEEK
Upturn Advisory Summary
04/01/2025: DAY (3-star) is currently NOT-A-BUY. Pass it for now.
Upturn Star Rating
Moderate Performance
These Stocks/ETFs, based on Upturn Advisory, typically align with the market average, offering steady but unremarkable returns.
AI Based Fundamental Rating
Moderate Performance
These Stocks/ETFs, based on Upturn Advisory, typically align with the market average, offering steady but unremarkable returns.
Analysis of Past Performance
Type Stock | Historic Profit 10.54% | Avg. Invested days 53 | Today’s Advisory PASS |
Upturn Star Rating | Upturn Advisory Performance  3.0 | Stock Returns Performance  2.0 |
| Profits based on simulation | Last Close 04/01/2025 |
Key Highlights
Company Size Mid-Cap Stock | Market Capitalization 9.23B USD | Price to earnings Ratio 530.36 | 1Y Target Price 77.9 |
Price to earnings Ratio 530.36 | 1Y Target Price 77.9 | ||
Volume (30-day avg) 2124819 | Beta 1.33 | 52 Weeks Range 47.08 - 82.69 | Updated Date 04/1/2025 |
52 Weeks Range 47.08 - 82.69 | Updated Date 04/1/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) 0.11 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 1.03% | Operating Margin (TTM) 5.2% |
Management Effectiveness
Return on Assets (TTM) 0.7% | Return on Equity (TTM) 0.73% |
Valuation
Trailing PE 530.36 | Forward PE 18.38 | Enterprise Value 9923094528 | Price to Sales(TTM) 5.25 |
Enterprise Value 9923094528 | Price to Sales(TTM) 5.25 | ||
Enterprise Value to Revenue 5.61 | Enterprise Value to EBITDA 34.31 | Shares Outstanding 158262000 | Shares Floating 144303958 |
Shares Outstanding 158262000 | Shares Floating 144303958 | ||
Percent Insiders 1.23 | Percent Institutions 111.64 |
Analyst Ratings
Rating 3.9 | Target Price 83.56 | Buy 4 | Strong Buy 7 |
Buy 4 | Strong Buy 7 | ||
Hold 9 | Sell - | Strong Sell - | |
Strong Sell - |
Upturn AI SWOT
Dayforce Inc.
Company Overview
History and Background
Dayforce, now a division of Ceridian HCM Holding Inc., was founded in 1992 as Dayforce. It focused on delivering cloud-based human capital management (HCM) solutions. Ceridian acquired Dayforce in 2012 and has since operated under the Dayforce brand, significantly expanding its market presence in the HCM space.
Core Business Areas
- HCM Software: Offers a comprehensive cloud-based platform covering HR, payroll, benefits, workforce management, and talent management.
Leadership and Structure
Ceridian HCM Holding Inc. operates Dayforce. The leadership includes a CEO and other executives overseeing various departments. The organizational structure is hierarchical, with different teams focused on product development, sales, marketing, and customer support.
Top Products and Market Share
Key Offerings
- Dayforce HCM Platform: A cloud-based platform integrating HR, payroll, benefits, workforce management, and talent management. Ceridian claims over 6,350 customers globally for the Dayforce platform. Competitors include Workday, SAP SuccessFactors, and Oracle HCM Cloud.
Market Dynamics
Industry Overview
The HCM market is experiencing significant growth driven by digital transformation, the need for integrated solutions, and increasing regulatory compliance. Cloud-based HCM solutions are becoming increasingly popular.
Positioning
Dayforce is positioned as a leading provider of cloud-based HCM solutions, known for its unified platform and strong focus on user experience. It competes with larger players but differentiates itself through its integrated approach.
Total Addressable Market (TAM)
The global HCM market is estimated at over $25 billion. Dayforce, as a major player, captures a significant portion of this TAM. Market analysts estimate that the TAM continues to grow YoY.
