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Upturn AI SWOT - About
WPP 
WPP PLC ADR (WPP)
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Upturn Advisory Summary
03/27/2025: WPP (1-star) is currently NOT-A-BUY. Pass it for now.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
AI Based Fundamental Rating
Outstanding Performance
These Stocks/ETFs, based on Upturn Advisory, have historically outperformed the market, making them a top-tier choice for investors.
Analysis of Past Performance
Type Stock | Historic Profit 24.92% | Avg. Invested days 42 | Today’s Advisory PASS |
Upturn Star Rating | Upturn Advisory Performance  5.0 | Stock Returns Performance  3.0 |
| Profits based on simulation | Last Close 03/27/2025 |
Key Highlights
Company Size Mid-Cap Stock | Market Capitalization 8.59B USD | Price to earnings Ratio 12.32 | 1Y Target Price 41 |
Price to earnings Ratio 12.32 | 1Y Target Price 41 | ||
Volume (30-day avg) 298985 | Beta 0.95 | 52 Weeks Range 38.86 - 57.37 | Updated Date 03/27/2025 |
52 Weeks Range 38.86 - 57.37 | Updated Date 03/27/2025 | ||
Dividends yield (FY) 3.10% | Basic EPS (TTM) 3.19 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 3.68% | Operating Margin (TTM) 12% |
Management Effectiveness
Return on Assets (TTM) 3.18% | Return on Equity (TTM) 16.63% |
Valuation
Trailing PE 12.32 | Forward PE 6.4 | Enterprise Value 13389245518 | Price to Sales(TTM) 0.58 |
Enterprise Value 13389245518 | Price to Sales(TTM) 0.58 | ||
Enterprise Value to Revenue 0.7 | Enterprise Value to EBITDA 5.34 | Shares Outstanding 215662000 | Shares Floating 1076795786 |
Shares Outstanding 215662000 | Shares Floating 1076795786 | ||
Percent Insiders - | Percent Institutions 10.48 |
Analyst Ratings
Rating 2.5 | Target Price 45.5 | Buy - | Strong Buy - |
Buy - | Strong Buy - | ||
Hold 1 | Sell 1 | Strong Sell - | |
Strong Sell - |
Upturn AI SWOT
WPP PLC ADR
Company Overview
History and Background
WPP PLC was founded in 1985, originally as Wire and Plastic Products PLC, a manufacturer of wire shopping baskets. It transformed into a marketing and communication services company through a series of acquisitions, becoming one of the largest advertising groups globally.
Core Business Areas
- Advertising: Provides creative advertising services, media planning, and buying solutions to clients worldwide.
- Public Relations: Offers strategic communication, reputation management, and public affairs services.
- Experience, Commerce & Technology: Focuses on customer experience, digital commerce, and technology consulting.
Leadership and Structure
WPP PLC is led by CEO Mark Read. The organizational structure comprises global agency networks with regional and country-level operations.
Top Products and Market Share
Key Offerings
- Advertising Campaigns: Creation and execution of advertising campaigns for various clients. Competitors include Omnicom, Publicis, and Interpublic Group. Market share not readily available per campaign, but WPP holds a significant portion of the global advertising market.
- Public Relations Strategies: Developing and implementing PR strategies to manage reputation and communication for clients. Competitors include Edelman and FleishmanHillard. Market share not readily available per PR strategy.
- Digital Transformation Services: Consulting and implementation services for digital transformation initiatives. Competitors include Accenture and Deloitte. Market share not readily available per project.
Market Dynamics
Industry Overview
The marketing and advertising industry is evolving rapidly with the rise of digital media, data-driven marketing, and personalized customer experiences.
Positioning
WPP is a leading global advertising and marketing services company. It differentiates itself through its scale, global reach, and integrated service offerings. It has positioned itself to be a transformation partner to its clients.
Total Addressable Market (TAM)
The global advertising market is estimated to be worth hundreds of billions of dollars. WPP is positioned to capture a significant portion of this market through its diverse service offerings.
Upturn SWOT Analysis
Strengths
- Global reach and scale
- Diversified service offerings
- Strong client relationships
- Talented workforce
- Established brand reputation
Weaknesses
- Complex organizational structure
- High debt levels
- Dependence on large clients
- Vulnerability to economic downturns
- Integration challenges with acquired companies
Opportunities
- Growth in digital advertising
- Expansion into emerging markets
- Increased demand for personalized marketing
- Development of new technologies
- Strategic acquisitions
Threats
- Increased competition
- Economic recession
- Data privacy regulations
- Changing consumer behavior
- Disruption from new technologies
Competitors and Market Share
Key Competitors
- OMC
- PUBGY
- IPG
Competitive Landscape
WPP competes with other large advertising and marketing services companies. It has a strong global presence and diversified service offerings, giving it a competitive advantage. However, competitors are also innovating and expanding their capabilities.
Major Acquisitions
Fahrenheit 212
- Year: 2014
- Acquisition Price (USD millions):
- Strategic Rationale: Enhanced WPP's innovation and design capabilities.
Growth Trajectory and Initiatives
Historical Growth: Review of past performance metrics and growth
Future Projections: Future growth can only be determined by estimates from professional analysts and sources
Recent Initiatives: WPP is focusing on expanding its digital capabilities and investing in new technologies.
Summary
WPP is a leading global advertising and marketing services company with a strong global presence. Its diversified service offerings give it a competitive advantage. However, the company faces challenges from increased competition, economic uncertainty, and changing consumer behavior. Successful integration of acquired companies will determine it future growth and financial stability
Similar Companies
- OMC
- PUBGY
- ACN
- MSFT
Sources and Disclaimers
Data Sources:
- Company Filings
- Analyst Reports
- Industry Publications
Disclaimers:
The information provided is for informational purposes only and should not be considered financial advice. Investment decisions should be made after consulting with a qualified financial advisor.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About WPP PLC ADR
Exchange NYSE | Headquaters - | ||
IPO Launch date 1990-03-26 | CEO & Executive Director Mr. Mark Read CBE | ||
Sector Communication Services | Industry Advertising Agencies | Full time employees 108044 | Website https://www.wpp.com |
Full time employees 108044 | Website https://www.wpp.com | ||
WPP plc, a creative transformation company, provides communications, experience, commerce, and technology services in North America, the United Kingdom, Western Continental Europe, the Asia Pacific, Latin America, Africa, the Middle East, and Central and Eastern Europe. The company operates through three segments: Global Integrated Agencies, Public Relations, and Specialist Agencies. It offers marketing strategy, creative ideation, production, commerce, influencer marketing, social media management, and technology implementation services; media strategy, planning, buying and activation, commerce media, data analytics, and consulting services; and media management, public affairs, reputation, risk and crisis management, social media management, and strategic advisory services. The company also provides brand consulting, brand identity, product and service design, and corporate and brand publication services. WPP plc was founded in 1985 and is based in London, the United Kingdom.
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