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USM 
United States Cellular Corporation (USM)
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Upturn Advisory Summary
11/28/2025: USM (1-star) is currently NOT-A-BUY. Pass it for now.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Number of Analysts
5 Analysts rated it
Limited analyst coverage, niche firm, research info may be scarce.
1 Year Target Price $81.25
1 Year Target Price $81.25
| 1 | Strong Buy |
| 2 | Buy |
| 2 | Hold |
| 0 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit 150.22% | Avg. Invested days 46 | Today’s Advisory PASS |
Upturn Star Rating | Upturn Advisory Performance  3.0 | Stock Returns Performance  5.0 |
| Profits based on simulation | Last Close 11/28/2025 |
Key Highlights
Company Size Mid-Cap Stock | Market Capitalization 6.62B USD | Price to earnings Ratio - | 1Y Target Price 81.25 |
Price to earnings Ratio - | 1Y Target Price 81.25 | ||
Volume (30-day avg) 5 | Beta 0.38 | 52 Weeks Range 9.45 - 56.53 | Updated Date 10/13/2025 |
52 Weeks Range 9.45 - 56.53 | Updated Date 10/13/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -0.29 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Earnings Date
Report Date 2025-11-07 | When - | Estimate 0.31 | Actual 1.25 |
Profitability
Profit Margin -0.65% | Operating Margin (TTM) 3.6% |
Management Effectiveness
Return on Assets (TTM) 0.68% | Return on Equity (TTM) -0.47% |
Valuation
Trailing PE - | Forward PE 31.85 | Enterprise Value 7764413113 | Price to Sales(TTM) 1.79 |
Enterprise Value 7764413113 | Price to Sales(TTM) 1.79 | ||
Enterprise Value to Revenue 2.1 | Enterprise Value to EBITDA 9.61 | Shares Outstanding 53000000 | Shares Floating 14907240 |
Shares Outstanding 53000000 | Shares Floating 14907240 | ||
Percent Insiders 73.84 | Percent Institutions 29.39 |
Upturn AI SWOT
United States Cellular Corporation
Company Overview
History and Background
United States Cellular Corporation, also known as UScellular, was founded in 1983. It evolved from Telephone and Data Systems (TDS), expanding its wireless communications services across the United States. Significant milestones include acquiring cellular licenses and expanding its network infrastructure.
Core Business Areas
- Wireless Services: Provides voice, data, and messaging services to retail customers and businesses.
- Equipment Sales: Sells handsets, tablets, and accessories.
Leadership and Structure
Leadership team includes Laurent Therivel as CEO. The organizational structure involves regional operations, technology, and marketing divisions.
Top Products and Market Share
Key Offerings
- Market Share: US Cellular Market Share is not readily available as it is very small compared to its competitors.
- Mobile Services: Includes voice, text, and data plans for consumers and businesses. UScellular has a presence in several US states. Competitors include Verizon, AT&T, and T-Mobile.
- Market Share: Market share varies based on specific device sales.
- Wireless Devices: Sells smartphones, tablets, and other connected devices from various manufacturers. Competitors are all major retailers of consumer electronics.
Market Dynamics
Industry Overview
The US telecommunications industry is highly competitive, with increasing demand for 5G services and growing data consumption.
Positioning
UScellular is a regional player focusing on providing coverage and services in smaller markets. It differentiates itself through customer service and local community involvement.
Total Addressable Market (TAM)
TAM for US wireless services is estimated in the hundreds of billions of USD. UScellular captures a small portion of this TAM due to its regional focus.
Upturn SWOT Analysis
Strengths
- Strong regional presence
- Customer loyalty
- Community involvement
- Focus on underserved markets
Weaknesses
- Limited geographical reach
- Smaller scale compared to national competitors
- Higher churn rate than larger competitors
- Limited capital resources compared to larger competitors
Opportunities
- 5G network expansion
- Rural broadband initiatives
- Partnerships with local businesses
- Increased demand for data services
Threats
- Aggressive competition from national carriers
- Technological changes
- Economic downturns
- Regulatory changes
Competitors and Market Share
Key Competitors
- VZ
- T
- TMUS
Competitive Landscape
UScellular faces intense competition from larger national carriers with greater resources and broader network coverage. UScellular needs to maintain its regional focus and enhance customer experience.
Growth Trajectory and Initiatives
Historical Growth: Historical growth trends are not available for public dissemination.
Future Projections: Future growth projections are not available for public dissemination.
Recent Initiatives: Recent initiatives include 5G deployment and expansion of rural broadband services.
Summary
UScellular is a regional player in the US wireless market facing stiff competition from larger national carriers. While it has a strong regional presence and customer loyalty, its limited scale and geographical reach pose challenges. Capitalizing on 5G expansion and rural broadband initiatives could drive future growth, but UScellular must remain vigilant against competitive pressures and technological changes.
Similar Stocks
Sources and Disclaimers
Data Sources:
- Company filings
- Industry reports
- Market research
Disclaimers:
The information provided is based on available data and may be subject to change. Market share data is approximate.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About United States Cellular Corporation
Exchange NYSE | Headquaters Chicago, IL, United States | ||
IPO Launch date 1988-05-04 | CEO - | ||
Sector Communication Services | Industry Telecom Services | Full time employees 4100 | Website https://www.uscellular.com |
Full time employees 4100 | Website https://www.uscellular.com | ||
United States Cellular Corporation provides wireless telecommunications services in the United States. The company offers wireless services, including voice, messaging, and data services. It also provides wireless devices, such as handsets, tablets, mobile hotspots, home phones, and routers, as well as wireless essentials, including cases, screen protectors, chargers, and memory cards; and consumer electronics comprising Bluetooth audio, wi-fi enabled cameras, and networking products. In addition, it sells wireless devices to agents and other third-party distributors for resale; and offers option for customers to purchase devices and accessories under installment contracts. Further, the company offers wireless roaming, wireless eligible telecommunications carrier, and tower rental services. It serves consumer, business, and government customers. The company provides its products and services through retail sales, direct sales, telesales, ecommerce, resellers, and independent agents, as well as third-party national retailers. United States Cellular Corporation was incorporated in 1983 and is headquartered in Chicago, Illinois. United States Cellular Corporation is a subsidiary of Telephone and Data Systems, Inc.
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