Macy’s Inc logo

Macy’s Inc(M)

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ADVISORIES YOU CAN VERIFY
QUALITY SIGNAL
4-STAR RATING
PASS
LAST CLOSE
$22.64
09/25/2026
(24-hour delay)

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*as per simulation (see disclosures)
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Upturn Advisory & Investor View for M

09/25/2026: M (4-star) is currently NOT-A-BUY. Pass it for now.

Macy’s Inc is a large, established omnichannel retailer operating under the Macy’s, Bloomingdale’s, and Bluemercury brands. The company’s strengths include iconic brand recognition and an extensive real estate footprint that supports a hybrid shopping experience. Its primary investment story centers on a turnaround strategy aimed at rightsizing its physical presence and accelerating digital growth. However, significant risks persist, including declining mall traffic, intense competition from e-commerce giants, and high debt levels. The stock may best suit value-oriented investors willing to monitor the execution of recent strategic initiatives, though volatility remains a constant factor for this legacy retail player.

How to Read the Upturn Advisory

The Upturn Star Rating and the current BUY, SELL, or PASS advisory are generated by Upturn’s AI advisory engine based on proprietary signal analysis, price behavior, advisory history, and historical signal performance.

Company fundamentals, valuation, risks, and news provide supporting context about the business.

Investor Fit

Investor styleFitWhy
Growth investorWeak fitThe company is in a mature, consolidating industry with limited top-line expansion prospects.
Momentum investorWeak fitThe stock has largely lacked consistent bullish price momentum required for this style.
Value investorMixed fitWhile the stock may trade at low price-to-earnings multiples, it reflects significant ongoing business model challenges.
Dividend investorMixed fitMacy's provides a yield, but dividend sustainability remains dependent on volatile earnings and cash flow.
Low-risk investorWeak fitRetail industry volatility and structural mall challenges present high risk for conservative investors.

Risk Profile

Risk factorLevelWhy it matters
Price volatilityHighThe stock is highly sensitive to consumer sentiment and macroeconomic reports.
Valuation riskMediumLow multiples often reflect legitimate concerns regarding long-term business viability.
Competition risk (e-commerce)HighOngoing share erosion to online-first retailers puts pressure on pricing power.
Business qualityMediumThe reliance on legacy department store formats limits agility compared to modern peers.
Dividend incomeMediumDividends are subject to the company's ability to maintain cash flow during retail cycles.
Execution riskHighThe 'Bold New Chapter' strategy requires complex operational changes that may not yield promised results.

Price Behavior

Rolling Over
PRICE PATH

Rolling Over

The price momentum is slowing down and beginning to turn downward.

Moderately Choppy
PRICE STABILITY

Moderately Choppy

The stock has experienced noticeable price swings while retaining some directional structure.

Analysis of Past Performance

Type Stock
Historic Profit 85.49%
Avg. Invested days 42
Today’s Advisory PASS
Upturn Advisory Rating upturn star rating icon
Upturn Advisory Performance Upturn Advisory Performance icon 2.0
Stock Returns Performance Upturn Returns Performance icon 4.0
Upturn Profits based on simulation icon Profits based on simulation
Upturn last close icon Last Close 09/25/2026

Upturn Scorecard

Upturn Star Rating

★★★★★
M receives a 3-star rating, supported by solid company fundamentals. The rating is constrained by soft unit economics, weak price momentum, and limited analyst upside.

Company Fundamentals

★★★★★
M has solid overall fundamentals (4 stars), with moderate financial health, moderate growth momentum, and solid ownership. In FY2026 versus FY2025, solid earnings growth (+10.3%) is partially offset by soft cash generation (FCF margin 4.7%), slightly negative revenue growth (-1.7%), soft profitability (net margin 2.8%).

Financial Health Rating

★★★★★
M's financial health is supported by strong cash strength, including free-cash-flow generation of $1.1B (4.7% of revenue). Profitability is soft (2 stars), which helps explain the 3-star overall score.

Growth Momentum Score

★★★★★
Free-cash-flow growth is M's strongest growth driver at +39.1% FY2026 versus FY2025 (strong, 5 stars). By comparison, earnings growth (+10.3%, solid) is also solid, while revenue growth (-1.7%, slightly negative) holds the profile back, so recent growth is not broad-based across the business.

Ownership

★★★★★
Institutional ownership is 98.5% and approximately 96.7% of outstanding shares are publicly tradable, supporting liquidity and institutional participation. Insider ownership of 3.18% provides only moderate management-shareholder alignment.

Top 5 Institutional Investors

BlackRock Inc 10.82%
Dimensional Fund Advisors, Inc. 6.43%
Vanguard Portfolio Management, LLC 5.22%
Vanguard Capital Management, LLC 4.35%
American Century Companies Inc 4.22%

Unit Economics (Per $1K Revenue)

★★★★★
M generates approximately $365 of gross profit, $46 of operating income, and $47 of free cash flow for every $1,000 of revenue. Based on FY2026 results. Strong cash conversion and healthy margins support the rating, although capital efficiency remains below the highest tier.

Economic Dimensions

★★★★★
Effective Tax Rate: 24.38%

Quantitative Style Profile

★★★★★
M has a liquid profile. Weak momentum is the primary drawback, while elevated volatility.

