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Upturn AI SWOT - About
Sunlands Technology Group (STG)
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Upturn Advisory Summary
04/01/2025: STG (1-star) is currently NOT-A-BUY. Pass it for now.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
AI Based Fundamental Rating
Below Average Performance
These Stocks/ETFs, based on Upturn Advisory, often underperform the market, warranting careful consideration before investing.
Analysis of Past Performance
Type Stock | Historic Profit 20.45% | Avg. Invested days 31 | Today’s Advisory PASS |
Upturn Star Rating | Upturn Advisory Performance  2.0 | Stock Returns Performance  3.0 |
| Profits based on simulation | Last Close 04/01/2025 |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 72.19M USD | Price to earnings Ratio 1.55 | 1Y Target Price 1.03 |
Price to earnings Ratio 1.55 | 1Y Target Price 1.03 | ||
Volume (30-day avg) 3592 | Beta 1.22 | 52 Weeks Range 4.25 - 11.06 | Updated Date 04/1/2025 |
52 Weeks Range 4.25 - 11.06 | Updated Date 04/1/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) 3.45 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Earnings Date
Report Date 2025-03-21 | When - | Estimate - | Actual 0.5946 |
Profitability
Profit Margin 17.19% | Operating Margin (TTM) 10.44% |
Management Effectiveness
Return on Assets (TTM) 8.78% | Return on Equity (TTM) 78.15% |
Valuation
Trailing PE 1.55 | Forward PE - | Enterprise Value -9911840 | Price to Sales(TTM) 0.04 |
Enterprise Value -9911840 | Price to Sales(TTM) 0.04 | ||
Enterprise Value to Revenue 0.07 | Enterprise Value to EBITDA 0.25 | Shares Outstanding 5201560 | Shares Floating 1002056 |
Shares Outstanding 5201560 | Shares Floating 1002056 | ||
Percent Insiders 13.78 | Percent Institutions 0.08 |
Analyst Ratings
Rating 2 | Target Price 1.05 | Buy - | Strong Buy - |
Buy - | Strong Buy - | ||
Hold - | Sell 1 | Strong Sell - | |
Strong Sell - |
Upturn AI SWOT
Sunlands Technology Group
Company Overview
History and Background
Sunlands Technology Group is a leading online education platform in China, focusing on professional education. Founded in 2003, it has evolved from traditional offline courses to a fully online learning experience, adapting to the growing demand for flexible and accessible education.
Core Business Areas
- Adult Education: Provides online courses for professional skills, degree-oriented programs, and vocational training aimed at adult learners seeking career advancement.
Leadership and Structure
The leadership team consists of experienced professionals in education and technology. The organizational structure involves departments focusing on course development, technology, marketing, and customer service.
Top Products and Market Share
Key Offerings
- Professional Skills Courses: Online courses covering areas like accounting, finance, human resources, and IT. Competitors include Koolearn Technology and TAL Education Group. Market share and revenue data specific to individual courses are not publicly available but constitute the core of the company's revenue.
- Degree-Oriented Programs: Partnerships with universities to offer online degree programs. Competitors include China Distance Education Holdings and NetEase Youdao. Market share data is unavailable.
Market Dynamics
Industry Overview
The online education market in China is experiencing rapid growth, driven by increasing internet penetration, rising disposable incomes, and a growing demand for lifelong learning.
Positioning
Sunlands Technology Group is positioned as a provider of premium online professional education, focusing on quality content and personalized learning experiences. Competitive advantages include its established brand and experienced faculty.
Total Addressable Market (TAM)
The TAM for online education in China is estimated to be several billion USD. Sunlands is positioned to capture a portion of this market through continued investment in technology and course development.
Upturn SWOT Analysis
Strengths
- Established Brand
- Experienced Faculty
- Advanced Technology Platform
- Wide Range of Courses
Weaknesses
- High Marketing Expenses
- Dependence on Online Traffic
- Intense Competition
- Regulatory Risks
Opportunities
- Expanding into New Course Categories
- Increasing Focus on Mobile Learning
- Partnerships with Corporations
- Government Support for Online Education
Threats
- Increased Competition
- Changing Regulations
- Economic Slowdown
- Technological Disruption
Competitors and Market Share
Key Competitors
- TAL
- EDU
- GOTU
Competitive Landscape
Sunlands Technology Group competes with other online education providers by offering specialized courses and focusing on adult learners. However, there are greater regulatory risks.
Major Acquisitions
Growth Trajectory and Initiatives
Historical Growth: Prior to delisting, growth was focused on expanding its course offerings and enhancing its technology platform. Growth has slowed due to greater regulation from the Chinese government.
Future Projections: Future growth prospects are uncertain due to the delisting and limited public information.
Recent Initiatives: The company has focused on improving student learning experience and optimizing course content before it's delisting. However, current initiatives are not available.
Summary
Sunlands Technology Group, before its delisting, operated in the competitive Chinese online education market, focusing on adult professional training. While it possessed a strong brand and technology platform, high marketing expenses and regulatory challenges presented significant headwinds. Its future prospects are currently uncertain given its delisting, and potential investors would need updated information to assess the company's viability.
Similar Companies
EDU
New Oriental Education & Technology
EDU
New Oriental Education & Technology
GOTU
Gaotu Techedu Inc DRC
GOTU
Gaotu Techedu Inc DRC
TAL
TAL Education Group
TAL
TAL Education Group
Sources and Disclaimers
Data Sources:
- SEC filings (historical), Industry reports (historical), Company website (historical)
Disclaimers:
Data may be outdated due to delisting. Market share estimates are approximate. This is not financial advice.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Sunlands Technology Group
Exchange NYSE | Headquaters - | ||
IPO Launch date 2018-03-23 | CEO & Director Mr. Tongbo Liu | ||
Sector Consumer Defensive | Industry Education & Training Services | Full time employees - | Website https://www.sunlands.com |
Full time employees - | Website https://www.sunlands.com | ||
Sunlands Technology Group provides online education services through online and mobile platforms in the People's Republic of China. It offers adult online education and adult personal interest learning education through courses and educational content offerings, including interest, professional skills and professional certification preparation courses, and degree- or diploma-oriented post-secondary courses. The company provides professional assistance and counseling services to help students make decisions that suit their learning needs and to formulate study plans throughout their enrollments in the courses; and exam preparation courses for exam-taking students. In addition, the company offers degree- or diploma-oriented post-secondary course that consist of preparation courses for a state-administered exam for learners pursuing associate diplomas or bachelor's degrees, and other degree- or diploma-oriented post-secondary courses. Further, it provides professional certification preparation courses cover various industries and professions, such as accounting, human resources, and teaching, as well as technical and consultation services. The company was formerly known as Sunlands Online Education Group and changed its name to Sunlands Technology Group in August 2018. Sunlands Technology Group was founded in 2003 and is headquartered in Beijing, the People's Republic of China.
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