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Fossil Group Inc (FOSL)



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Upturn Advisory Summary
03/03/2025: FOSL (1-star) is currently NOT-A-BUY. Pass it for now.
Analysis of Past Performance
Type Stock | Historic Profit -26.59% | Avg. Invested days 23 | Today’s Advisory PASS |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Small-Cap Stock | Market Capitalization 63.83M USD | Price to earnings Ratio - | 1Y Target Price 7 |
Price to earnings Ratio - | 1Y Target Price 7 | ||
Volume (30-day avg) 270007 | Beta 2.19 | 52 Weeks Range 0.75 - 2.61 | Updated Date 03/30/2025 |
52 Weeks Range 0.75 - 2.61 | Updated Date 03/30/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -2.33 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date 2025-03-11 | When Before Market | Estimate - | Actual -0.1429 |
Profitability
Profit Margin -10.08% | Operating Margin (TTM) -6.47% |
Management Effectiveness
Return on Assets (TTM) -4.19% | Return on Equity (TTM) -56.04% |
Valuation
Trailing PE - | Forward PE - | Enterprise Value 251880702 | Price to Sales(TTM) 0.05 |
Enterprise Value 251880702 | Price to Sales(TTM) 0.05 | ||
Enterprise Value to Revenue 0.22 | Enterprise Value to EBITDA -2.76 | Shares Outstanding 53194000 | Shares Floating 48956542 |
Shares Outstanding 53194000 | Shares Floating 48956542 | ||
Percent Insiders 11.64 | Percent Institutions 37.43 |
Analyst Ratings
Rating - | Target Price 7 | Buy - | Strong Buy - |
Buy - | Strong Buy - | ||
Hold - | Sell - | Strong Sell - | |
Strong Sell - |
Upturn AI SWOT
Fossil Group Inc

Company Overview
History and Background
Fossil Group Inc. was founded in 1984 as Overseas Products International by brothers Tom and Kosta Kartsotis. Originally focused on fashion watches, the company expanded into handbags, jewelry, and other accessories. It went public in 1993.
Core Business Areas
- Watches: Designs, develops, markets, and distributes fashion watches under its own brands (Fossil, Skagen) and licensed brands (e.g., Michael Kors, Emporio Armani). Watches contribute significantly to Fossil's revenue.
- Leather Goods and Jewelry: Offers leather goods like handbags, wallets, and small leather accessories. Also designs, develops, markets, and distributes jewelry.
- Other Accessories: Includes sunglasses, wearables, and other fashion accessories.
- Licensing: Generates revenue through licensing its brands to third parties for various product categories.
Leadership and Structure
Kosta N. Kartsotis is the Chairman and CEO. The organizational structure includes various departments like design, marketing, sales, finance, and operations, led by respective senior executives.
Top Products and Market Share
Key Offerings
- Fossil Watches: Fashion watches for men and women. Fossil brand recognition is strong. Competitors include Swatch, Timex, and other fashion watch brands. Hard to get market share data on specific products.
- Skagen Watches: Watches known for their minimalist Danish design. Competitors include MVMT, Skagen itself competes to some extent with Fossil brand. Hard to get market share data on specific products.
- Licensed Watches (Michael Kors, Emporio Armani): Fossil designs and manufactures watches under licensing agreements. Competitors are the other licensees for the same products. Hard to get market share data on specific products.
- Fossil Leather Goods: Handbags, wallets, and other accessories for men and women. Competitors include Coach, Kate Spade, and other fashion accessory brands. Hard to get market share data on specific products.
Market Dynamics
Industry Overview
The fashion watch and accessories industry is highly competitive and subject to changing trends. Consumer preferences are shifting towards smartwatches and wearable technology, impacting traditional watch sales. E-commerce is a significant distribution channel.
Positioning
Fossil Group positions itself as a fashion-forward brand offering stylish watches and accessories at accessible price points. It faces competition from both traditional watchmakers and technology companies in the smartwatch market.
