
Cancel anytime
- Chart
- Upturn Summary
- Highlights
- Revenue
- Valuation
- Analyst Ratings
Upturn AI SWOT
- About


Penn National Gaming Inc (PENN)



- BUY Advisory
- SELL Advisory (Profit)
- SELL Advisory (Loss)
- Profit
- Loss
- Pass (Skip investing)


(see disclosures)
- ALL
- YEAR
- MONTH
- WEEK
Upturn Advisory Summary
04/01/2025: PENN (1-star) is currently NOT-A-BUY. Pass it for now.
Analysis of Past Performance
Type Stock | Historic Profit -35.94% | Avg. Invested days 26 | Today’s Advisory PASS |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
![]() ![]() | ![]() ![]() |
Key Highlights
Company Size Mid-Cap Stock | Market Capitalization 2.47B USD | Price to earnings Ratio - | 1Y Target Price 23.28 |
Price to earnings Ratio - | 1Y Target Price 23.28 | ||
Volume (30-day avg) 4072012 | Beta 2.19 | 52 Weeks Range 13.50 - 23.08 | Updated Date 04/1/2025 |
52 Weeks Range 13.50 - 23.08 | Updated Date 04/1/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -2.05 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin -4.74% | Operating Margin (TTM) 2.37% |
Management Effectiveness
Return on Assets (TTM) 0.65% | Return on Equity (TTM) -10.34% |
Valuation
Trailing PE - | Forward PE 35.46 | Enterprise Value 13011170696 | Price to Sales(TTM) 0.38 |
Enterprise Value 13011170696 | Price to Sales(TTM) 0.38 | ||
Enterprise Value to Revenue 1.98 | Enterprise Value to EBITDA 23.12 | Shares Outstanding 152566000 | Shares Floating 145009228 |
Shares Outstanding 152566000 | Shares Floating 145009228 | ||
Percent Insiders 1.34 | Percent Institutions 97.03 |
Analyst Ratings
Rating 3.75 | Target Price 23.24 | Buy 3 | Strong Buy 6 |
Buy 3 | Strong Buy 6 | ||
Hold 11 | Sell - | Strong Sell - | |
Strong Sell - |
Upturn AI SWOT
Penn National Gaming Inc

Company Overview
History and Background
Penn National Gaming, now PENN Entertainment, was founded in 1972. It initially focused on horse racing before expanding into casinos and online gaming. Key milestones include acquiring casinos nationwide and launching the Barstool Sportsbook (now ESPN BET).
Core Business Areas
- Casinos: Operates land-based casinos across the United States, offering slot machines, table games, and other gaming activities.
- Online Gaming: Provides online sports betting and iCasino products through its ESPN BET platform. This includes mobile apps and websites.
- Retail Sports Betting: Operates retail sportsbooks within its casino properties and other locations.
Leadership and Structure
Jay Snowden serves as the CEO. The company has a board of directors overseeing its strategic direction. The organizational structure is divided by business segments (casinos, online gaming) with regional management teams.
Top Products and Market Share
Key Offerings
- ESPN BET: PENN's online sports betting platform and app. Market share is still developing post re-brand from Barstool. Competitors include FanDuel (Flutter Entertainment), DraftKings (DKNG), and BetMGM (MGM Resorts).
- Land-Based Casinos: Penn Entertainment owns and operates casinos. Competitors are regional casino operators and large players like MGM Resorts and Caesars Entertainment.
Market Dynamics
Industry Overview
The gaming industry is experiencing growth in online sports betting and iGaming due to increased legalization and technological advancements. Land-based casinos face competition from online platforms but remain a significant revenue source.
Positioning
PENN Entertainment is positioned as a diversified gaming company with both online and land-based operations. Its partnership with ESPN is intended to provide a competitive edge in the online sports betting market.
Total Addressable Market (TAM)
The total addressable market for online sports betting and iGaming in the US is estimated to be billions of dollars. PENN Entertainment aims to capture a significant portion of this market through its ESPN BET platform.
Upturn SWOT Analysis
Strengths
- Established presence in the gaming industry
- Partnership with ESPN
- Diversified revenue streams (online and land-based)
- Loyalty program
- Large existing customer base
Weaknesses
- Dependence on regulatory approvals
- Brand transition risk after Barstool partnership termination
- High marketing costs for online customer acquisition
- Intense competition in the online gaming market
Opportunities
- Further expansion of online gaming into new states
- Increased adoption of mobile gaming
- Strategic acquisitions of complementary businesses
- Development of new gaming technologies
Threats
- Increased competition from established and new players
- Changes in gaming regulations
- Economic downturn impacting consumer spending
- Cybersecurity risks
- Negative publicity impacting brand reputation
Competitors and Market Share
Key Competitors
- DKNG
- PDYPY
- MGM
Competitive Landscape
PENN Entertainment's advantages include its partnership with ESPN and diversified revenue streams. Disadvantages include intense competition in the online gaming market and the costs to gain market share in this arena.
Major Acquisitions
Score Media and Gaming
- Year: 2021
- Acquisition Price (USD millions): 2000
- Strategic Rationale: Expanded Penn National Gaming's sports betting and iGaming content, technology and product development.
Growth Trajectory and Initiatives
Historical Growth: PENN Entertainment has experienced growth through acquisitions and expansion into new markets, particularly in online gaming. However, growth has been volatile and may vary year to year.
Future Projections: Analyst estimates suggest continued growth in online gaming, but also consider a heavy spending outlay to establish the new brand ESPN BET, it may take time to reach profitability.
Recent Initiatives: The company's focus is establishing ESPN BET as a leading online sports betting platform. Other initiatives include enhancing its casino properties and developing new gaming technologies.
Summary
PENN Entertainment is in a transformative stage with its new ESPN BET partnership, offering significant potential but also entailing substantial marketing investment. While it possesses a diversified business model encompassing both online and land-based casinos, intense competition in the online gaming sector poses challenges. Regulatory hurdles and economic uncertainties remain as risks. PENN Entertainment fundamentals are highly related to the success of their ESPN BET partnership and the ability to gain market share.
Similar Companies

