Upturn unsubscribed user
$1.14/ day, billed weekly
Cancel anytime
(Ad-Free, Unlimited access)​
NO CREDIT CARD REQUIRED
ZG logo ZG
Upturn stock ratingUpturn stock rating
ZG logo

Zillow Group Inc (ZG)

Upturn stock ratingUpturn stock rating
$68.8
Delayed price
upturn advisory
PASS
  • BUY Advisory
  • SELL Advisory (Profit)​
  • SELL Advisory (Loss)​
  • Profit
  • Loss
  • Pass (Skip investing)
Upturn Stock infoUpturn Stock info Stock price based on last close
*as per simulation
(see disclosures)
Time period over
  • ALL
  • YEAR
  • MONTH
  • WEEK

Upturn Advisory Summary

03/27/2025: ZG (1-star) is currently NOT-A-BUY. Pass it for now.

Upturn Star Rating

ratingratingratingratingrating

Not Recommended Performance

These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.

AI Based Fundamental Rating

ratingratingratingratingrating

Not Recommended Performance

These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.

Analysis of Past Performance

Type Stock
Historic Profit -42.23%
Avg. Invested days 30
Today’s Advisory PASS
Upturn Star Rating Upturn stock ratingUpturn stock rating
Upturn Advisory Performance Upturn Advisory Performance 1.0
Stock Returns Performance Upturn Returns Performance 1.0
Upturn Profits based on simulationUpturn Profits based on simulation Profits based on simulation
Upturn Profits based on simulationUpturn Profits based on simulation Last Close 03/27/2025

Key Highlights

Company Size Large-Cap Stock
Market Capitalization 17.75B USD
Price to earnings Ratio -
1Y Target Price 87.83
Price to earnings Ratio -
1Y Target Price 87.83
Volume (30-day avg) 712793
Beta 2.34
52 Weeks Range 38.06 - 86.58
Updated Date 03/27/2025
52 Weeks Range 38.06 - 86.58
Updated Date 03/27/2025
Dividends yield (FY) -
Basic EPS (TTM) -0.48

Analyzing Revenue: Products, Geography and Growth

Revenue by Products

Product revenue - Year on Year

Earnings Date

Report Date -
When -
Estimate -
Actual -

Profitability

Profit Margin -5.01%
Operating Margin (TTM) -12.46%

Management Effectiveness

Return on Assets (TTM) -1.9%
Return on Equity (TTM) -2.39%

Valuation

Trailing PE -
Forward PE 43.67
Enterprise Value 16062560530
Price to Sales(TTM) 7.94
Enterprise Value 16062560530
Price to Sales(TTM) 7.94
Enterprise Value to Revenue 7.18
Enterprise Value to EBITDA 89.73
Shares Outstanding 54333300
Shares Floating 223408116
Shares Outstanding 54333300
Shares Floating 223408116
Percent Insiders 2.94
Percent Institutions 84.42

Analyst Ratings

Rating 3.88
Target Price 78.37
Buy 4
Strong Buy 10
Buy 4
Strong Buy 10
Hold 11
Sell 1
Strong Sell -
Strong Sell -

ai summary icon Upturn AI SWOT

Zillow Group Inc

stock logo

Company Overview

History and Background

Zillow Group, Inc. was founded in 2006 by Rich Barton and Lloyd Frink, former Microsoft executives. It launched its website in 2006, offering free access to real estate data and tools. It has grown through acquisitions and product development, becoming a leading online real estate marketplace.

Core Business Areas

  • Internet, Media & Technology: Zillow Group Inc is operates the Zillow, Trulia, StreetEasy, and HotPads online real estate marketplaces, which provide a comprehensive suite of tools for buying, selling, renting, and financing homes.

Leadership and Structure

Zillow Group Inc's CEO is Susan Daimler. The company operates with a structure including technology, product, marketing, and sales divisions.

Top Products and Market Share

Key Offerings

  • Zillow: Zillow's primary product is its online real estate marketplace. It offers a database of homes, search tools, valuation tools, and resources for buyers, sellers, renters, and homeowners. Zillow has a high brand name awareness and large active user base with high user engagement which is the highest relative to all competitors in user engagement, site traffic and mobile app downloads, with ~34 million users per day. Competitors include Realtor.com and Redfin.
  • Trulia: Trulia is another online real estate marketplace owned by Zillow Group. It offers similar tools and resources as Zillow but is often targeted at a slightly different demographic, with less market share and popularity in comparison to Zillow. Competitors include Realtor.com and Redfin.