Total Addressable Market (TAM)
The global watch market is estimated to be in the tens of billions of dollars. TAM for accessories even larger. Fossil is positioned in a shrinking segment of this TAM due to competition from smartwatches.
Upturn SWOT Analysis
Strengths
- Strong brand portfolio (Fossil, Skagen, licensed brands)
- Extensive distribution network (retail stores, e-commerce, wholesale)
- Design capabilities and product innovation
- Licensing agreements provide revenue streams
Weaknesses
- Dependence on fashion trends
- Vulnerability to smartwatch competition
- Inconsistent financial performance
- High debt levels
Opportunities
- Expand into emerging markets
- Develop innovative smartwatch products
- Strengthen e-commerce presence
- Acquire complementary brands
Threats
- Intense competition from established watchmakers and technology companies
- Changing consumer preferences
- Economic downturns
- Fluctuations in currency exchange rates
Competitors and Market Share
Key Competitors
- Swatch Group (UHR.SW)
- Movado Group Inc. (MOV)
- Apple (AAPL)
- Garmin (GRMN)
- Citizen Watch Co. (7762.T)
Competitive Landscape
Fossil's advantages include its brand portfolio and distribution network. Disadvantages include its reliance on traditional watches and its higher debt compared to some competitors. Apple and Garmin's entrance to the space have been highly disruptive.
Major Acquisitions
Growth Trajectory and Initiatives
Historical Growth: Fossil's historical growth has been challenged by the decline in traditional watch sales and the rise of smartwatches. Past performance may not be indicative of future results.
Future Projections: Future growth depends on Fossil's ability to adapt to changing market trends, innovate in the smartwatch category, and effectively manage its debt. I cannot provide analyst estimates.
Recent Initiatives: Focus on digital transformation, cost optimization, and new product development, including expansion into wearables.
Summary
Fossil Group faces significant challenges in the evolving watch market. While its brand portfolio and distribution network are strengths, adapting to smartwatches and managing debt are critical. Declining market share and intense competition pose significant threats. They need to innovate to compete with Apple and Garmin while staying relevant to current consumers.
Similar Companies
- MOV
- AAPL
- GRMN
- COACH
- KATE
Sources and Disclaimers
Data Sources:
- Company Filings
- Industry Reports
- Market Analysis Reports
- Company Website
Disclaimers:
The information provided is for informational purposes only and should not be considered financial advice. Market share data is approximate and may vary. Financial data is based on past performance and may not be indicative of future results.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Fossil Group Inc
Exchange NASDAQ | Headquaters Richardson, TX, United States | ||
IPO Launch date 1993-04-08 | CEO & Director Mr. Franco Fogliato | ||
Sector Consumer Cyclical | Industry Footwear & Accessories | Full time employees 5200 | Website https://www.fossilgroup.com |
Full time employees 5200 | Website https://www.fossilgroup.com |
Fossil Group, Inc., together with its subsidiaries, designs, develops, markets, and distributes consumer fashion accessories in the United States, Europe, Asia, and internationally. The company's products include traditional watches, smartwatches, jewelry, handbags, small leather goods, belts, and sunglasses. It also manufactures and distributes private label brands, as well as branded products purchased for resell in other branded retail stores. The company offers its products under its proprietary brands, such as FOSSIL, SKAGEN, MICHELE, RELIC, and ZODIAC; and under the licensed brands, including ARMANI EXCHANGE, DIESEL, DKNY, EMPORIO ARMANI, KATE SPADE NEW YORK, MICHAEL KORS, TORY BURCH, and Skechers. The company sells its products through company-owned retail and outlet stores, department and specialty retail stores, mass market stores, e-commerce sites, licensed and franchised FOSSIL retail stores, and retail concessions, as well as sells its products on airlines. The company was formerly known as Fossil, Inc. and changed its name to Fossil Group, Inc. in May 2013. Fossil Group, Inc. was founded in 1984 and is headquartered in Richardson, Texas.
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