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Macy’s Inc (M)

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Upturn Advisory Summary
12/18/2025: M (3-star) is a STRONG-BUY. BUY since 115 days. Simulated Profits (90.38%). Updated daily EoD!
1 Year Target Price $21.8
1 Year Target Price $21.8
| 2 | Strong Buy |
| 0 | Buy |
| 10 | Hold |
| 0 | Sell |
| 1 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit 81.45% | Avg. Invested days 39 | Today’s Advisory Strong Buy |
Upturn Star Rating ![]() | Upturn Advisory Performance | Stock Returns Performance |
Key Highlights
Company Size Mid-Cap Stock | Market Capitalization 6.34B USD | Price to earnings Ratio 14.02 | 1Y Target Price 21.8 |
Price to earnings Ratio 14.02 | 1Y Target Price 21.8 | ||
Volume (30-day avg) 13 | Beta 1.46 | 52 Weeks Range 9.44 - 24.23 | Updated Date 12/19/2025 |
52 Weeks Range 9.44 - 24.23 | Updated Date 12/19/2025 | ||
Dividends yield (FY) 3.09% | Basic EPS (TTM) 1.7 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Earnings Date
Report Date 2025-12-03 | When Before Market | Estimate -0.13 | Actual 0.09 |
Profitability
Profit Margin 2.1% | Operating Margin (TTM) 0.77% |
Management Effectiveness
Return on Assets (TTM) 3.22% | Return on Equity (TTM) 11.26% |
Valuation
Trailing PE 14.02 | Forward PE 12.95 | Enterprise Value 11007029426 | Price to Sales(TTM) 0.28 |
Enterprise Value 11007029426 | Price to Sales(TTM) 0.28 | ||
Enterprise Value to Revenue 0.48 | Enterprise Value to EBITDA 6.81 | Shares Outstanding 265883109 | Shares Floating 263692232 |
Shares Outstanding 265883109 | Shares Floating 263692232 | ||
Percent Insiders 0.6 | Percent Institutions 91.64 |
Upturn AI SWOT
Macy’s Inc

