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Hour Loop Inc (HOUR)



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Upturn Advisory Summary
04/01/2025: HOUR (1-star) is currently NOT-A-BUY. Pass it for now.
Analysis of Past Performance
Type Stock | Historic Profit -49.23% | Avg. Invested days 27 | Today’s Advisory PASS |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Small-Cap Stock | Market Capitalization 47.80M USD | Price to earnings Ratio 68 | 1Y Target Price 1.75 |
Price to earnings Ratio 68 | 1Y Target Price 1.75 | ||
Volume (30-day avg) 191996 | Beta 1.08 | 52 Weeks Range 0.83 - 4.40 | Updated Date 04/2/2025 |
52 Weeks Range 0.83 - 4.40 | Updated Date 04/2/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) 0.02 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Geography
Earnings Date
Report Date 2025-03-28 | When - | Estimate - | Actual -0.0435 |
Profitability
Profit Margin 0.48% | Operating Margin (TTM) -4.53% |
Management Effectiveness
Return on Assets (TTM) 2.31% | Return on Equity (TTM) 13.68% |
Valuation
Trailing PE 68 | Forward PE - | Enterprise Value 46401031 | Price to Sales(TTM) 0.35 |
Enterprise Value 46401031 | Price to Sales(TTM) 0.35 | ||
Enterprise Value to Revenue 0.34 | Enterprise Value to EBITDA 34.94 | Shares Outstanding 35143500 | Shares Floating 1749136 |
Shares Outstanding 35143500 | Shares Floating 1749136 | ||
Percent Insiders 95.07 | Percent Institutions 0.07 |
Analyst Ratings
Rating 3 | Target Price 1.75 | Buy - | Strong Buy - |
Buy - | Strong Buy - | ||
Hold 1 | Sell - | Strong Sell - | |
Strong Sell - |
Upturn AI SWOT
Hour Loop Inc
Company Overview
History and Background
Hour Loop Inc. was founded in 2013. It operates as an e-commerce retailer focused on selling household goods and other everyday items online. The company has grown through expanding its product offerings and online marketplace presence.
Core Business Areas
- E-commerce Retail: Hour Loop Inc. focuses on selling a variety of products through its online platform, catering to a broad range of consumer needs.
Leadership and Structure
The company's leadership team includes individuals with experience in e-commerce, supply chain management, and technology. Organizational structure information is not publicly available.
Top Products and Market Share
Key Offerings
- Household Goods: Hour Loop Inc. offers a range of household goods, including kitchenware, home decor, and cleaning supplies. Market share information is unavailable. Competitors include Amazon, Walmart, and Target.
- Everyday Items: The company sells a variety of everyday items, such as personal care products and basic apparel. Market share information is unavailable. Competitors include Amazon, Dollar General, and Dollar Tree.
Market Dynamics
Industry Overview
The e-commerce industry is experiencing continued growth, driven by increasing online shopping adoption and technological advancements. The market is highly competitive, with major players and smaller niche retailers vying for market share.
Positioning
Hour Loop Inc. positions itself as an affordable online retailer catering to everyday needs. Its competitive advantages may include niche product selection and competitive pricing.
Total Addressable Market (TAM)
The global e-commerce market is estimated to be worth trillions of dollars. Hour Loop Inc.'s TAM is dependent on its focus on affordable items; its positioning is as a smaller, niche retailer compared to large marketplaces.
Upturn SWOT Analysis
Strengths
- E-commerce focus
- Affordable product selection
- Established online presence
Weaknesses
- Limited brand recognition
- Dependence on third-party marketplaces
- Smaller scale compared to major competitors
Opportunities
- Expand product offerings
- Increase brand awareness through marketing
- Explore international markets
Threats
- Intense competition from larger e-commerce players
- Changes in consumer spending habits
- Supply chain disruptions
Competitors and Market Share
Key Competitors
- AMZN
- WMT
- TGT
Competitive Landscape
Hour Loop Inc. faces intense competition from larger e-commerce players with greater resources, brand recognition, and established supply chains. Hour Loop Inc. has to be able to sell cheaper to compete.
Major Acquisitions
Growth Trajectory and Initiatives
Historical Growth: Historical growth trends cannot be accurately determined due to limited data availability.
Future Projections: Future growth projections are difficult to determine due to limited analyst coverage and data.
Recent Initiatives: Recent initiatives are not readily available due to the company's size and limited public communication.
Summary
Hour Loop Inc. is a small e-commerce retailer that is facing strong competition. The company needs to improve its brand awareness and expand its product offerings. It is not paying any dividends and data is limited so this makes it hard to asses the performance and stability. The company also needs to be careful with how it handles the supply chain disruptions that can disrupt its ability to meet customer demands in a timely manner.
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AMZN

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DG

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DLTR

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TGT

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WMT

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Sources and Disclaimers
Data Sources:
- SEC Filings
- Company Website
- Market Research Reports
- Publicly Available News Sources
Disclaimers:
The information provided is for informational purposes only and should not be considered financial advice. Market share data are estimates and may vary. Financial data availability is limited for Hour Loop Inc.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Hour Loop Inc
Exchange NASDAQ | Headquaters Redmond, WA, United States | ||
IPO Launch date 2022-01-07 | Chairman of Board, CEO & Interim CFO Mr. Sam Lai | ||
Sector Consumer Cyclical | Industry Internet Retail | Full time employees 151 | Website https://www.hourloop.com |
Full time employees 151 | Website https://www.hourloop.com |
Hour Loop, Inc., an online retailer, engages in e-commerce retailing in the United States. The company sells products in various categories, including home/garden décor, toys, kitchenware, apparels, and electronics products. It sells its products through hourloop.com, as well as third-party marketplaces. Hour Loop, Inc. was founded in 2013 and is headquartered in Redmond, Washington.
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