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MarineMax Inc (HZO)



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Upturn Advisory Summary
03/26/2025: HZO (1-star) is currently NOT-A-BUY. Pass it for now.
Analysis of Past Performance
Type Stock | Historic Profit -55.43% | Avg. Invested days 25 | Today’s Advisory PASS |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Small-Cap Stock | Market Capitalization 429.17M USD | Price to earnings Ratio 7.94 | 1Y Target Price 38.57 |
Price to earnings Ratio 7.94 | 1Y Target Price 38.57 | ||
Volume (30-day avg) 303752 | Beta 1.83 | 52 Weeks Range 17.62 - 38.20 | Updated Date 04/6/2025 |
52 Weeks Range 17.62 - 38.20 | Updated Date 04/6/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) 2.38 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 2.33% | Operating Margin (TTM) 13.83% |
Management Effectiveness
Return on Assets (TTM) 4.15% | Return on Equity (TTM) 5.78% |
Valuation
Trailing PE 7.94 | Forward PE 8.11 | Enterprise Value 1601207366 | Price to Sales(TTM) 0.18 |
Enterprise Value 1601207366 | Price to Sales(TTM) 0.18 | ||
Enterprise Value to Revenue 0.68 | Enterprise Value to EBITDA 8.28 | Shares Outstanding 22707300 | Shares Floating 20037848 |
Shares Outstanding 22707300 | Shares Floating 20037848 | ||
Percent Insiders 12.09 | Percent Institutions 86.52 |
Analyst Ratings
Rating 4.6 | Target Price 38.88 | Buy - | Strong Buy 8 |
Buy - | Strong Buy 8 | ||
Hold 2 | Sell - | Strong Sell - | |
Strong Sell - |
Upturn AI SWOT
MarineMax Inc

Company Overview
History and Background
MarineMax Inc. was founded in 1998 through the merger of several leading marine dealerships. It has grown through acquisitions and organic expansion to become the largest recreational boat retailer in the United States.
Core Business Areas
- Retail Sales: Sale of new and used recreational boats, including yachts, sport boats, cruisers, and fishing boats.
- Service and Repair: Maintenance, repair, and service of boats and marine engines.
- Finance and Insurance: Providing financing and insurance products to customers.
- Marinas and Storage: Offering marina services, including boat storage, docking, and fuel.
Leadership and Structure
W. Brett McGill is the President and CEO. The company has a board of directors overseeing its operations. MarineMax operates through a network of retail locations and also has corporate support functions.
Top Products and Market Share
Key Offerings
- New Boats: Sales of new boats from various manufacturers. Market share data varies by region, but MarineMax is a leading retailer. Competitors include other large boat retailers and individual dealerships. Revenue is highly variable.
- Used Boats: Sales of pre-owned boats. Market share is fragmented and difficult to precisely quantify. Competitors are similar to new boat sales, and also includes private party sales.
- Service and Parts: Repairs and parts sales generate recurring revenue. Competition is intense with local mechanic shops and other providers of boat services.
Market Dynamics
Industry Overview
The recreational boating industry is influenced by economic conditions, consumer confidence, and weather patterns. Demand fluctuates based on discretionary spending habits. Supply chain issues can impact inventory levels and sales.
Positioning
MarineMax is the largest recreational boat retailer in the United States. Its size provides advantages in purchasing power and brand recognition. The company is vulnerable to cyclical downturns.
Total Addressable Market (TAM)
The TAM for recreational boating is estimated in the billions of dollars annually. MarineMax is positioned as a leader with respect to the TAM, capturing a significant portion of the market through its extensive retail network and brand recognition.
Upturn SWOT Analysis
Strengths
- Largest recreational boat retailer in the U.S.
- Strong brand recognition
- Extensive retail network
- Diversified revenue streams (sales, service, finance)
- Strong relationships with manufacturers
Weaknesses
- Highly dependent on economic conditions
- Vulnerable to seasonality
- High inventory costs
- Susceptible to supply chain disruptions
Opportunities
- Expansion into new markets
- Increased online sales and marketing
- Growing interest in boating among younger generations
- Acquisitions of smaller dealerships
- Development of new service offerings
Threats
- Economic recession
- Increased competition
- Rising interest rates
- Changes in environmental regulations
- Supply chain disruptions
Competitors and Market Share
Key Competitors
- BC
- ONE
- POAHY
Competitive Landscape
MarineMax's size provides a competitive advantage, but it also faces competition from smaller, more nimble dealerships. The company must continue to innovate and provide excellent customer service to maintain its leadership position.
Major Acquisitions
Island Global Yachting (IGY Marinas)
- Year: 2022
- Acquisition Price (USD millions): 480
- Strategic Rationale: Expands MarineMax's marina and services business, providing recurring revenue and synergies with boat sales.
Growth Trajectory and Initiatives
Historical Growth: MarineMax has experienced growth through acquisitions and organic expansion.
Future Projections: Analyst projections vary based on market conditions and company performance. Check current report.
Recent Initiatives: Recent initiatives include expanding marina operations and focusing on digital sales.
Summary
MarineMax is the leading recreational boat retailer in the US, leveraging its size and brand recognition. Economic conditions and seasonality can impact sales. Recent acquisitions are aimed to improve the business model. They need to stay competitive and expand into new markets to increase market share.
Similar Companies

BC

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Sources and Disclaimers
Data Sources:
- Company website
- SEC filings
- Analyst reports
- Industry publications
Disclaimers:
This analysis is for informational purposes only and should not be considered financial advice. Market conditions and company performance can change rapidly. Verify information with a professional.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About MarineMax Inc
Exchange NYSE | Headquaters Oldsmar, FL, United States | ||
IPO Launch date 1998-06-02 | CEO, President & Director Mr. William Brett McGill | ||
Sector Consumer Cyclical | Industry Specialty Retail | Full time employees 4050 | Website https://www.marinemax.com |
Full time employees 4050 | Website https://www.marinemax.com |
MarineMax, Inc. operates as a recreational boat and yacht retailer and superyacht services company in the United States. It operates through two segments, Retail Operations and Product Manufacturing. The company sells new and used recreational boats, including pleasure and fishing boats, mega-yachts, yachts, sport cruisers, motor yachts, e-power yachts, pontoon boats, ski boats, jet boats, and other recreational boats. It also offers marine parts and accessories comprising marine electronics; dock and anchoring products that include boat fenders, lines, and anchors; boat covers; trailer parts; water sport accessories, which comprise tubes, lines, wakeboards, and skis; engine parts; oils; lubricants; steering and control systems; corrosion control products and service products; high-performance accessories, including propellers and instruments; and a line of boating accessories, such as life jackets, inflatables, and water sports equipment. In addition, the company provides novelty items, such as shirts, caps, and license plates; marine engines and equipment; maintenance, repair, and slip and storage services; and boat or yacht brokerage services, as well as yacht charters and power catamarans. Further, it offers new or used boat finance services; arranges insurance coverage, including boat property, disability, undercoating, gel sealant, fabric protection, trailer tire and wheel protection, and casualty insurance coverage; and manufactures and sells sport yachts and yachts. Additionally, the company operates MarineMax vacations in Tortola and British Virgin Islands. It also markets and sells its products through offsite locations and print catalog. MarineMax, Inc. was incorporated in 1998 and is based in Oldsmar, Florida.
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