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Upturn AI SWOT - About
JG 
Aurora Mobile Ltd (JG)
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Upturn Advisory Summary
03/27/2025: JG (1-star) has a low Upturn Star Rating. Not recommended to BUY.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
AI Based Fundamental Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Analysis of Past Performance
Type Stock | Historic Profit -25.65% | Avg. Invested days 25 | Today’s Advisory WEAK BUY |
Upturn Star Rating | Upturn Advisory Performance  1.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 03/27/2025 |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 61.53M USD | Price to earnings Ratio - | 1Y Target Price 7.12 |
Price to earnings Ratio - | 1Y Target Price 7.12 | ||
Volume (30-day avg) 101913 | Beta 1.16 | 52 Weeks Range 2.36 - 20.94 | Updated Date 04/1/2025 |
52 Weeks Range 2.36 - 20.94 | Updated Date 04/1/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -0.17 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Earnings Date
Report Date 2025-03-13 | When - | Estimate - | Actual -0.0247 |
Profitability
Profit Margin -2.23% | Operating Margin (TTM) -0.24% |
Management Effectiveness
Return on Assets (TTM) -1.7% | Return on Equity (TTM) -6.67% |
Valuation
Trailing PE - | Forward PE 7.29 | Enterprise Value 47995277 | Price to Sales(TTM) 0.19 |
Enterprise Value 47995277 | Price to Sales(TTM) 0.19 | ||
Enterprise Value to Revenue 1.1 | Enterprise Value to EBITDA -0.05 | Shares Outstanding 4710670 | Shares Floating 27512829 |
Shares Outstanding 4710670 | Shares Floating 27512829 | ||
Percent Insiders 9.79 | Percent Institutions 0.42 |
Analyst Ratings
Rating 5 | Target Price 1.16 | Buy - | Strong Buy 1 |
Buy - | Strong Buy 1 | ||
Hold - | Sell - | Strong Sell - | |
Strong Sell - |
Upturn AI SWOT
Aurora Mobile Ltd
Company Overview
History and Background
Aurora Mobile Ltd. (JG) was founded in 2011 and is headquartered in Shenzhen, China. It initially focused on providing app developers with push notification services. Over time, it expanded its offerings to include other developer services, marketing solutions, and data intelligence.
Core Business Areas
- Developer Services: Provides app developers with a suite of tools including push notifications, app traffic analysis, and SDKs to enhance user engagement and monetization.
- Marketing Solutions: Offers data-driven marketing solutions to help businesses acquire, engage, and retain customers through targeted advertising and marketing campaigns.
- Data Intelligence: Provides data analysis and insights to help businesses understand market trends, consumer behavior, and competitive landscapes.
Leadership and Structure
The company is led by CEO Weidong Luo. The organizational structure includes departments for engineering, sales, marketing, and operations. There is also a CFO for finances.
Top Products and Market Share
Key Offerings
- Aurora Push: Push notification service enabling app developers to send targeted messages to users. Competitors include Braze and Airship. Market share information is fragmented but Aurora is a significant player in the Chinese market.
- Aurora Analytics: App analytics platform providing insights into user behavior, app performance, and engagement metrics. Competitors include Adjust and AppsFlyer. No readily available data on revenue from this product.
- iZone: Marketing platform offering data-driven advertising and marketing automation solutions. Competitors include numerous marketing platforms like Braze and Adobe Marketing Cloud. Revenue for this product not readily available.
Market Dynamics
Industry Overview
The mobile marketing and data intelligence industry is rapidly growing, driven by increasing smartphone penetration and the need for businesses to better understand and engage with their customers. China remains a major market for mobile growth.
Positioning
Aurora Mobile positions itself as a leading provider of mobile developer services and data-driven marketing solutions in China. Its competitive advantages include its extensive data assets, technological capabilities, and established relationships with app developers and businesses.
