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OneSpaWorld Holdings Ltd (OSW)



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Upturn Advisory Summary
03/27/2025: OSW (2-star) is currently NOT-A-BUY. Pass it for now.
Analysis of Past Performance
Type Stock | Historic Profit -2.58% | Avg. Invested days 45 | Today’s Advisory PASS |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Small-Cap Stock | Market Capitalization 1.75B USD | Price to earnings Ratio 24.17 | 1Y Target Price 23.75 |
Price to earnings Ratio 24.17 | 1Y Target Price 23.75 | ||
Volume (30-day avg) 1421584 | Beta 2.1 | 52 Weeks Range 11.92 - 23.01 | Updated Date 04/1/2025 |
52 Weeks Range 11.92 - 23.01 | Updated Date 04/1/2025 | ||
Dividends yield (FY) 0.95% | Basic EPS (TTM) 0.69 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 8.14% | Operating Margin (TTM) 8.24% |
Management Effectiveness
Return on Assets (TTM) 6.78% | Return on Equity (TTM) 14.74% |
Valuation
Trailing PE 24.17 | Forward PE 27.86 | Enterprise Value 1800500736 | Price to Sales(TTM) 1.96 |
Enterprise Value 1800500736 | Price to Sales(TTM) 1.96 | ||
Enterprise Value to Revenue 2.03 | Enterprise Value to EBITDA 16.3 | Shares Outstanding 104667000 | Shares Floating 96551349 |
Shares Outstanding 104667000 | Shares Floating 96551349 | ||
Percent Insiders 8.66 | Percent Institutions 96.64 |
Analyst Ratings
Rating 5 | Target Price 21.75 | Buy - | Strong Buy 5 |
Buy - | Strong Buy 5 | ||
Hold - | Sell - | Strong Sell - | |
Strong Sell - |
Upturn AI SWOT
OneSpaWorld Holdings Ltd

Company Overview
History and Background
OneSpaWorld Holdings Ltd. (OSW) is a global provider of health and wellness services and products onboard cruise ships and in destination resorts. Founded in 2000 through the merger of Steiner Leisure's cruise ship and resort divisions, it grew through acquisitions and organic expansion to become the largest player in its niche.
Core Business Areas
- Cruise Ship Spas and Wellness Centers: Offers spa, beauty, fitness, and medi-spa services and retail products onboard cruise ships across major cruise lines.
- Destination Resort Spas: Operates spas in high-end destination resorts, providing similar services and products as cruise ship locations.
Leadership and Structure
Leonard Fluxman serves as the Chief Executive Officer. The company has a traditional corporate structure with functional departments reporting to the executive team.
Top Products and Market Share
Key Offerings
- Spa Services (Massage, Facials, etc.): Traditional spa treatments constitute a significant portion of revenue. Market share data is difficult to obtain as it is a niche market, but OSW is the largest player. Competitors include independent spas, smaller spa chains, and cruise line-operated spas.
- Retail Products (Skincare, Haircare): Sales of beauty and wellness products represent another substantial revenue stream. Market share difficult to determine precisely. Competitors include large skincare brands like L'Oreal and Estee Lauder, as well as online retailers.
- Fitness Classes and Personal Training: Fitness classes and personal training sessions contribute to overall revenue, particularly in resort locations. Competitors include dedicated fitness centers and studios.
- Medi-Spa Services (Botox, Fillers): Medi-spa treatments offered onboard cruise ships and in destination resorts, increasing revenue and attracting customers. Competitors include aesthetic clinics and medical spas.
Market Dynamics
Industry Overview
The health and wellness industry is experiencing growth, fueled by increased consumer interest in self-care and preventative health. The cruise and resort spa segment is a niche market benefiting from growing cruise tourism and resort stays.
Positioning
OneSpaWorld holds a leading position in the cruise ship spa and wellness market due to its long-standing relationships with major cruise lines. It leverages its scale to achieve cost efficiencies and offer a wide range of services.
