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Emerson Radio Corporation (MSN)



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Upturn Advisory Summary
02/25/2025: MSN (1-star) has a low Upturn Star Rating. Not recommended to BUY.
Analysis of Past Performance
Type Stock | Historic Profit -45.47% | Avg. Invested days 24 | Today’s Advisory WEAK BUY |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Small-Cap Stock | Market Capitalization 9.39M USD | Price to earnings Ratio - | 1Y Target Price - |
Price to earnings Ratio - | 1Y Target Price - | ||
Volume (30-day avg) 19391 | Beta 0.42 | 52 Weeks Range 0.35 - 0.62 | Updated Date 03/27/2025 |
52 Weeks Range 0.35 - 0.62 | Updated Date 03/27/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -0.15 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin -29.2% | Operating Margin (TTM) -18.31% |
Management Effectiveness
Return on Assets (TTM) -9.33% | Return on Equity (TTM) -12.77% |
Valuation
Trailing PE - | Forward PE - | Enterprise Value -3378234 | Price to Sales(TTM) 0.84 |
Enterprise Value -3378234 | Price to Sales(TTM) 0.84 | ||
Enterprise Value to Revenue 0.3 | Enterprise Value to EBITDA 2.22 | Shares Outstanding 21042700 | Shares Floating 5799355 |
Shares Outstanding 21042700 | Shares Floating 5799355 | ||
Percent Insiders 72.44 | Percent Institutions 4.45 |
Analyst Ratings
Rating - | Target Price - | Buy - | Strong Buy - |
Buy - | Strong Buy - | ||
Hold - | Sell - | Strong Sell - | |
Strong Sell - |
Upturn AI SWOT
Emerson Radio Corporation

Company Overview
History and Background
Emerson Radio Corp. was founded in 1915. It initially manufactured electric motors and fans before shifting to radios in the 1920s. The company became a major player in the consumer electronics market during the mid-20th century, known for radios and televisions. Later, it licensed its brand to various manufacturers for consumer electronics and home appliances.
Core Business Areas
- Brand Licensing: Emerson Radio Corporation primarily operates as a brand licensor. It licenses its brand name to other companies who manufacture and distribute consumer electronics and related products.
Leadership and Structure
Information on the current leadership team and organizational structure is not readily available publicly.
Top Products and Market Share
Key Offerings
- Emerson-branded consumer electronics (licensed): Emerson licenses its brand to manufacturers producing products such as televisions, audio equipment, small kitchen appliances, and other consumer electronics. Market share data is highly fragmented due to the licensing model, and revenue figures are not publicly disclosed. Competitors vary by product category, including brands like Sony (SNE), Samsung (005930.KS), LG (066570.KS), and various generic brands.
Market Dynamics
Industry Overview
The consumer electronics industry is highly competitive and subject to rapid technological changes. It includes TVs, audio products, home appliances, and more. Growth is driven by innovation, consumer demand, and emerging markets.
Positioning
Emerson's brand licensing strategy positions it in a broad range of consumer electronics categories, though the specific competitive advantages depend on the licensees and their products. It relies on brand recognition and distribution networks of its licensees.
Total Addressable Market (TAM)
The global consumer electronics market is estimated at over $1 trillion. Emerson Radio's TAM is the potential revenue it can generate from licensing agreements within these segments. It is positioned to capture a small fraction of this TAM through royalty and licensing fees, highly dependent on the sales performance of its licensees.
Upturn SWOT Analysis
Strengths
- Established brand name
- Brand recognition in consumer electronics
- Diversified revenue stream through licensing agreements
- Low overhead due to licensing model
Weaknesses
- Limited direct control over product quality
- Dependence on licensees for sales and distribution
- Brand dilution potential if licensees produce low-quality products
- Lack of product innovation by the company
Opportunities
- Expanding licensing agreements into new product categories
- Entering emerging markets with strong consumer demand
- Partnering with innovative manufacturers to enhance brand value
- Strengthening brand protection to avoid counterfeit products
Threats
- Economic downturns impacting consumer spending
- Increased competition from established brands and generic products
- Changes in consumer preferences and technological advancements
- Default or bankruptcy of key licensees
Competitors and Market Share
Key Competitors
- Sony (SNE)
- Samsung (005930.KS)
- LG (066570.KS)
Competitive Landscape
Emerson Radio Corporation benefits from its established brand name but faces significant challenges due to the licensing model. It is less directly involved in product innovation and market execution compared to competitors like Sony, Samsung, and LG. The Key Competitors above dominate market share.
Major Acquisitions
Growth Trajectory and Initiatives
Historical Growth: Historical growth is tied to the success of its licensing agreements, which are not transparently tracked.
Future Projections: Future growth depends on securing new licensing agreements and expanding into new markets. Specific projections are not available.
Recent Initiatives: Recent initiatives are focused on maintaining and growing licensing agreements and brand management.
Summary
Emerson Radio Corporation operates primarily as a brand licensor in the consumer electronics market. It benefits from its established brand name but faces challenges due to its reliance on licensees for product quality and distribution. Its success hinges on securing favorable licensing agreements and avoiding brand dilution. Financial data is not readily available to assess its strength fully.
Similar Companies
- SNE
- 005930.KS
- 066570.KS
Sources and Disclaimers
Data Sources:
- Company filings (where available)
- Market research reports
- Industry publications
- Corporate websites
Disclaimers:
The data provided is based on publicly available information. Market share estimates are approximate and may vary depending on the source. Financial data for Emerson Radio Corporation as a standalone entity is limited.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Emerson Radio Corporation
Exchange NYSE MKT | Headquaters Parsippany, NJ, United States | ||
IPO Launch date 1994-08-11 | President, Chairman & CEO Mr. Wing-On Ho | ||
Sector Technology | Industry Consumer Electronics | Full time employees 25 | Website https://www.emersonradio.com |
Full time employees 25 | Website https://www.emersonradio.com |
Emerson Radio Corp., together with its subsidiaries, designs, sources, imports, markets, and sells various houseware and consumer electronic products under the Emerson brand in the United States and internationally. It offers houseware products, such as microwave ovens, compact refrigerators, and toaster ovens; audio products, including clock radios, Bluetooth speakers, karaoke machines, and wireless charging products; and other products comprising televisions, massagers, and security products. The company also licenses its trademarks to others for various products. It markets its products primarily through mass merchandisers and online marketplaces. The company was founded in 1912 and is headquartered in Parsippany, New Jersey. Emerson Radio Corp. is a subsidiary of S&t International Distribution Ltd.
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