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Regis Corporation Common Stock (RGS)



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Upturn Advisory Summary
04/01/2025: RGS (1-star) is currently NOT-A-BUY. Pass it for now.
Analysis of Past Performance
Type Stock | Historic Profit -33.05% | Avg. Invested days 36 | Today’s Advisory PASS |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Small-Cap Stock | Market Capitalization 43.87M USD | Price to earnings Ratio 0.49 | 1Y Target Price 40 |
Price to earnings Ratio 0.49 | 1Y Target Price 40 | ||
Volume (30-day avg) 19781 | Beta 2.51 | 52 Weeks Range 3.87 - 35.50 | Updated Date 04/1/2025 |
52 Weeks Range 3.87 - 35.50 | Updated Date 04/1/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) 36.74 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 50% | Operating Margin (TTM) 14.34% |
Management Effectiveness
Return on Assets (TTM) 2.35% | Return on Equity (TTM) 52.69% |
Valuation
Trailing PE 0.49 | Forward PE - | Enterprise Value 422659225 | Price to Sales(TTM) 0.23 |
Enterprise Value 422659225 | Price to Sales(TTM) 0.23 | ||
Enterprise Value to Revenue 2.21 | Enterprise Value to EBITDA 3.68 | Shares Outstanding 2435980 | Shares Floating 2160518 |
Shares Outstanding 2435980 | Shares Floating 2160518 | ||
Percent Insiders 14.05 | Percent Institutions 33.05 |
Analyst Ratings
Rating - | Target Price 40 | Buy - | Strong Buy - |
Buy - | Strong Buy - | ||
Hold - | Sell - | Strong Sell - | |
Strong Sell - |
Upturn AI SWOT
Regis Corporation Common Stock

Company Overview
History and Background
Regis Corporation was founded in 1922. Initially operating barbershops, it expanded through acquisitions, eventually becoming a leading franchisor and operator of hair salons and cosmetology schools in the United States and internationally. In recent years, Regis has faced challenges including declining sales and shifts in consumer preferences, leading to restructuring efforts.
Core Business Areas
- Franchise Salons: Regis franchises salon brands such as Supercuts, SmartStyle, Cost Cutters, and Roosters Men's Grooming Center. These salons provide haircutting, styling, and other salon services. This is the primary revenue generator for the company.
- Company-Owned Salons: Regis operates a smaller number of company-owned salons, offering similar services as franchised locations. These are primarily Supercuts salons.
Leadership and Structure
As of most recent filings, Matthew Doctor is the CEO. The company's structure includes a board of directors and executive leadership overseeing operations, franchising, marketing, and finance.
Top Products and Market Share
Key Offerings
- Supercuts: Offers affordable haircuts and salon services. Revenue contribution is significant, but market share is challenged by independent salons and other budget-friendly chains. Competitors include Great Clips and Fantastic Sams. Market share information is difficult to definitively find from public sources. Industry data suggests Supercuts is a significant player but does not hold a majority share.
- SmartStyle: Located within Walmart stores, providing convenient and budget-friendly hair care services. Competitors include other in-store salons and budget haircutting chains. Market share information is not readily available, however its position in WalMart stores give it a major advantage.
- Cost Cutters: Offers salon and hair styling services at reduced pricing. Competitors include budget chains such as Great Clips, Fantastic Sams and other low cost establishments.
- Roosters Men's Grooming Center: Salon focused on servicing men, offering a more personal and relaxing environment
Market Dynamics
Industry Overview
The salon industry is highly fragmented, with a mix of independent salons, regional chains, and national franchisors. Trends include increasing demand for specialized services, online booking platforms, and personalized customer experiences.
Positioning
Regis Corporation's position is largely in the value and mid-tier salon segments. Its competitive advantages include a large franchise network and brand recognition. However, it faces challenges from smaller, more agile competitors and shifting consumer preferences.
Total Addressable Market (TAM)
The global beauty and personal care market, which includes salon services, is estimated to be in the hundreds of billions of dollars annually. Regis is positioned to capture a share of the haircutting and salon services segment, likely a significant but smaller portion of the overall TAM.
Upturn SWOT Analysis
Strengths
- Established brand recognition (Supercuts, SmartStyle)
- Large franchise network
- Presence in high-traffic locations (e.g., Walmart stores)
Weaknesses
- Declining same-store sales
- High debt levels
- Inability to adapt to changing trends
- Franchisee turnover
- Company-owned salon closures
Opportunities
- Expansion of specialized services (e.g., color treatments, styling)
- Digital marketing and online booking enhancements
- Strategic partnerships with beauty product companies
- New franchise models
Threats
- Competition from independent salons and smaller chains
- Shifting consumer preferences towards personalized experiences
- Economic downturn impacting discretionary spending
- Labor shortages and rising wage costs
Competitors and Market Share
Key Competitors
- GLPI
- FRAN
- HLBZ
Competitive Landscape
Regis faces intense competition from smaller, more agile salon chains and independent salons. Its brand recognition and large network are advantages, but its high debt and declining sales are significant disadvantages.
Major Acquisitions
Growth Trajectory and Initiatives
Historical Growth: Historical growth has been negative, with declining revenue and store count.
Future Projections: Analyst estimates generally project continued challenges and potential restructuring efforts. Revenue growth is not expected in the near term. Refer to analyst reports from reputable firms.
Recent Initiatives: Recent initiatives include store closures, cost-cutting measures, and attempts to improve franchisee relationships. It also is looking at alternative revenue sources.
Summary
Regis Corporation is a struggling company in the highly competitive salon industry. Its large franchise network and brand recognition are strengths, but declining sales, high debt, and shifting consumer preferences pose significant challenges. The company needs to adapt to changing trends, improve franchisee relationships, and manage its debt load to achieve sustainable growth. Without these critical points being addressed the company will continue on a negative trajectory.
Similar Companies
- GLPI
- FRAN
- HLBZ
Sources and Disclaimers
Data Sources:
- Company Filings (SEC)
- Industry Reports (IBISWorld, etc.)
- Analyst Reports
- Company Website
Disclaimers:
This analysis is based on publicly available information and does not constitute financial advice. Market conditions and company-specific factors may change over time.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Regis Corporation Common Stock
Exchange NYSE | Headquaters Minneapolis, MN, United States | ||
IPO Launch date 1991-06-21 | President, CEO & Director Mr. Matthew Doctor | ||
Sector Consumer Cyclical | Industry Personal Services | Full time employees 1945 | Website https://www.regiscorp.com |
Full time employees 1945 | Website https://www.regiscorp.com |
Regis Corporation owns and franchises hair care salons primarily in North America. The company operates in two segments, Franchise Salons and Company-Owned Salons. Its salons provide haircutting; styling, including shampooing and conditioning; hair coloring; and other services, as well as sell various hair care and other beauty products. The company operates its salons primarily under the Supercuts, SmartStyle, Cost Cutters, First Choice Haircutters, Roosters, Hair Masters, Cool Cuts for Kids, Style America, Famous Hair, Magicuts, Holiday Hair, and TGF concepts names. Regis Corporation was founded in 1922 and is headquartered in Minneapolis, Minnesota.
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