Home 
Today's Top Picks 
Top Performers 
Watchlist 
My Robo Portfolios 
ETF Zone 
Help & Tutorial 
Cancel anytime
- Chart
- Upturn Summary
- Highlights
- Revenue
- Valuation
- Analyst Ratings
Upturn AI SWOT - About
Reddit, Inc. (RDDT)
Top performer
- BUY Advisory
- SELL Advisory (Profit)
- SELL Advisory (Loss)
- Profit
- Loss
- Pass (Skip investing)
Stock price based on last close (see disclosures)
- ALL
- YEAR
- MONTH
- WEEK
Upturn Advisory Summary
04/22/2025: RDDT (4-star) is currently NOT-A-BUY. Pass it for now.
Upturn Star Rating
Above Average Performance
These Stocks/ETFs, based on Upturn Advisory, frequently surpass the market, reflecting reliable and trustworthy advice.
Analysis of Past Performance
Type Stock | Historic Profit 154.17% | Avg. Invested days 45 | Today’s Advisory PASS |
Upturn Star Rating | Upturn Advisory Performance  2.0 | Stock Returns Performance  5.0 |
| Profits based on simulation | Last Close 04/22/2025 |
Key Highlights
Company Size Large-Cap Stock | Market Capitalization 17.40B USD | Price to earnings Ratio - | 1Y Target Price 155.59 |
Price to earnings Ratio - | 1Y Target Price 155.59 | ||
Volume (30-day avg) 8438710 | Beta - | 52 Weeks Range 40.85 - 230.41 | Updated Date 04/22/2025 |
52 Weeks Range 40.85 - 230.41 | Updated Date 04/22/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -3.33 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Revenue by Geography
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin -37.25% | Operating Margin (TTM) 12.36% |
Management Effectiveness
Return on Assets (TTM) -17.82% | Return on Equity (TTM) -27.12% |
Valuation
Trailing PE - | Forward PE 86.96 | Enterprise Value 15218037458 | Price to Sales(TTM) 13.38 |
Enterprise Value 15218037458 | Price to Sales(TTM) 13.38 | ||
Enterprise Value to Revenue 11.7 | Enterprise Value to EBITDA -54.04 | Shares Outstanding 125532000 | Shares Floating 85214994 |
Shares Outstanding 125532000 | Shares Floating 85214994 | ||
Percent Insiders 18.2 | Percent Institutions 83.72 |
Analyst Ratings
Rating 4.05 | Target Price 76.82 | Buy 5 | Strong Buy 8 |
Buy 5 | Strong Buy 8 | ||
Hold 5 | Sell 1 | Strong Sell - | |
Strong Sell - |
Upturn AI SWOT
Reddit, Inc.
Company Overview
History and Background
Reddit, Inc. was founded in 2005 by Steve Huffman and Alexis Ohanian. Initially part of Y Combinator, it was acquired by Condu00e9 Nast in 2006. It became independent again in 2011 and has since grown into a major social media platform with diverse communities and content.
Core Business Areas
- Advertising: The primary revenue source for Reddit, generating income through display ads, promoted posts, and other advertising formats targeted to specific subreddits.
- Premium Subscriptions (Reddit Premium): Offers users ad-free browsing, exclusive features, and monthly Reddit Coins to award other users' content.
- Data Licensing: Reddit licenses its data to third parties for research, analysis, and AI training purposes.
Leadership and Structure
The CEO of Reddit, Inc. is Steve Huffman. The company operates with a structured management team overseeing engineering, product development, marketing, and sales. It features a hierarchical structure with various department heads reporting to executive leadership.
Top Products and Market Share
Key Offerings
- Competitors: X,Meta (Facebook, Instagram, Threads),Discord
- Reddit Platform: Reddit is a social news aggregation, content rating, and discussion website. As of 2024, it has over 500 million active users globally. Competitors include X (formerly Twitter), Meta (Facebook, Instagram, Threads), and Discord.
- Competitors: Google Ads,Meta Ads Manager,Amazon Advertising
- Reddit Ads: Advertising platform allowing businesses to promote their products and services to Reddit's user base. Market share in digital advertising is relatively small compared to major players like Google and Meta. Competitors include Google Ads, Meta Ads Manager, and Amazon Advertising.
- Competitors: YouTube Premium,Spotify Premium
- Reddit Premium: Offers ad-free browsing and exclusive features. Has a smaller subscriber base compared to platforms like YouTube Premium or Spotify Premium. Competitors include ad-free subscription options on other platforms.
