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VirTra Inc (VTSI)



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Upturn Advisory Summary
04/01/2025: VTSI (1-star) is currently NOT-A-BUY. Pass it for now.
Analysis of Past Performance
Type Stock | Historic Profit 6.41% | Avg. Invested days 43 | Today’s Advisory PASS |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Small-Cap Stock | Market Capitalization 50.52M USD | Price to earnings Ratio 37.42 | 1Y Target Price 8.25 |
Price to earnings Ratio 37.42 | 1Y Target Price 8.25 | ||
Volume (30-day avg) 71763 | Beta 0.55 | 52 Weeks Range 3.88 - 17.68 | Updated Date 04/1/2025 |
52 Weeks Range 3.88 - 17.68 | Updated Date 04/1/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) 0.12 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Earnings Date
Report Date 2025-03-31 | When Before Market | Estimate 0.07 | Actual -0.08 |
Profitability
Profit Margin 5.18% | Operating Margin (TTM) -27.44% |
Management Effectiveness
Return on Assets (TTM) 1.84% | Return on Equity (TTM) 3.06% |
Valuation
Trailing PE 37.42 | Forward PE 11.17 | Enterprise Value 40773356 | Price to Sales(TTM) 1.82 |
Enterprise Value 40773356 | Price to Sales(TTM) 1.82 | ||
Enterprise Value to Revenue 1.45 | Enterprise Value to EBITDA 11.21 | Shares Outstanding 11251400 | Shares Floating 10867678 |
Shares Outstanding 11251400 | Shares Floating 10867678 | ||
Percent Insiders 3.49 | Percent Institutions 26.88 |
Analyst Ratings
Rating 4.5 | Target Price 11.25 | Buy 1 | Strong Buy 1 |
Buy 1 | Strong Buy 1 | ||
Hold - | Sell - | Strong Sell - | |
Strong Sell - |
Upturn AI SWOT
VirTra Inc

Company Overview
History and Background
VirTra, Inc. was founded in 1993 and initially focused on developing laser-based shooting simulators. Over time, it evolved to provide advanced virtual reality and simulation training systems for law enforcement, military, and commercial applications. Significant milestones include securing key government contracts and expanding its product line to include judgmental use-of-force training scenarios.
Core Business Areas
- Law Enforcement Training: Provides simulation training systems for law enforcement agencies, focusing on de-escalation tactics, use-of-force decision-making, and firearms proficiency.
- Military Training: Offers advanced training simulators for military personnel, focusing on marksmanship, combat tactics, and convoy operations.
- Commercial Training: Provides simulation solutions for commercial applications, including security training and firearms safety courses.
- Service and Support: Offers ongoing support, maintenance, and software updates for its simulation systems.
Leadership and Structure
The leadership team includes the CEO, CFO, and heads of key departments such as sales, marketing, and engineering. The organizational structure is hierarchical, with clearly defined roles and responsibilities across departments.
Top Products and Market Share
Key Offerings
- V-300 LE: A 300-degree judgmental use-of-force simulator used by law enforcement. Competitors include MILO Range, and Meggitt Training Systems. Market share information not publicly available for this product specifically, but VirTra is a key player in the law enforcement simulation market. Estimated revenue from this product not publicly available.
- V-100: A single-screen firearms training simulator. Competitors are similar to the V-300 LE. Market share information is not publicly available for this product specifically, but it is part of VirTra's broader simulation offerings. Estimated revenue from this product not publicly available.
- Threat-Fire: A simulated recoil system that adds realism to firearms training. This is not a simulator itself, but an add-on to enhance other simulators, including their own products or third-party systems. Competitors includes other recoil systems. Market share information and revenue not publicly available.
Market Dynamics
Industry Overview
The simulation and training market is growing, driven by increasing demand for realistic and cost-effective training solutions in law enforcement, military, and commercial sectors. Key trends include the adoption of virtual reality, augmented reality, and artificial intelligence.
Positioning
VirTra is positioned as a leading provider of immersive simulation training systems, offering advanced technology and realistic training scenarios. Its competitive advantages include its proprietary software, patented technology, and strong relationships with key customers.