Upturn SWOT Analysis
Strengths
- Integrated Platform
- Cloud-Based Solution
- Strong User Experience
- Scalability
Weaknesses
- Relatively smaller market share compared to larger competitors
- Potential for higher implementation costs compared to some competitors
Opportunities
- Expanding into new geographic markets
- Developing innovative solutions using AI and machine learning
- Acquiring smaller companies to enhance product offerings
Threats
- Intense competition from established players
- Economic downturn affecting IT spending
- Data security and privacy concerns
Competitors and Market Share
Key Competitors
- WORK
- ORCL
- SAP
Competitive Landscape
Dayforce benefits from a complete product portfolio that allows a better end to end customer experience. However, it has less global reach than some of the bigger players.
Major Acquisitions
Ascender HCM
- Year: 2021
- Acquisition Price (USD millions): 154
- Strategic Rationale: Expanded presence in the Asia-Pacific region.
Growth Trajectory and Initiatives
Historical Growth: Dayforce has experienced significant growth in recent years, driven by the increasing adoption of cloud-based HCM solutions. This has been achieved via organic growth, new customer aquisitions, and acquisition of complementary businesses.
Future Projections: Analysts project continued growth for Dayforce, driven by the increasing demand for HCM solutions and the company's strong market position. Expect single to double-digit growth YoY.
Recent Initiatives: Recent initiatives include product enhancements, expansion into new markets, and partnerships with other technology providers.
Summary
Dayforce, as a division of Ceridian, is a solid HCM player with a robust cloud-based platform. Its integrated approach is working well, attracting a considerable customer base. Dayforce needs to watch out for competitive pressure from larger vendors and continue to innovate to maintain its growth trajectory. Ceridianu2019s strength as the parent company also enhances Dayforce's stability.
Similar Companies
ADP
Automatic Data Processing Inc
ADP
Automatic Data Processing Inc
ORCL
Oracle Corporation
ORCL
Oracle Corporation
PAYX
Paychex Inc
PAYX
Paychex Inc
SAP
SAP SE ADR
SAP
SAP SE ADR
Sources and Disclaimers
Data Sources:
- Company Website
- Analyst Reports
- Financial News Sources
- Ceridian HCM Holding Inc. Investor Relations
Disclaimers:
The information provided is for informational purposes only and should not be considered financial advice. Market conditions and company performance can change rapidly. Consult with a qualified financial advisor before making any investment decisions.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Dayforce Inc.
Exchange NYSE | Headquaters Minneapolis, MN, United States | ||
IPO Launch date 2018-04-26 | Chairman & CEO Mr. David D. Ossip | ||
Sector Technology | Industry Software - Application | Full time employees 9600 | Website https://www.dayforce.com |
Full time employees 9600 | Website https://www.dayforce.com | ||
Dayforce Inc., together with its subsidiaries, operates as a human capital management (HCM) software company in the United States, Canada, Australia, and internationally. The company offers Dayforce, a cloud HCM platform that provides human resources, payroll and tax, workforce management, wallet, benefits, and talent intelligence functionalities; and Powerpay, a cloud HR and payroll solution for the small business market. It also provides payroll and payroll-related services; and professional services for its solutions, which include training and implementation consulting services. In addition, the company is involved in the shipment, rental, maintenance, and sale of payroll time clocks. It sells its solutions through direct sales force and third-party channels. The company was formerly known as Ceridian HCM Holding Inc. and changed its name to Dayforce Inc. in February 2024. Dayforce Inc. was founded in 1992 and is headquartered in Minneapolis, Minnesota.
Upturn is now on iOS and Android!
Experience Upturn on your mobile. Install it now!
Note: This website is maintained by Upturn Corporation, which is an investment adviser registered with the U.S. Securities and Exchange Commission. Such registration does not imply a certain level of skill or training. Investing in securities has risks. Past performance is no guarantee of future returns. No assurance is provided as to any particular investment return, and you may lose money using our services. You are strongly advised to consult appropriate counsel before making any investments in companies you learn about through our services. You should obtain appropriate legal, tax, investment, accounting, and other advice that takes into account your investment portfolio and overall financial situation. You are solely responsible for conducting due diligence on a potential investment. We do not affect trades for you. You will select your own broker through which to transact. Investments are not FDIC insured, they are not guaranteed, and they may lose value. Please see the Privacy Policy, Terms of Use, and Disclosure for more information.