Market Dynamics

Industry Overview

The online real estate industry is competitive and rapidly evolving, driven by technological advancements and changing consumer preferences. Key trends include increasing mobile usage, the rise of iBuying, and the growing importance of data analytics.

Positioning

Zillow Group Inc. is a dominant player in the online real estate market, leveraging its large user base, brand recognition, and extensive data resources. It faces competition from other online portals, traditional real estate brokerages, and emerging technology companies.

Total Addressable Market (TAM)

The TAM for real estate related services is estimated to be several hundreds of billions of dollars, encompassing real estate transactions, mortgages, home services, and advertising. Zillow is well-positioned to capture a significant portion of this TAM through its diverse offerings.

Upturn SWOT Analysis

Strengths

  • Strong brand recognition
  • Large user base
  • Extensive real estate data
  • Diverse product offerings
  • High user engagement

Weaknesses

  • Dependence on advertising revenue
  • Sensitivity to housing market fluctuations
  • Competition from established players
  • iBuying business model challenges

Opportunities

  • Expanding into new markets
  • Developing innovative products and services
  • Leveraging data analytics to improve user experience
  • Partnering with real estate agents and brokers

Threats

  • Economic downturn
  • Increased competition
  • Changing consumer preferences
  • Regulatory changes

Competitors and Market Share

Key Competitors

  • RELY
  • RDFN
  • OPEN

Competitive Landscape

Zillow's advantages lie in its brand recognition, vast data resources, and large user base. However, competitors may excel in specific niches, such as iBuying or brokerage services.

Major Acquisitions

ShowingTime

  • Year: 2021
  • Acquisition Price (USD millions): 500
  • Strategic Rationale: Strategic Rationale: Strengthen Zillow's offerings for real estate agents and improve the home-showing experience.

Growth Trajectory and Initiatives

Historical Growth: Zillow has experienced strong growth in revenue and user base over the past decade, driven by its increasing market share and expansion into new product categories. Growth rate depends on specific periods.

Future Projections: Future growth projections vary depending on analyst estimates, market conditions, and company performance. Consult financial news sources for analyst reports.

Recent Initiatives: Zillow has recently focused on streamlining operations, investing in technology, and enhancing its core marketplace offerings.

Summary

Zillow Group Inc. maintains a strong position in the online real estate market due to its brand recognition and vast user base. However, dependence on advertising revenue and sensitivity to housing market fluctuations pose challenges. Recent strategic initiatives have been focused on streamlining operations and enhancing user experience, indicating a commitment to long-term growth. Zillow needs to closely monitor the housing market and navigate increasing competition to sustain its market leadership.

Similar Companies

  • RELY
  • RDFN
  • OPEN
  • GOOG
  • FB

Sources and Disclaimers

Data Sources:

  • Company Filings
  • Financial News Outlets
  • Industry Reports

Disclaimers:

This analysis is for informational purposes only and should not be considered financial advice. Market conditions and company performance are subject to change.

Upturn AI SummarizationUpturn AI Summarization AI Summarization is directionally correct and might not be accurate.

Upturn AI SummarizationUpturn AI Summarization Summarized information shown could be a few years old and not current.

Upturn AI SummarizationUpturn AI Summarization Fundamental Rating based on AI could be based on old data.

Upturn AI SummarizationUpturn AI Summarization AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.

About Zillow Group Inc

Exchange NASDAQ
Headquaters Seattle, WA, United States
IPO Launch date 2011-07-20
CEO & Director Mr. Jeremy Wacksman
Sector Communication Services
Industry Internet Content & Information
Full time employees 6856
Full time employees 6856

Zillow Group, Inc. operates real estate brands in mobile applications and Websites in the United States. The company offers premier agent and rentals marketplaces, new construction marketplaces, advertising, display advertising, and business technology solutions, as well as dotloop, a real estate transaction management SaaS solution. It also provides mortgage originations and the sale of mortgages, and advertising to mortgage lenders and other mortgage professionals; and title and escrow services. In addition, the company's brand portfolio includes Zillow Premier Agent, Zillow Home Loans, Zillow Rentals, Trulia, StreetEasy, HotPads, and Out East; and a suite of marketing software and technology solutions for the real estate industry, including ShowingTime+, Spruce, and Follow Up Boss. Zillow Group, Inc. was incorporated in 2004 and is headquartered in Seattle, Washington.

Upturn is now on iOS and Android!

Experience Upturn on your mobile. Install it now!​