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Upturn AI SWOT - About
GTN 
Gray Television Inc (GTN)
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Upturn Advisory Summary
03/27/2025: GTN (1-star) has a low Upturn Star Rating. Not recommended to BUY.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
AI Based Fundamental Rating
Below Average Performance
These Stocks/ETFs, based on Upturn Advisory, often underperform the market, warranting careful consideration before investing.
Analysis of Past Performance
Type Stock | Historic Profit -62.41% | Avg. Invested days 23 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Star Rating | Upturn Advisory Performance  2.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 03/27/2025 |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 473.40M USD | Price to earnings Ratio 1.28 | 1Y Target Price 5.4 |
Price to earnings Ratio 1.28 | 1Y Target Price 5.4 | ||
Volume (30-day avg) 1915554 | Beta 1.46 | 52 Weeks Range 2.85 - 6.89 | Updated Date 03/30/2025 |
52 Weeks Range 2.85 - 6.89 | Updated Date 03/30/2025 | ||
Dividends yield (FY) 7.42% | Basic EPS (TTM) 3.36 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 10.29% | Operating Margin (TTM) 31.87% |
Management Effectiveness
Return on Assets (TTM) 5.16% | Return on Equity (TTM) 13.5% |
Valuation
Trailing PE 1.28 | Forward PE 1.13 | Enterprise Value 6681396138 | Price to Sales(TTM) 0.13 |
Enterprise Value 6681396138 | Price to Sales(TTM) 0.13 | ||
Enterprise Value to Revenue 1.83 | Enterprise Value to EBITDA 5.24 | Shares Outstanding 92287600 | Shares Floating 83022780 |
Shares Outstanding 92287600 | Shares Floating 83022780 | ||
Percent Insiders 7.12 | Percent Institutions 72.8 |
Analyst Ratings
Rating 3.29 | Target Price 5.8 | Buy - | Strong Buy 3 |
Buy - | Strong Buy 3 | ||
Hold 2 | Sell - | Strong Sell 2 | |
Strong Sell 2 |
Upturn AI SWOT
Gray Television Inc
Company Overview
History and Background
Gray Television, Inc. was founded in 1897 as Gray Communications Systems, Inc. It initially operated a telegraph company and later transitioned into broadcasting. A key milestone was acquiring several television stations, establishing its presence in the media industry. It has grown through strategic acquisitions and organic growth, focusing on local television broadcasting.
Core Business Areas
- Television Broadcasting: Owns and operates television stations, primarily affiliated with major networks such as CBS, NBC, ABC, and FOX. Generates revenue from advertising sales.
- Digital Media: Operates websites and mobile applications associated with its television stations, offering local news, weather, and other content.
- Production: Engages in the production of television programs and commercials.
Leadership and Structure
Hilton H. Howell, Jr. serves as the Executive Chairman and Chief Executive Officer. The organizational structure includes various departments responsible for broadcasting, sales, news, engineering, and administration.
Top Products and Market Share
Key Offerings
- Local Television Broadcasting: Provides local news, weather, sports, and entertainment programming. Market share varies by local market; competes with other local television stations and digital media outlets. Competitors include Nexstar Media Group, Sinclair Broadcast Group, and Tegna.
- Digital Advertising: Offers digital advertising solutions through its websites and mobile apps. Competitors include Google, Facebook, and other online advertising platforms. Revenue data is not readily available, but it is a growing segment.
Market Dynamics
Industry Overview
The television broadcasting industry faces challenges from cord-cutting and the rise of streaming services. However, local news and sports remain valuable assets. The industry is consolidating, with larger companies acquiring smaller ones.
Positioning
Gray Television is positioned as a leading provider of local news and entertainment in mid-sized and smaller markets. Its competitive advantage lies in its strong local presence and community relationships.
Total Addressable Market (TAM)
The total addressable market for local television advertising is estimated to be in the billions of dollars annually. Gray is positioned to capture a portion of this through their broadcast and digital properties.
Upturn SWOT Analysis
Strengths
- Strong local presence
- Diversified revenue streams
- Experienced management team
- Affiliations with major networks
Weaknesses
- Dependence on advertising revenue
- Vulnerability to economic downturns
- High debt levels
- Susceptibility to cord-cutting
Opportunities
- Expanding digital presence
- Acquiring additional stations
- Developing new programming
- Leveraging data analytics
Threats
- Increased competition from streaming services
- Changes in viewer habits
- Regulation changes
- Economic recession
Competitors and Market Share
Key Competitors
- NXST
- SBGI
- TGNA
Competitive Landscape
Gray Television's advantages include its local presence and diversified revenue streams. Disadvantages include dependence on advertising revenue and high debt levels. Compared to competitors, Gray has a strong focus on mid-sized and smaller markets.
Major Acquisitions
Quincy Media
- Year: 2021
- Acquisition Price (USD millions): 925
- Strategic Rationale: Expanded Gray's footprint in several markets and added significant revenue.
Raycom Media
- Year: 2019
- Acquisition Price (USD millions): 3600
- Strategic Rationale: Consolidated local television operations, expanded geographic reach, and improved operating efficiencies.
Growth Trajectory and Initiatives
Historical Growth: Discuss Gray Television Inc's growth trends over the past years.
Future Projections: Provide projections for Gray Television Inc's future growth based on analyst estimates.
Recent Initiatives: Highlight recent strategic initiatives undertaken by Gray Television Inc.
Summary
Gray Television is a relatively strong company with a good local presence, but is dependent on advertising revenue and faces cord cutting headwinds. The company's strength is its well-established local broadcast network. They must look out for competition from streaming services and economic downturns. Strategic acquisitions have boosted reach.
Similar Companies
- NXST
- SBGI
- TGNA
- CMCSA
- DIS
Sources and Disclaimers
Data Sources:
- Company Filings
- Industry Reports
- Analyst Estimates
Disclaimers:
The data provided is for informational purposes only and should not be considered investment advice. Market share data is based on estimates and may vary.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Gray Television Inc
Exchange NYSE | Headquaters Atlanta, GA, United States | ||
IPO Launch date 2002-08-30 | Executive Chairman & CEO Mr. Hilton Hatchett Howell Jr. | ||
Sector Communication Services | Industry Broadcasting | Full time employees 9118 | Website https://gray.tv |
Full time employees 9118 | Website https://gray.tv | ||
Gray Media, Inc., a multimedia company, owns and/or operates television stations and digital assets in the United States. The company operates through Broadcasting, Production Companies, and Other segments. It also owns Gray Digital Media, a digital agency that provides clients with digital marketing strategies; and operates video production companies and studio production facilities. The company was formerly known as Gray Television, Inc. and changed its name to Gray Media, Inc. in January 2025. Gray Media, Inc. was founded in 1891 and is headquartered in Atlanta, Georgia.
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