Total Addressable Market (TAM)
The global mobile marketing market is expected to reach hundreds of billions of dollars. Aurora is focused on the Chinese market, where it's positioned to capture a significant portion of the rapidly expanding TAM through its suite of solutions.
Upturn SWOT Analysis
Strengths
- Strong presence in the Chinese mobile market
- Comprehensive suite of developer services and marketing solutions
- Extensive data assets
- Experienced management team
- Established brand recognition
Weaknesses
- Concentration of revenue in the Chinese market
- Dependence on regulatory environment in China
- Relatively small market capitalization
- Limited international presence
- Financial volatility
Opportunities
- Expansion into new markets
- Development of new products and services
- Strategic partnerships with other companies
- Increased adoption of data-driven marketing solutions
- Growing demand for mobile developer services
Threats
- Intense competition from other mobile marketing and data intelligence companies
- Changes in government regulations in China
- Economic slowdown in China
- Data privacy concerns
- Cybersecurity threats
Competitors and Market Share
Key Competitors
- Braze (BRZE)
- Airship (Private)
- AppsFlyer (Private)
- Adjust (Private)
Competitive Landscape
Aurora Mobile faces stiff competition from established players with strong financial resources and technological capabilities. Its success depends on its ability to differentiate its offerings and maintain its market position in China.
Major Acquisitions
Growth Trajectory and Initiatives
Historical Growth: Aurora Mobile's growth has been variable, influenced by market conditions and regulatory changes in China.
Future Projections: Future growth is uncertain and dependent on the company's ability to expand its market share, develop new products, and navigate the regulatory landscape.
Recent Initiatives: Recent initiatives have focused on expanding its data intelligence capabilities and diversifying its marketing solutions.
Summary
Aurora Mobile is a player in the Chinese mobile marketing and data intelligence market. While it has a strong presence in China and offers a comprehensive suite of services, it faces intense competition, regulatory risks, and financial volatility. Future success depends on its ability to innovate, expand its market share, and navigate the evolving regulatory landscape. The company has not been historically a strong and stable performer.
Similar Companies
- BRZE
- APPS
- ADJ
Sources and Disclaimers
Data Sources:
- Company reports
- Industry analysis
- Market research reports
- Limited public financial data
Disclaimers:
The information provided is for informational purposes only and should not be considered financial advice. Market share data is estimated and may not be precise. Financial data is limited and may not be current.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Aurora Mobile Ltd
Exchange NASDAQ | Headquaters - | ||
IPO Launch date 2018-07-26 | Co-Founder, Chairman & CEO Mr. Weidong Luo | ||
Sector Technology | Industry Software - Infrastructure | Full time employees - | Website https://www.jiguang.cn |
Full time employees - | Website https://www.jiguang.cn | ||
Aurora Mobile Limited, through its subsidiaries, provides a range of developer services in China. The company provides push notification, instant messaging, analytics, sharing and short message service, one-click verification, and other services. The company offers real-time market intelligence solutions, such as product iApp, which provides analysis and statistical results on the usage and trends of mobile apps to investment funds and corporations. It also provides financial risk management solutions to assist financial institutions, licensed lenders, and credit card companies in making informed lending and credit decisions; and location-based intelligence services. In addition, the company offers application programming interfaces that create connectivity and automate the process of message exchange between the mobile apps and its backend network; an interactive web-based service dashboard that allows app developers to utilize and monitor its services through controls on an ongoing basis; and value added services, such as Advertisement SAAS, a data management platform service, which provides tagged and de-identified population data package; JG Alliance, an integrated marketing campaign services to advertising customers; and AD Mediation Platform to help mobile app developers access other mainstream advertising platforms. It primarily serves mobile app developers in a range of industries, such as media, entertainment, gaming, financial services, tourism, ecommerce, education, and healthcare. Aurora Mobile Limited was founded in 2011 and is headquartered in Shenzhen, the People's Republic of China.
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