Style Classification

Quality Focused

Value-OrientedHigh VolatilitySmall / Mid Cap RiskShort Squeeze RiskHighly Liquid / Institution-Friendly

Key Highlights

Company Size Mid-Cap Stock
Market Capitalization 5.91B USD
Price to earnings Ratio 8.29
1Y Target Price 23.36
Price to earnings Ratio 8.29
1Y Target Price 23.36
Volume (30-day avg) 6.3M shares
Beta 1.43
52 Weeks Range 15.85 - 26.36
Updated Date 09/25/2026
52 Weeks Range 15.85 - 26.36
Updated Date 09/25/2026
Dividends yield (FY) 3.35%
Basic EPS (TTM) 2.73

How Company Makes Money

Business areaWhat it includesRetail investor read
Macy’s RetailApparel, home goods, and beauty products sold via physical stores and e-commerce.This is the primary revenue engine and depends on store traffic and consumer spending.
Bloomingdale’sPremium fashion and home goods targeting affluent consumers.This provides a higher-margin, luxury counterbalance to the broader Macy’s brand.
BluemercurySpecialty beauty retail and spa services.A small but strategically important high-margin growth segment.

Analyzing Revenue: Products, Geography and Growth

Revenue by Products

Product revenue - Year on Year

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Earnings Date

Report Date 2026-09-10
When Before Market
Estimate 0.37
Actual 0.4

Profitability

Profit Margin 3.29%
Operating Margin (TTM) 3.2%

Management Effectiveness

Return on Assets (TTM) 3.51%
Return on Equity (TTM) 15.99%

Valuation

Trailing PE 8.29
Forward PE 9.38
Enterprise Value 9.60B
Price to Sales(TTM) 0.26
Enterprise Value 9.60B
Price to Sales(TTM) 0.26
Enterprise Value to Revenue 0.42
Enterprise Value to EBITDA 4.91
Shares Outstanding 261.18M
Shares Floating 252.61M
Shares Outstanding 261.18M
Shares Floating 252.61M
Percent Insiders 3.18
Percent Institutions 98.47

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Financial Metrics

🧭 Investment Snapshot

Total Revenue (Scale)

Information icon Total money earned from selling products or services before any costs. It is needed to understand the scale of the business and its ability to generate income.

Net Income (Profit)

Information icon Final profit after all expenses, interest, and taxes are deducted. It is needed to determine the overall profitability available to shareholders.

Free Cash Flow (Cash Strength)

Information icon Cash remaining after operating activities and capital expenditures, showing cash available for growth. It is needed to evaluate the company’s ability to invest, pay dividends, or reduce debt.

📈 Growth & Strength

Operating Income (Core Profit)

Information icon Profit from core operations after deducting all operating expenses. It is needed to measure how efficiently the company runs its primary business activities.

EBITDA (Cash Earnings)

Information icon Earnings before interest, taxes, depreciation, and amortization, indicating operating cash potential. It is needed to compare operating performance across companies without accounting or financing differences.

Gross Profit (Unit Profitability)

Information icon Revenue minus cost of revenue, showing profit after direct production costs. It is needed to evaluate core business profitability before overhead expenses.

🛡️ Financial Safety

Cash (Liquidity Buffer)

Information icon Total cash and cash equivalents on hand. It is needed to evaluate immediate liquidity and financial flexibility.

Total Debt (Leverage Risk)

Information icon Total debt including both short-term and long-term components. It is needed to assess the company’s leverage and financial risk.

Net Working Capital (Short-Term Health)

Information icon Current assets minus current liabilities, indicating short-term liquidity strength. It is needed to assess whether the company can meet its short-term obligations.

🧱 Balance Sheet Strength

Stockholder Equity (Net Worth)

Information icon Total equity value held by shareholders. It is needed to understand the net worth of the company from the owners’ perspective.

Total Assets (Asset Base)

Information icon The full value of everything the company owns, including cash, inventory, equipment, and investments. It is needed to understand the resource base used to generate revenue.

Income Before Tax (Pre-Tax Earnings)

Information icon Income before provision for income taxes. It is needed to analyze profitability independent of tax structures.

⚙️ Cost & Drag Factors

Cost of Revenue (Production Cost)

Information icon Direct costs required to produce and deliver the products or services sold. It is needed to assess efficiency in production and service delivery.

Total Operating Expenses (Operating Cost)

Information icon Indirect costs of running the business such as salaries, marketing, and administration. It is needed to understand how much it costs to sustain ongoing business operations.

Income Tax Expense (Tax Drag)

Information icon Amount of taxes paid or payable to the government. It is needed to evaluate the impact of taxation on overall profitability.

About Macy’s Inc

Exchange NYSE
Headquarters New York, NY, United States
IPO Launch date 1992-02-05
CEO & Chairman Mr. Antony Spring
Sector Consumer Cyclical
Industry Department Stores
Full time employees 90134
Full time employees 90134

Macy's, Inc., an omni-channel retail organization, operates stores, websites, and mobile applications in the United States. The company sells various merchandise, such as apparel and accessories for men, women, and kids; cosmetics; home furnishings; and other consumer goods under the Macy's, Bloomingdale's, and Bluemercury brands. It also operates in Dubai, the United Arab Emirates, and Al Zahra, Kuwait under the license agreements. The company was formerly known as Federated Department Stores, Inc. and changed its name to Macy's, Inc. in June 2007. Macy's, Inc. was founded in 1830 and is based in New York, New York.