Company Overview
History and Background
Macy's Inc. traces its origins back to 1858 with the founding of R.H. Macy & Co. in New York City. It was a pioneer in department store retail, known for its innovation and customer service. A significant milestone was its role in the first Thanksgiving Day parade in 1924, which has become a Macy's tradition. The company expanded significantly through various mergers and acquisitions, most notably the 1994 merger with Federated Department Stores, which later rebranded all its stores under the Macy's name in 2007. This evolution transformed it into one of the largest department store operators in the United States, with a strong national presence.
Core Business Areas
- Macy's: Operates full-line department stores across the United States, offering a wide assortment of fashion apparel, accessories, cosmetics, home furnishings, and other products under the Macy's and Bloomingdale's brands.
- Bloomingdale's: A luxury department store chain offering high-end fashion and designer merchandise, catering to a more affluent customer base.
- Bluemercury: A wholly-owned subsidiary acquired in 2015, focusing on beauty products and services through its own stores and online presence.
Leadership and Structure
Macy's, Inc. is led by a Board of Directors and a senior executive team. As of early 2024, the key leadership includes the CEO, CFO, Chief Merchandising Officer, and Chief Stores Officer, among others. The company operates a matrixed organizational structure with clear divisions for its various brands and functional areas such as merchandising, marketing, operations, and digital commerce.
Top Products and Market Share
Key Offerings
- Apparel: Offers a wide range of clothing for men, women, and children from national brands and private labels. Competitors include Nordstrom, Kohl's, Dillard's, and online retailers like Amazon and ASOS.
- Cosmetics and Fragrances: Features a broad selection of beauty products from established and emerging brands. Competitors include Sephora, Ulta Beauty, and department store beauty counters.
- Home Goods: Provides bedding, bath, kitchenware, and home decor items. Competitors include Bed Bath & Beyond (now online), Pottery Barn, and Wayfair.
- Accessories: Includes handbags, jewelry, shoes, and watches. Competitors range from specialty retailers to other department stores and online marketplaces.
Market Dynamics
Industry Overview
The U.S. retail industry, particularly the department store segment, is highly competitive and has been undergoing significant transformation. Key trends include the persistent growth of e-commerce, changing consumer preferences towards experiential retail, and the impact of economic factors on discretionary spending. The industry faces challenges from online-only retailers, discount chains, and the need for continuous adaptation to technological advancements.
Positioning
Macy's Inc. positions itself as a leading omnichannel retailer, leveraging its physical store footprint and expanding digital presence to serve a broad customer base. Its competitive advantages include strong brand recognition, a wide product assortment, established customer loyalty programs, and strategic partnerships. However, it faces pressure from both off-price retailers and direct-to-consumer brands.
Total Addressable Market (TAM)
The TAM for the U.S. apparel and general merchandise retail market is in the hundreds of billions of dollars annually. Macy's Inc. competes for a significant portion of this market, particularly within the mid-to-upper tier department store segment. Its positioning is within a mature but substantial market, requiring continuous innovation to capture market share.
Upturn SWOT Analysis
Strengths
- Strong brand recognition and established customer loyalty
- Extensive physical store network providing omnichannel capabilities
- Private label brands that offer competitive margins
- Successful integration of digital and physical retail experiences
- Long-standing partnerships with national brands
Weaknesses
- Dependence on brick-and-mortar retail, which is facing headwinds
- Perception of being a traditional retailer in a rapidly evolving landscape
- Higher operating costs compared to online-only retailers
- Challenges in effectively reaching younger demographics
- Sensitivity to economic downturns affecting discretionary spending
Opportunities
- Expansion of the off-price segment (e.g., Macy's Backstage)
- Growth in owned brands and private label development
- Leveraging data analytics for personalized customer experiences
- Strategic partnerships and collaborations
- Further integration of online and in-store services (e.g., BOPIS, returns)
Threats
- Intensifying competition from online retailers (e.g., Amazon, Shein)
- Growth of fast fashion and direct-to-consumer brands
- Changing consumer shopping habits and preferences
- Economic recession or significant inflation impacting consumer spending
- Supply chain disruptions and rising costs of goods
Competitors and Market Share
Key Competitors
- Nordstrom (JWN)
- Kohl's Corporation (KSS)
- Dillard's Inc. (DDS)
- Amazon.com, Inc. (AMZN)
- Target Corporation (TGT)
- Walmart Inc. (WMT)
Competitive Landscape
Macy's advantages lie in its established brand presence, broad product selection, and strong omnichannel integration. However, it faces disadvantages from online-native retailers with lower overhead and faster delivery, as well as from discount retailers offering lower price points. Its ability to adapt to rapidly changing consumer trends and offer compelling value propositions is critical to maintaining its position.
Growth Trajectory and Initiatives
Historical Growth: Macy's has experienced periods of significant growth driven by store expansion and acquisitions in the past. More recently, growth has been challenged by the secular shift to e-commerce and intense retail competition, leading to a focus on optimizing its store portfolio and digital capabilities rather than aggressive physical expansion.
Future Projections: Analyst projections for Macy's future growth often focus on stabilization and modest recovery. Key drivers are expected to be the continued success of its omnichannel strategy, improvements in customer engagement, and the performance of its owned brands. Growth rates are generally projected to be in the low single digits, with a focus on profitability and cash flow generation.
Recent Initiatives: Recent strategic initiatives by Macy's Inc. include the 'Polaris' strategy, aimed at revitalizing the brand and improving profitability, which involves store closures, workforce reductions, and investment in digital growth. They have also focused on strengthening owned brands and expanding their off-price offerings and the Bluemercury beauty segment.
Summary
Macy's Inc. is a legacy department store retailer facing significant disruption in the modern retail landscape. While its strong brand, extensive store network, and growing digital presence are key strengths, it contends with intense competition from e-commerce giants and discount retailers. The company is actively pursuing strategic initiatives to revitalize its brand, optimize its operations, and enhance its omnichannel capabilities. Continued focus on customer experience, owned brands, and efficient inventory management will be crucial for its long-term success, while navigating economic uncertainties and evolving consumer preferences remains a significant challenge.
Similar Stocks
Sources and Disclaimers
Data Sources:
- Macy's Inc. Investor Relations
- SEC Filings (10-K, 10-Q)
- Financial News Outlets (e.g., Wall Street Journal, Bloomberg)
- Industry Analysis Reports
Disclaimers:
This JSON output is generated based on publicly available information and aims to provide a structured overview of Macy's Inc. Market share data and financial figures are estimates and subject to change. This information should not be construed as financial advice. Investors are encouraged to conduct their own due diligence.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Macy’s Inc
Exchange NYSE | Headquaters New York, NY, United States | ||
IPO Launch date 1992-02-05 | CEO & Chairman Mr. Antony Spring | ||
Sector Consumer Cyclical | Industry Department Stores | Full time employees 94189 | Website https://www.macysinc.com |
Full time employees 94189 | Website https://www.macysinc.com | ||
Macy's, Inc., an omni-channel retail organization, operates stores, websites, and mobile applications in the United States. It sells a range of merchandise, such as apparel and accessories for men, women, and kids; cosmetics; home furnishings; and other consumer goods under the Macy's, Bloomingdale's, and Bluemercury brands. The company also operates in Dubai, the United Arab Emirates, and Al Zahra, Kuwait under the license agreements. The company was formerly known as Federated Department Stores, Inc. and changed its name to Macy's, Inc. in June 2007. Macy's, Inc. was founded in 1830 and is based in New York, New York.

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