Total Addressable Market (TAM)
The simulation and training market is projected to reach tens of billions of dollars globally. VirTra, with its focus on law enforcement and military applications, targets a significant portion of this market. It's well-positioned, but the exact market value and penetration data are not readily available.
Upturn SWOT Analysis
Strengths
- Proprietary simulation technology
- Realistic training scenarios
- Strong customer relationships
- Patented technology
- Focus on high-stakes training
Weaknesses
- Limited financial resources compared to larger competitors
- Dependence on government contracts
- Relatively small market capitalization
- Geographic concentration of sales
Opportunities
- Expanding into new markets (international expansion)
- Developing new simulation technologies (VR/AR)
- Increasing demand for de-escalation training
- Growing adoption of simulation-based training
- New product developments to fill voids in the training market
Threats
- Competition from larger simulation companies
- Budget cuts in government spending
- Technological obsolescence
- Economic downturns
- Changes in industry regulations
Competitors and Market Share
Key Competitors
- MILO Range (unlisted)
- Meggitt Training Systems (unlisted)
- Laser Shot (unlisted)
Competitive Landscape
VirTra is a competitive player in the simulation and training market, offering advanced technology and realistic scenarios. It competes with larger companies with greater financial resources, but differentiates itself through its focus on high-stakes training and proprietary technology.
Major Acquisitions
Growth Trajectory and Initiatives
Historical Growth: Historical growth trends would need to be assessed based on past revenue and earnings growth. Requires historical financial data.
Future Projections: Future projections would be based on analyst estimates and company guidance. Access to these estimates is necessary.
Recent Initiatives: Recent initiatives may include new product launches, strategic partnerships, and acquisitions. Information readily available in investor press releases.
Summary
VirTra Inc. is a specialized provider of simulation training, particularly in law enforcement and military. Their proprietary tech and realistic scenarios are key strengths. However, their smaller size compared to competitors and dependence on government contracts pose challenges. Growth opportunities lie in expanding product offerings, targeting growing markets, and international penetration. They need to focus on diversification and cost management for sustained success.
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Sources and Disclaimers
Data Sources:
- Company Website
- SEC Filings
- Industry Reports
- Press Releases
Disclaimers:
This analysis is based on publicly available information and general industry knowledge. Market share figures are estimates and may not be precise. This is not financial advice. Do your own research before making any investment decisions.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About VirTra Inc
Exchange NASDAQ | Headquaters Chandler, AZ, United States | ||
IPO Launch date 2016-01-04 | CEO & Chairman Mr. John F. Givens II | ||
Sector Technology | Industry Software - Application | Full time employees 111 | Website https://www.virtra.com |
Full time employees 111 | Website https://www.virtra.com |
VirTra, Inc. provides use of force training and firearms training simulators for the law enforcement, military, and commercial markets worldwide. Its patented technologies, software, and scenarios provide intense training for de-escalation, judgmental use-of-force, marksmanship, and related training that mimics real-world situations. It offers V-300 simulator, a 300 degree wrap-around screen for simulation training; V-180 simulator, a 180 degree screen for smaller spaces or budgets; V-100, a single-screen based simulator system; V-100 MIL, a single-screen based simulator system; and V-ST PRO, a realistic single screen firearms shooting and skills training simulator. The company also provides Virtual Interactive Coursework Training Academy (V-VICTA), which enables law enforcement agencies to teach, train, test, and sustain departmental training requirements; and Subscription Training Equipment Partnership, a program that allows agencies to utilize its simulator products, accessories, and V-VICTA interactive coursework on a subscription basis. In addition, it offers V-Author software that allows users to create, edit, and train with content specific to agency's objectives and environments; Simulated Recoil Kits, a range of realistic and reliable simulated recoil kits/weapons; Threat-Fire, a device that applies real-world stress on the trainees during simulation training; and TASER, an OC spray and low-light training devices that interact with its simulators for training. The company sells its simulators and related products through a direct sales force and distribution partners. The company was founded in 1993 and is headquartered in Chandler, Arizona.
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