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Movado Group Inc (MOV)



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Upturn Advisory Summary
03/27/2025: MOV (1-star) is currently NOT-A-BUY. Pass it for now.
Analysis of Past Performance
Type Stock | Historic Profit -49.32% | Avg. Invested days 26 | Today’s Advisory PASS |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Small-Cap Stock | Market Capitalization 391.26M USD | Price to earnings Ratio 16.87 | 1Y Target Price 31.5 |
Price to earnings Ratio 16.87 | 1Y Target Price 31.5 | ||
Volume (30-day avg) 189262 | Beta 0.99 | 52 Weeks Range 17.24 - 26.56 | Updated Date 03/27/2025 |
52 Weeks Range 17.24 - 26.56 | Updated Date 03/27/2025 | ||
Dividends yield (FY) 7.92% | Basic EPS (TTM) 1.06 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date 2025-03-24 | When Before Market | Estimate - | Actual - |
Profitability
Profit Margin 3.62% | Operating Margin (TTM) 5.06% |
Management Effectiveness
Return on Assets (TTM) 2.38% | Return on Equity (TTM) 4.91% |
Valuation
Trailing PE 16.87 | Forward PE 6.74 | Enterprise Value 312627264 | Price to Sales(TTM) 0.59 |
Enterprise Value 312627264 | Price to Sales(TTM) 0.59 | ||
Enterprise Value to Revenue 0.47 | Enterprise Value to EBITDA 7.26 | Shares Outstanding 15684500 | Shares Floating 17928849 |
Shares Outstanding 15684500 | Shares Floating 17928849 | ||
Percent Insiders 3.08 | Percent Institutions 92.94 |
Analyst Ratings
Rating 4.5 | Target Price 34.75 | Buy 1 | Strong Buy 1 |
Buy 1 | Strong Buy 1 | ||
Hold - | Sell - | Strong Sell - | |
Strong Sell - |
Upturn AI SWOT
Movado Group Inc

Company Overview
History and Background
Movado Group Inc. was founded in 1881 in La Chaux-de-Fonds, Switzerland. It is known for its iconic watch designs and operates under several brand names. Over time, it has expanded its brand portfolio and distribution network globally.
Core Business Areas
- Watch Manufacturing and Distribution: Designs, sources, markets, and distributes watches under its own brands (Movado, Ebel, Concord) and licensed brands (Olivia Burton, Coach, Tommy Hilfiger, HUGO BOSS, Lacoste, Calvin Klein).
- Retail Operations: Operates retail stores, primarily in the United States and Canada, selling watches and jewelry.
- eCommerce: Operates eCommerce platforms for direct-to-consumer sales of its brands.
Leadership and Structure
Efraim Grinberg serves as the Chairman and Chief Executive Officer. The company has a typical corporate structure with functional departments like finance, marketing, operations, and sales.
Top Products and Market Share
Key Offerings
- Movado Watches: Known for its minimalist Museum dial design, the Movado brand targets the mid-to-high-end market. Competitors include TAG Heuer, Tissot, and Seiko. Market share data is available from industry reports but not directly disclosed by Movado Group.
- Licensed Brand Watches (Coach, Tommy Hilfiger, etc.): These brands offer watches at a more accessible price point, targeting a broader consumer base. Competitors include Fossil and Skagen. Market share data is available from industry reports but not directly disclosed by Movado Group.
- Ebel Watches: Ebel is a luxury watch brand known for its elegance and craftsmanship. Competitors include Rolex and Cartier. Market share data is available from industry reports but not directly disclosed by Movado Group.
Market Dynamics
Industry Overview
The watch industry is highly competitive, with segments ranging from affordable to luxury brands. Trends include the growth of smartwatch adoption and increased focus on sustainability and direct-to-consumer sales.
Positioning
Movado Group Inc. is positioned in the mid-to-luxury segment, with a diversified portfolio of owned and licensed brands. Its competitive advantage lies in its brand recognition, design capabilities, and distribution network.
Total Addressable Market (TAM)
The global watch market is estimated to be worth hundreds of billions of dollars. Movado Group Inc. is well-positioned within the TAM by having established brands and focusing on strategic partnerships.
Upturn SWOT Analysis
Strengths
- Strong Brand Portfolio
- Established Distribution Network
- Design Expertise
- Licensing Agreements
Weaknesses
- Reliance on Licensing Agreements
- Exposure to Fashion Trends
- Competition in the Luxury Segment
- Dependence on traditional retail channels
Opportunities
- Expansion into Emerging Markets
- Growth in eCommerce
- Development of Smartwatch Capabilities
- Increased Focus on Sustainability
Threats
- Economic Downturns
- Increased Competition from Smartwatches
- Changes in Consumer Preferences
- Currency Fluctuations
Competitors and Market Share
Key Competitors
- FOSL
- COTY
- PVH
Competitive Landscape
Movado Group Inc. competes with a mix of established watch brands and fashion companies. Its advantages include a diverse brand portfolio and a global distribution network. Disadvantages include reliance on licensing agreements.
Major Acquisitions
Growth Trajectory and Initiatives
Historical Growth: Movado Group Inc.'s growth has been influenced by the overall watch market and strategic decisions related to brand acquisitions and licensing agreements.
Future Projections: Future growth is projected to be driven by eCommerce expansion, international growth, and innovation in product design.
Recent Initiatives: Recent initiatives include expanding digital marketing efforts and strengthening partnerships with existing licensees.
Summary
Movado Group Inc. is a mid-to-luxury watch company with a diverse portfolio of owned and licensed brands and a strong global distribution network. The company's success depends on its ability to adapt to changing consumer preferences, manage its licensing agreements effectively, and compete in the face of increased competition from smartwatches and other fashion brands. Continued investment in e-commerce and strategic partnerships will be key to its long-term growth. Declining brick and mortar stores can be a headwind that must be addressed.
Similar Companies
- FOSL
- COTY
- PVH
Sources and Disclaimers
Data Sources:
- Company reports, industry analysis, financial news sources, Yahoo Finance
Disclaimers:
The information provided is for informational purposes only and does not constitute financial advice. Market conditions can change rapidly, and past performance is not indicative of future results. Numerical data should be verified with official sources before making investment decisions.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Movado Group Inc
Exchange NYSE | Headquaters Paramus, NJ, United States | ||
IPO Launch date 1993-09-30 | Chairman & CEO Mr. Efraim Grinberg | ||
Sector Consumer Cyclical | Industry Luxury Goods | Full time employees 1089 | Website https://www.movadogroup.com |
Full time employees 1089 | Website https://www.movadogroup.com |
Movado Group, Inc. designs, sources, markets, and distributes watches in the United States and internationally. The company operates in two segments, Watch and Accessory Brands, and Company Stores. The company offers its watches under the Movado, Concord, Ebel, Olivia Burton, and MVMT brands, as well as licensed brands comprising Coach, Tommy Hilfiger, HUGO BOSS, Lacoste, and Calvin Klein. It also designs, sources, markets, and distributes jewelry and other accessories; and provides after-sales and shipping services. The company's customers include jewelry store chains, department stores, independent regional jewelers, network of independent distributors, online marketplaces, licensors' retail stores, and third-party e-commerce retailers. It sells directly to consumers through its e-commerce platforms. The company was formerly known as North American Watch Corporation and changed its name to Movado Group, Inc. in 1996. Movado Group, Inc. was founded in 1961 and is headquartered in Paramus, New Jersey.
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