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Trivago NV (TRVG)



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Upturn Advisory Summary
04/01/2025: TRVG (3-star) is a SELL. SELL since 2 days. Profits (77.49%). Updated daily EoD!
Analysis of Past Performance
Type Stock | Historic Profit 63.28% | Avg. Invested days 33 | Today’s Advisory SELL |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Small-Cap Stock | Market Capitalization 332.55M USD | Price to earnings Ratio - | 1Y Target Price 3.83 |
Price to earnings Ratio - | 1Y Target Price 3.83 | ||
Volume (30-day avg) 125160 | Beta 1.25 | 52 Weeks Range 1.60 - 5.45 | Updated Date 04/1/2025 |
52 Weeks Range 1.60 - 5.45 | Updated Date 04/1/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -0.38 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin -5.14% | Operating Margin (TTM) 8.41% |
Management Effectiveness
Return on Assets (TTM) -0.4% | Return on Equity (TTM) -11.49% |
Valuation
Trailing PE - | Forward PE 44.25 | Enterprise Value 184531868 | Price to Sales(TTM) 0.72 |
Enterprise Value 184531868 | Price to Sales(TTM) 0.72 | ||
Enterprise Value to Revenue 0.37 | Enterprise Value to EBITDA -60.47 | Shares Outstanding 22811900 | Shares Floating 73407857 |
Shares Outstanding 22811900 | Shares Floating 73407857 | ||
Percent Insiders 35.62 | Percent Institutions 24.99 |
Analyst Ratings
Rating 3.12 | Target Price 2.2 | Buy - | Strong Buy 1 |
Buy - | Strong Buy 1 | ||
Hold 6 | Sell 1 | Strong Sell - | |
Strong Sell - |
Upturn AI SWOT
Trivago NV

Company Overview
History and Background
Trivago NV was founded in 2005 in Du00fcsseldorf, Germany. It evolved from a meta-search engine for hotel prices to a global platform comparing prices from numerous booking sites.
Core Business Areas
- Hotel Search and Comparison: Trivago's core business is aggregating hotel prices and information from various online travel agencies (OTAs) and hotel websites.
- Advertising: Trivago generates revenue primarily through advertising, charging OTAs and hotels for clicks on their listings.
Leadership and Structure
Trivago NV operates under Expedia Group (EXPE) as the majority shareholder. Axel Hefer is the current CEO. The company has a functional organizational structure with teams focused on technology, product development, marketing, and finance.
Top Products and Market Share
Key Offerings
- Hotel Metasearch Engine: Trivago's primary product is its hotel metasearch engine, which allows users to compare hotel prices and availability from various booking sites. Competitors include Google Hotels, Kayak, and TripAdvisor. It's difficult to give specific market share, but trivago has a good visibility with the hotel market across the globe.
Market Dynamics
Industry Overview
The online travel market is highly competitive and constantly evolving, with a shift towards mobile bookings and personalized experiences. Industry trends include growth in alternative accommodations (e.g., Airbnb), and the rise of instant booking platforms.
Positioning
Trivago NV's position is as a meta-search engine. They aim to provide users with the best possible prices, but they don't directly offer the hotel stay, rather leading users to the partners.
Total Addressable Market (TAM)
The global online travel booking market is estimated to be in the trillions of dollars. Trivago NV's TAM is the segment of travelers using metasearch for hotel bookings. Trivago NV is positioned to capture a portion of this TAM through its global reach and brand recognition, but competition is fierce.
Upturn SWOT Analysis
Strengths
- Strong brand recognition
- Extensive hotel inventory
- Global reach
- Focus on price comparison
Weaknesses
- Dependence on advertising revenue
- Exposure to OTA competition
- Volatile advertising market
- Limited direct booking capabilities
Opportunities
- Expansion into new markets
- Development of new features (e.g., personalized recommendations)
- Partnerships with alternative accommodation providers
- Integration of travel services
Threats
- Increased competition from Google and other metasearch engines
- Changes in OTA commission structures
- Economic downturns affecting travel spending
- Geopolitical instability
Competitors and Market Share
Key Competitors
- BKNG
- EXPE
- GOOG
Competitive Landscape
Trivago NV faces intense competition. Booking Holdings and Expedia Group have broader booking platforms, while Google has significant search traffic advantages. Trivago NV needs to differentiate itself through price transparency and user experience.
Major Acquisitions
Growth Trajectory and Initiatives
Historical Growth: Historical growth has been influenced by the expansion of online travel, increased adoption of metasearch, and trivago's marketing efforts.
Future Projections: Future growth is projected to be driven by continued expansion in emerging markets, development of new products and services, and effective marketing strategies. Analyst estimates should be consulted for specific projections.
Recent Initiatives: Recent initiatives include investments in technology, partnerships with new hotel chains, and marketing campaigns to increase brand awareness.
Summary
Trivago NV is a well-known hotel metasearch engine, but its reliance on advertising revenue and fierce competition pose challenges. It has strong brand recognition and a global reach but struggles with profitability. Recent initiatives focus on technology and marketing, aiming for sustainable growth. Diversification efforts are key for them to grow bigger in the market.
Similar Companies
- BKNG
- EXPE
- GOOG
Sources and Disclaimers
Data Sources:
- Company Filings
- Financial News Outlets
- Industry Reports
Disclaimers:
The information provided is for informational purposes only and should not be considered investment advice. Market conditions and company performance can change rapidly. Always consult with a qualified financial advisor before making investment decisions.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Trivago NV
Exchange NASDAQ | Headquaters - | ||
IPO Launch date 2016-12-16 | MD, Member of Management Board & CEO Mr. Johannes Thomas | ||
Sector Communication Services | Industry Internet Content & Information | Full time employees 668 | Website https://www.trivago.de |
Full time employees 668 | Website https://www.trivago.de |
trivago N.V., together with its subsidiaries, operates a hotel and accommodation search platform in the United States, Germany, the United Kingdom, Canada, Japan, and internationally. The company offers an online meta-search for hotels and accommodation through online travel agencies, hotel chains, and independent hotels. The company provides travel search for different types of accommodations, such as hotels, vacation rentals, and apartments; and enable advertiser access through website and apps. In addition, it offers access to its search platform through various localized websites and apps in different languages on operating devices. The company was incorporated in 2005 and is headquartered in Düsseldorf, Germany. trivago N.V. operates as a subsidiary of Expedia Group, Inc.
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