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Upturn AI SWOT - About
FLXS 
Flexsteel Industries Inc (FLXS)
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Upturn Advisory Summary
04/01/2025: FLXS (3-star) is currently NOT-A-BUY. Pass it for now.
Upturn Star Rating
Moderate Performance
These Stocks/ETFs, based on Upturn Advisory, typically align with the market average, offering steady but unremarkable returns.
AI Based Fundamental Rating
Moderate Performance
These Stocks/ETFs, based on Upturn Advisory, typically align with the market average, offering steady but unremarkable returns.
Analysis of Past Performance
Type Stock | Historic Profit 104.95% | Avg. Invested days 46 | Today’s Advisory PASS |
Upturn Star Rating | Upturn Advisory Performance  3.0 | Stock Returns Performance  5.0 |
| Profits based on simulation | Last Close 04/01/2025 |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 199.18M USD | Price to earnings Ratio 10.56 | 1Y Target Price 61 |
Price to earnings Ratio 10.56 | 1Y Target Price 61 | ||
Volume (30-day avg) 19061 | Beta 0.34 | 52 Weeks Range 28.48 - 65.39 | Updated Date 04/2/2025 |
52 Weeks Range 28.48 - 65.39 | Updated Date 04/2/2025 | ||
Dividends yield (FY) 1.83% | Basic EPS (TTM) 3.58 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 4.63% | Operating Margin (TTM) 6.14% |
Management Effectiveness
Return on Assets (TTM) 5.29% | Return on Equity (TTM) 13.04% |
Valuation
Trailing PE 10.56 | Forward PE 9.2 | Enterprise Value 249935065 | Price to Sales(TTM) 0.46 |
Enterprise Value 249935065 | Price to Sales(TTM) 0.46 | ||
Enterprise Value to Revenue 0.58 | Enterprise Value to EBITDA 7.74 | Shares Outstanding 5269370 | Shares Floating 3434784 |
Shares Outstanding 5269370 | Shares Floating 3434784 | ||
Percent Insiders 29.85 | Percent Institutions 50.41 |
Analyst Ratings
Rating - | Target Price 58 | Buy - | Strong Buy - |
Buy - | Strong Buy - | ||
Hold - | Sell - | Strong Sell - | |
Strong Sell - |
Upturn AI SWOT
Flexsteel Industries Inc
Company Overview
History and Background
Flexsteel Industries was founded in 1893 in Minneapolis, Minnesota, as the Northern Furniture Company. It later adopted the Flexsteel name to reflect its innovative steel drop-in spring technology. Throughout the 20th and 21st centuries, Flexsteel has grown through acquisitions and expanded product lines, focusing on upholstered furniture for residential, commercial, and recreational vehicle markets.
Core Business Areas
- Residential Furniture: Manufactures and markets a wide range of upholstered and wooden residential furniture, including sofas, chairs, recliners, sectionals, and bedroom sets.
- Commercial Furniture: Provides seating solutions for commercial spaces such as offices, hospitality venues, and healthcare facilities.
- Recreational Vehicle (RV) Furniture: Designs and manufactures seating and sleeping solutions specifically for RVs, including sofas, dinettes, and beds.
Leadership and Structure
The leadership team typically consists of a CEO, CFO, COO, and other key executives responsible for different functional areas. The organizational structure is hierarchical, with various departments handling manufacturing, sales, marketing, finance, and operations.
Top Products and Market Share
Key Offerings
- RV Furniture: Designs and manufactures seating and sleeping solutions specifically for RVs with market share data unavailable. Key competitors include Lippert Components, Villa International, and MORryde.
- Recliners: Flexsteel also offers recliners with market share data unavailable. Key competitors include La-Z-Boy, Ashley Furniture, and Southern Motion
- Sofas and Sectionals: Flexsteel offers a wide variety of sofas and sectionals. Market share data is unavailable. Key competitors include La-Z-Boy, Ashley Furniture, and Ethan Allen.