Total Addressable Market (TAM)
The global wellness market is estimated in the trillions of USD. The cruise ship and resort spa segment represents a smaller but significant portion. OSW's TAM is estimated at $1-2 billion given their current reach, potential for expansion and average spending per customer.
Upturn SWOT Analysis
Strengths
- Established relationships with major cruise lines
- Large scale and economies of scale
- Diversified service offerings
- Experienced management team
- Strong brand recognition within the cruise and resort spa market
Weaknesses
- Dependence on the cruise and resort industries
- High fixed costs associated with onboard operations
- Potential for disruptions due to economic downturns or health crises
- Limited control over cruise ship passenger volume
- Vulnerability to changing consumer preferences in spa treatments
Opportunities
- Expansion into new cruise lines and resorts
- Growth in the medi-spa service segment
- Increased focus on retail product sales
- Partnerships with wellness brands
- Development of new and innovative spa treatments
Threats
- Economic downturns affecting cruise and resort travel
- Competition from other spa and wellness providers
- Changes in cruise line and resort policies
- Health crises impacting travel and tourism
- Fluctuations in currency exchange rates
Competitors and Market Share
Key Competitors
- Elemis
- Canyon Ranch (HLT)
Competitive Landscape
OneSpaWorld's advantages lie in its scale and long-standing relationships. Disadvantages include its dependence on the cruise and resort industries.
Major Acquisitions
Growth Trajectory and Initiatives
Historical Growth: Historical growth has been tied to the expansion of the cruise and resort industries. Recent years have been affected by the COVID-19 pandemic and the subsequent recovery of the travel sector.
Future Projections: Future growth is projected to be driven by the continued recovery of the cruise industry, expansion into new markets, and the growth of the wellness industry. Analyst estimates are dependent on economic conditions and company-specific initiatives.
Recent Initiatives: Recent initiatives may include partnerships with new cruise lines, expansion into new resorts, and the launch of new service offerings.
Summary
OneSpaWorld is a leading provider of spa services in the cruise and resort industry. The company's strengths include its established relationships and diversified service offerings. However, it faces challenges due to its dependence on the travel sector and potential economic downturns. Future growth depends on successful expansion and innovation in the wellness space.
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Sources and Disclaimers
Data Sources:
- Company filings
- Industry reports
- Analyst estimates
Disclaimers:
The information provided is for general informational purposes only and should not be construed as financial advice. Market share estimates are approximate and based on available data. Real time data was not used to construct this analysis.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About OneSpaWorld Holdings Ltd
Exchange NASDAQ | Headquaters - | ||
IPO Launch date 2019-03-20 | CEO & Executive Chairman Mr. Leonard I. Fluxman | ||
Sector Consumer Cyclical | Industry Leisure | Full time employees 5191 | Website https://onespaworld.com |
Full time employees 5191 | Website https://onespaworld.com |
OneSpaWorld Holdings Limited operates health and wellness centers onboard cruise ships and at destination resorts in the United States and internationally. Its health and wellness centers offer services, such as body care, salon, and skin care services and products; fitness facilities, specialized fitness classes, and personal fitness training; pain management, including acupuncture and light therapies; body composition analytics and weight loss, systemic detoxification, and nutrition regimens; and medi-spa services comprising dermal fillers, skin tightening, weight reduction, and IV therapies, as well as massage and facial treatment, hair styling, manicure and pedicure, microneedling, cupping, posture, gait analysis, nutritional/weight management and dietary consultations, nutrition coaching, yoga, meditation, biofeedback, teeth whitening, and mindfulness services. The company also sells health and wellness, fitness, and beauty related products, including facial skincare, body care, and orthotics and detox supplements through its timetospa.com website. In addition, it provides its guests access to beauty and wellness brands, including ELEMIS, Grown Alchemist, Kérastase, Dysport, Restylane, Thermage, CoolSculpting, truSculpt 3D, truSculpt iD, Good Feet, Lightstim, and Hyperice with various brands offered in the cruise market. OneSpaWorld Holdings Limited was founded in 2017 and is headquartered in Nassau, Bahamas.
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