Market Dynamics
Industry Overview
The social media industry is highly competitive and constantly evolving, driven by technological advancements, changing user preferences, and increasing advertising revenue. Key trends include the growth of short-form video, the rise of influencer marketing, and the increasing importance of data privacy.
Positioning
Reddit is positioned as a community-driven platform with a diverse range of interests and topics. Its competitive advantage lies in its niche communities and user-generated content, fostering strong engagement and loyalty among its users.
Total Addressable Market (TAM)
The global digital advertising market is expected to reach over $800 billion in 2024. Reddit is positioned to capture a portion of this TAM through its advertising platform and data licensing agreements.
Upturn SWOT Analysis
Strengths
- Strong Community Focus
- Diverse Content
- High User Engagement
- Brand Recognition
Weaknesses
- Content Moderation Challenges
- Dependence on User-Generated Content
- Limited Revenue Diversification
- Negative Content Risk
Opportunities
- Expanding Advertising Offerings
- Improving Content Moderation
- Exploring New Revenue Streams (e.g., NFTs)
- International Expansion
Threats
- Increasing Competition
- Changing User Preferences
- Regulatory Scrutiny
- Data Privacy Concerns
Competitors and Market Share
Key Competitors
- META
- X
- SNAP
Competitive Landscape
Reddit's competitive advantage lies in its community-driven platform with diverse niche communities. However, it faces challenges from larger social media platforms with greater resources and established user bases.
Major Acquisitions
Growth Trajectory and Initiatives
Historical Growth: Historical growth data is limited due to the recent IPO.
Future Projections: Analyst projections suggest continued growth in user base and advertising revenue for Reddit, Inc.
Recent Initiatives: Recent initiatives include improvements to the advertising platform and efforts to enhance content moderation policies.
Summary
Reddit demonstrates a strong community focus and engagement, but its reliance on advertising and user-generated content poses challenges. The company's growth potential hinges on expanding advertising, content moderation, and exploring new revenue streams. Increasing competition from larger social media platforms and regulatory scrutiny remain threats. Reddit needs to capitalize on international expansion to broaden its market reach.
Similar Companies
HOOD
Robinhood Markets Inc
HOOD
Robinhood Markets Inc
META
Meta Platforms Inc.
META
Meta Platforms Inc.
PINS
Pinterest Inc
PINS
Pinterest Inc
SNAP
Snap Inc
SNAP
Snap Inc
Sources and Disclaimers
Data Sources:
- Company Filings
- Market Research Reports
- Analyst Estimates
- Statista
- eMarketer
Disclaimers:
This analysis is based on available information and is not financial advice. Market conditions and company performance are subject to change.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Reddit, Inc.
Exchange NYSE | Headquaters San Francisco, CA, United States | ||
IPO Launch date 2024-03-21 | Co-Founder, CEO, President & Director Mr. Steven Ladd Huffman | ||
Sector Communication Services | Industry Internet Content & Information | Full time employees 2233 | Website https://redditinc.com |
Full time employees 2233 | Website https://redditinc.com | ||
Reddit, Inc. operates a digital community in the United States and internationally. The company's platform enables user to engage in conversations, explore passions, research new hobbies, exchange goods and services, create new communities and experiences, share laughs, and find belonging. It also organizes communities based on specific interests that enable users to engage in conversations by sharing experiences, submitting links, uploading images and videos, and replying to one another. The company was founded in 2005 and is headquartered in San Francisco, California.
Upturn is now on iOS and Android!
Experience Upturn on your mobile. Install it now!
Note: This website is maintained by Upturn Corporation, which is an investment adviser registered with the U.S. Securities and Exchange Commission. Such registration does not imply a certain level of skill or training. Investing in securities has risks. Past performance is no guarantee of future returns. No assurance is provided as to any particular investment return, and you may lose money using our services. You are strongly advised to consult appropriate counsel before making any investments in companies you learn about through our services. You should obtain appropriate legal, tax, investment, accounting, and other advice that takes into account your investment portfolio and overall financial situation. You are solely responsible for conducting due diligence on a potential investment. We do not affect trades for you. You will select your own broker through which to transact. Investments are not FDIC insured, they are not guaranteed, and they may lose value. Please see the Privacy Policy, Terms of Use, and Disclosure for more information.