Market Dynamics
Industry Overview
The furniture industry is highly competitive and influenced by factors such as consumer spending, housing market trends, and raw material costs. There's a growing demand for sustainable and customizable furniture options.
Positioning
Flexsteel is a mid-to-high-end furniture manufacturer known for durability and quality, particularly in its steel spring technology. It differentiates itself through product design and customer service. The competitive advantage is its steel spring technology.
Total Addressable Market (TAM)
The global furniture market is estimated to be in the hundreds of billions of dollars. Flexsteel addresses a portion of this TAM, focusing on specific segments like residential, commercial, and RV furniture. The addressable market is the US and Canada furniture market. Flexsteel aims to increase its market share through product innovation and strategic partnerships.
Upturn SWOT Analysis
Strengths
- Established brand reputation
- Durable steel spring technology
- Diverse product portfolio
- Strong distribution network
Weaknesses
- Exposure to cyclical economic trends
- Reliance on raw material costs
- Lower brand recognition compared to competitors
- Can be slow to adapt to market trends and consumer preferences.
Opportunities
- Expansion into new geographic markets
- Increased focus on e-commerce
- Growing demand for sustainable furniture
- Strategic partnerships with retailers and interior designers
Threats
- Intense competition from low-cost manufacturers
- Fluctuations in raw material prices
- Changes in consumer preferences
- Economic downturns impacting consumer spending
Competitors and Market Share
Key Competitors
- LAZ
- ASH
- ETH
Competitive Landscape
Flexsteel differentiates itself through its steel spring technology, offering superior durability. However, it faces strong competition from larger players with greater brand recognition and marketing resources. The company needs to focus on innovation and strategic partnerships to maintain its market position.
Major Acquisitions
Homestyles, LLC
- Year: 2021
- Acquisition Price (USD millions): 42.7
- Strategic Rationale: Expand product offering to include more ready to assemble furniture.
Growth Trajectory and Initiatives
Historical Growth: Requires historical revenue and market data.
Future Projections: Future projections require access to analyst reports and company guidance.
Recent Initiatives: Flexsteel has been focused on improving their supply chain management and growing their e-commerce footprint.
Summary
Flexsteel is a company with a long history and a solid reputation for quality, particularly in its residential business segment. The company's RV business provides diversification, but exposure to economic cycles and intense competition are major headwinds. Recent acquisitions and initiatives to enhance e-commerce presence and supply chain efficiencies are promising. The company's focus on sustainability and customizable options could strengthen its market position.
Similar Companies
LAZ
Lazard Ltd
LAZ
Lazard Ltd
MANU
Manchester United Ltd
MANU
Manchester United Ltd
Sources and Disclaimers
Data Sources:
- Company website, industry reports, financial news sources.
Disclaimers:
This analysis is based on publicly available information and should not be considered financial advice. Market share data are estimates.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Flexsteel Industries Inc
Exchange NASDAQ | Headquaters Dubuque, IA, United States | ||
IPO Launch date 1992-02-25 | CEO, President & Director Mr. Derek Paul Schmidt CPA | ||
Sector Consumer Cyclical | Industry Furnishings, Fixtures & Appliances | Full time employees 1500 | Website https://www.flexsteel.com |
Full time employees 1500 | Website https://www.flexsteel.com | ||
Flexsteel Industries, Inc., together with its subsidiaries, operates as a manufacturer, importer, and markets of furniture for residential markets in the United States. It provides furniture, such as sofas, loveseats, chairs, reclining rocking chairs, swivel rockers, sofa beds, convertible bedding units, occasional tables, desks, dining tables and chairs, kitchen storage, bedroom furniture, and outdoor furniture. The company distributes its products through e-commerce channels and dealer sales force. Flexsteel Industries, Inc. was founded in 1893 and is based in Dubuque, Iowa.
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