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Upwork Inc (UPWK)



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Upturn Advisory Summary
03/27/2025: UPWK (3-star) is currently NOT-A-BUY. Pass it for now.
Analysis of Past Performance
Type Stock | Historic Profit 19.01% | Avg. Invested days 40 | Today’s Advisory PASS |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Small-Cap Stock | Market Capitalization 1.86B USD | Price to earnings Ratio 9.05 | 1Y Target Price 19.18 |
Price to earnings Ratio 9.05 | 1Y Target Price 19.18 | ||
Volume (30-day avg) 2502874 | Beta 1.61 | 52 Weeks Range 8.43 - 18.14 | Updated Date 03/27/2025 |
52 Weeks Range 8.43 - 18.14 | Updated Date 03/27/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) 1.51 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 28.02% | Operating Margin (TTM) 16.98% |
Management Effectiveness
Return on Assets (TTM) 4.68% | Return on Equity (TTM) 45.08% |
Valuation
Trailing PE 9.05 | Forward PE 12.53 | Enterprise Value 1597396340 | Price to Sales(TTM) 2.42 |
Enterprise Value 1597396340 | Price to Sales(TTM) 2.42 | ||
Enterprise Value to Revenue 2.08 | Enterprise Value to EBITDA 19.28 | Shares Outstanding 135460000 | Shares Floating 125776962 |
Shares Outstanding 135460000 | Shares Floating 125776962 | ||
Percent Insiders 7.46 | Percent Institutions 82.7 |
Analyst Ratings
Rating 4 | Target Price 18.91 | Buy 5 | Strong Buy 3 |
Buy 5 | Strong Buy 3 | ||
Hold 3 | Sell - | Strong Sell - | |
Strong Sell - |
Upturn AI SWOT
Upwork Inc

Company Overview
History and Background
Upwork Inc. was formed in 2015 from the merger of Elance and oDesk. Elance was founded in 1998, and oDesk in 2003. The company aims to connect businesses with independent talent globally.
Core Business Areas
- Talent Marketplace: Upwork's core platform connecting businesses with freelancers across various skills and industries.
- Project Catalog: Offers pre-scoped projects with set prices and deliverables, providing businesses with a faster way to find and hire talent for specific tasks.
- Enterprise Solutions: Provides customized solutions for larger organizations, including managed services and dedicated support.
Leadership and Structure
Hayden Brown serves as the CEO. Upwork has a typical corporate structure with departments like marketing, finance, technology, and operations.
Top Products and Market Share
Key Offerings
- Freelance Marketplace: Connects businesses with freelancers across a vast range of skills (writing, web development, design, etc.). Upwork has a leading position, but precise market share fluctuates. Competitors: Fiverr (FVRR), Freelancer.com, Toptal.
- Upwork Enterprise: Solutions tailored for larger organizations, providing additional features like compliance tools and project management capabilities. Competitors: Globality, Catalant.
Market Dynamics
Industry Overview
The freelance and gig economy is experiencing rapid growth, driven by increasing demand for flexible work arrangements and specialized skills.
Positioning
Upwork positions itself as a leading platform connecting businesses with high-quality freelance talent globally. It emphasizes trust, security, and a wide range of skills.
Total Addressable Market (TAM)
TAM estimates vary, but some sources suggest a total market of over $500 billion globally. Upwork is well positioned to capture a significant portion of this TAM through its established platform and brand recognition.
Upturn SWOT Analysis
Strengths
- Large and diverse talent pool
- Established brand recognition
- Robust platform and technology
- Strong network effects
Weaknesses
- Competition from other freelance platforms
- Potential for disputes between clients and freelancers
- Reliance on economic conditions affecting demand for freelance work
- Pricing pressure from smaller competitors
Opportunities
- Expanding into new geographic markets
- Developing new services and features for the platform
- Partnering with other businesses
- Increasing adoption of remote work
Threats
- Economic downturn
- Increased competition
- Changes in regulations affecting freelance work
- Security breaches or data privacy incidents
Competitors and Market Share
Key Competitors
- Fiverr (FVRR)
- Freelancer.com (ASX:FLN)
- Guru.com (Private)
- Toptal (Private)
Competitive Landscape
Upwork's advantages include its established brand, large user base, and diverse talent pool. Disadvantages include higher pricing compared to some competitors and a potential for disputes between clients and freelancers.
Major Acquisitions
Hybrid Payroll
- Year: 2020
- Acquisition Price (USD millions): 0
- Strategic Rationale: Strengthened Upwork's capabilities in managing and processing payments for international talent.
Growth Trajectory and Initiatives
Historical Growth: Upwork has experienced significant growth in revenue and users over the past few years, driven by the increasing demand for freelance talent.
Future Projections: Future growth projections are positive, with analysts forecasting continued growth in revenue and profitability. Analysis must be requested from a source for up-to-date values.
Recent Initiatives: Upwork has recently focused on expanding its enterprise solutions, improving its platform, and investing in marketing and sales.
Summary
Upwork is a leading player in the growing freelance marketplace, leveraging its established platform and large user base. The company benefits from the increasing demand for flexible work arrangements. However, competition from other platforms and potential economic downturns pose challenges. Future growth will depend on Upwork's ability to innovate and adapt to changing market conditions.
Similar Companies
- FVRR
- GIGM
- RDHL
Sources and Disclaimers
Data Sources:
- Company Filings
- Market Research Reports
- Industry Analysis
Disclaimers:
This analysis is based on publicly available information and is not financial advice. Market conditions and company performance are subject to change.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Upwork Inc
Exchange NASDAQ | Headquaters Palo Alto, CA, United States | ||
IPO Launch date 2018-10-03 | President, CEO & Director Ms. Hayden Brown | ||
Sector Communication Services | Industry Internet Content & Information | Full time employees 600 | Website https://www.upwork.com |
Full time employees 600 | Website https://www.upwork.com |
Upwork Inc., together with its subsidiaries, operates a work marketplace that connects businesses with various independent professionals and agencies in the United States, India, the Philippines, and internationally. The company's work marketplace provides access to talent with various skills across a range of categories, including administrative support, sales and marketing, design and creative, and customer service, as well as web, mobile, and software development. Its work marketplace also enables clients to streamline workflows, such as talent sourcing, outreach, and contracting. The company's work marketplace offers access to various functionalities for remote engagements with talent, including communication and collaboration, ability to receive talent invoices through their work marketplace, and payment protection. Its marketplace offerings include Upwork Payroll, enterprise, managed, and escrow services. The company was formerly known as Elance-oDesk, Inc. and changed its name to Upwork Inc. in May 2015. Upwork Inc. was incorporated in 2013 and is headquartered in Palo Alto, California.
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