
Cancel anytime
- Chart
- Upturn Summary
- Highlights
- Revenue
- Valuation
Upturn AI SWOT
- About
Reddit, Inc. (RDDT)




- BUY Advisory
- SELL Advisory (Profit)
- SELL Advisory (Loss)
- Profit
- Loss
- Pass (Skip investing)


(see disclosures)
- ALL
- YEAR
- MONTH
- WEEK
Upturn Advisory Summary
08/07/2025: RDDT (5-star) is a STRONG-BUY. BUY since 37 days. Profits (67.84%). Updated daily EoD!
1 Year Target Price $195.96
1 Year Target Price $195.96
10 | Strong Buy |
5 | Buy |
10 | Hold |
0 | Sell |
1 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit 326.61% | Avg. Invested days 43 | Today’s Advisory Strong Buy |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
![]() ![]() | ![]() ![]() |
Key Highlights
Company Size Large-Cap Stock | Market Capitalization 39.64B USD | Price to earnings Ratio 94.14 | 1Y Target Price 195.96 |
Price to earnings Ratio 94.14 | 1Y Target Price 195.96 | ||
Volume (30-day avg) 26 | Beta - | 52 Weeks Range 50.80 - 230.41 | Updated Date 08/8/2025 |
52 Weeks Range 50.80 - 230.41 | Updated Date 08/8/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) 2.25 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Revenue by Geography
Earnings Date
Report Date 2025-07-31 | When After Market | Estimate 0.19 | Actual 0.45 |
Profitability
Profit Margin 12.97% | Operating Margin (TTM) 13.55% |
Management Effectiveness
Return on Assets (TTM) 3.49% | Return on Equity (TTM) 10.11% |
Valuation
Trailing PE 94.14 | Forward PE 125 | Enterprise Value 37608664258 | Price to Sales(TTM) 23.77 |
Enterprise Value 37608664258 | Price to Sales(TTM) 23.77 | ||
Enterprise Value to Revenue 22.55 | Enterprise Value to EBITDA 255.2 | Shares Outstanding 134586000 | Shares Floating 105501811 |
Shares Outstanding 134586000 | Shares Floating 105501811 | ||
Percent Insiders 6.63 | Percent Institutions 86.97 |
Upturn AI SWOT
Reddit, Inc.
Company Overview
History and Background
Reddit was founded in 2005 by Steve Huffman, Alexis Ohanian, and Aaron Swartz. Initially focused on link sharing and news aggregation, it grew into a diverse platform hosting user-created communities (subreddits) on various topics. Significant milestones include its acquisition by Condu00e9 Nast in 2006, later becoming an independent subsidiary, and its continued expansion into a major social media platform.
Core Business Areas
- Advertising: Revenue generated through the sale of advertising space to businesses looking to promote their products and services to Reddit's user base.
- Premium Subscriptions (Reddit Premium): Revenue from Reddit Premium subscriptions, which offer users ad-free browsing and exclusive features.
- Data Licensing: Licensing Reddit's data to third parties for research, analysis, and other commercial purposes. A new area in recent years.
Leadership and Structure
The leadership team is headed by CEO Steve Huffman. The organizational structure involves various departments focusing on engineering, product development, sales, marketing, and community management. The company operates as an independent subsidiary.
Top Products and Market Share
Key Offerings
- Competitors: Meta Platforms (META),X (Private),Discord (Private)
- Market Share (%): 25
- Reddit Platform (Website and App): The core platform offering a space for users to create and participate in communities, share content, and engage in discussions. Reddit has 73.1 million daily active users as of Q4 2023. Competitors include other social media platforms like Facebook, Twitter/X, and online forums.
- Competitors: YouTube Premium (GOOGL),Spotify Premium (SPOT)
- Market Share (%):
- Reddit Premium: A paid subscription service that provides users with an ad-free experience and additional features. No specific market share data is publicly available. Competitors include ad-free subscription options offered by other platforms, such as YouTube Premium.
Market Dynamics
Industry Overview
The industry consists of social media platforms and online forums facilitating user-generated content and community interaction. The sector is highly competitive and influenced by factors such as user engagement, advertising revenue, and content moderation policies.
Positioning
Reddit is positioned as a community-driven platform known for its diverse content and niche subreddits. Its competitive advantages include its large user base, strong community engagement, and unique content format. However, it also faces challenges related to content moderation and brand safety.
Total Addressable Market (TAM)
The global social media advertising market is expected to reach over $200 billion annually. Reddit's position with respect to the TAM is dependent on its ability to attract advertisers and maintain user growth.