BYD

Boyd Gaming Corporation



BYD

Boyd Gaming Corporation

CZR

Caesars Entertainment Corporation



CZR

Caesars Entertainment Corporation

DKNG

DraftKings Inc



DKNG

DraftKings Inc

MGM

MGM Resorts International



MGM

MGM Resorts International
Sources and Disclaimers
Data Sources:
- Company filings
- Analyst reports
- Industry publications
Disclaimers:
This analysis is based on available information and general assumptions. Actual results may vary. This is not financial advice.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Penn National Gaming Inc
Exchange NASDAQ | Headquaters Wyomissing, PA, United States | ||
IPO Launch date 1994-05-26 | President, CEO & Director Mr. Jay A. Snowden | ||
Sector Consumer Cyclical | Industry Resorts & Casinos | Full time employees 23118 | |
Full time employees 23118 |
PENN Entertainment, Inc., together with its subsidiaries, provides integrated entertainment, sports content, and casino gaming experiences. The company operates through five segments: Northeast, South, West, Midwest, and Interactive. It operates portfolio of casinos, racetracks, and online sports betting in various jurisdictions; and iCasino under Hollywood Casino, L'Auberge, ESPN BET, and theScore BET Sportsbook and Casino brands. The company also engages in gaming operations, such as slot machines and table games; food and beverage offerings; and hotel visitation. In addition, its portfolio includes PENN Play, customer loyalty program, which offers a set of rewards and experiences. Further, the company owns various trademarks and service marks, including Ameristar, Argosy, Boomtown, Hollywood Casino, Hollywood Gaming, L'Auberge, M Resort, PENN Entertainment, and PENN Play, as well as theScore, theScore Bet, and theScore esports. The company was formerly known as Penn National Gaming, Inc. and changed its name to PENN Entertainment, Inc. in August 2022. PENN Entertainment, Inc. was founded in 1972 and is based in Wyomissing, Pennsylvania.
Note: This website is maintained by Upturn Corporation, which is an investment adviser registered with the U.S. Securities and Exchange Commission. Such registration does not imply a certain level of skill or training. Investing in securities has risks. Past performance is no guarantee of future returns. No assurance is provided as to any particular investment return, and you may lose money using our services. You are strongly advised to consult appropriate counsel before making any investments in companies you learn about through our services. You should obtain appropriate legal, tax, investment, accounting, and other advice that takes into account your investment portfolio and overall financial situation. You are solely responsible for conducting due diligence on a potential investment. We do not affect trades for you. You will select your own broker through which to transact. Investments are not FDIC insured, they are not guaranteed, and they may lose value. Please see the Privacy Policy, Terms of Use, and Disclosure for more information.