Upturn SWOT Analysis
Strengths
- Large and active user base
- Diverse range of communities (subreddits)
- Strong community engagement
- Relatively high level of anonymity fostering open discussion
Weaknesses
- Content moderation challenges
- Brand safety concerns for advertisers
- Dependence on user-generated content
- History of controversial content impacting public perception
Opportunities
- Expansion of advertising products
- Growth of premium subscription offerings
- Partnerships with media companies and brands
- International expansion into new markets
Threats
- Competition from other social media platforms
- Changes in social media trends
- Regulatory scrutiny of content moderation policies
- Negative publicity from controversial content or user behavior
Competitors and Market Share
Key Competitors
- Meta Platforms (META)
- X (Private)
- Pinterest (PINS)
Competitive Landscape
Reddit's advantages include its community focus and diverse content. Disadvantages include content moderation challenges and brand safety concerns.
Major Acquisitions
Alien Blue
- Year: 2014
- Acquisition Price (USD millions):
- Strategic Rationale: Acquired to enhance the mobile experience for Reddit users through the official Reddit app.
Growth Trajectory and Initiatives
Historical Growth: Reddit has experienced substantial user and revenue growth over the past decade.
Future Projections: Future growth is projected to be driven by increased advertising revenue, premium subscriptions, and strategic partnerships. Analyst estimates are unavailable given its recent IPO but the S-1 filing projects double-digit revenue growth.
Recent Initiatives: Recent initiatives include enhancements to advertising products, improvements to content moderation, and expansion into new markets.
Summary
Reddit is a community-driven platform with a large user base and diverse content. Its strengths lie in its community engagement and content diversity. However, it faces challenges related to content moderation, brand safety, and competition from other social media platforms. Successful navigation of these issues will determine its long-term growth trajectory.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Reddit S-1 Filing
- Published market research reports
- Company press releases
- Statista
Disclaimers:
The information provided is for informational purposes only and should not be considered financial advice. Market share data is estimated based on available sources and may not be precise. Financial data should be verified with official company filings.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Reddit, Inc.
Exchange NYSE | Headquaters San Francisco, CA, United States | ||
IPO Launch date 2024-03-21 | Co-Founder, CEO, President & Director Mr. Steven Ladd Huffman | ||
Sector Communication Services | Industry Internet Content & Information | Full time employees 2233 | Website https://redditinc.com |
Full time employees 2233 | Website https://redditinc.com |
Reddit, Inc. operates a digital community in the United States and internationally. The company's platform enables user to engage in conversations, explore passions, research new hobbies, exchange goods and services, create new communities and experiences, share laughs, and find belonging. It also organizes communities based on specific interests that enable users to engage in conversations by sharing experiences, submitting links, uploading images and videos, and replying to one another. The company was founded in 2005 and is headquartered in San Francisco, California.

Note: This website is maintained by Upturn Corporation, which is an investment adviser registered with the U.S. Securities and Exchange Commission. Such registration does not imply a certain level of skill or training. Investing in securities has risks. Past performance is no guarantee of future returns. No assurance is provided as to any particular investment return, and you may lose money using our services. You are strongly advised to consult appropriate counsel before making any investments in companies you learn about through our services. You should obtain appropriate legal, tax, investment, accounting, and other advice that takes into account your investment portfolio and overall financial situation. You are solely responsible for conducting due diligence on a potential investment. We do not affect trades for you. You will select your own broker through which to transact. Investments are not FDIC insured, they are not guaranteed, and they may lose value. Please see the Privacy Policy, Terms of Use, and Disclosure for more information.