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Upturn AI SWOT - About
VRMEW 
VerifyMe Inc (VRMEW)
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Upturn Advisory Summary
04/01/2025: VRMEW (1-star) is a SELL. SELL since 4 days. Profits (-66.67%). Updated daily EoD!
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
AI Based Fundamental Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Analysis of Past Performance
Type Stock | Historic Profit -77.78% | Avg. Invested days 33 | Today’s Advisory SELL |
Upturn Star Rating | Upturn Advisory Performance  1.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 04/01/2025 |
Key Highlights
Company Size ETF | Market Capitalization 0 USD | Price to earnings Ratio - | 1Y Target Price - |
Price to earnings Ratio - | 1Y Target Price - | ||
Volume (30-day avg) 6620 | Beta 0.51 | 52 Weeks Range 0.00 - 0.75 | Updated Date 03/22/2025 |
52 Weeks Range 0.00 - 0.75 | Updated Date 03/22/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) - |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin -15.8% | Operating Margin (TTM) -0.12% |
Management Effectiveness
Return on Assets (TTM) -6.11% | Return on Equity (TTM) -33.63% |
Valuation
Trailing PE - | Forward PE - | Enterprise Value - | Price to Sales(TTM) - |
Enterprise Value - | Price to Sales(TTM) - | ||
Enterprise Value to Revenue - | Enterprise Value to EBITDA - | Shares Outstanding - | Shares Floating 10220485 |
Shares Outstanding - | Shares Floating 10220485 | ||
Percent Insiders - | Percent Institutions - |
Analyst Ratings
Rating - | Target Price - | Buy - | Strong Buy - |
Buy - | Strong Buy - | ||
Hold - | Sell - | Strong Sell - | |
Strong Sell - |
Upturn AI SWOT
VerifyMe Inc
Company Overview
History and Background
VerifyMe, Inc. was founded in 1999 and went public in 2011. Initially focused on document security, it has evolved to provide comprehensive brand protection and customer engagement solutions.
Core Business Areas
- Brand Protection: Provides anti-counterfeiting, diversion detection, and authentication solutions for products and documents.
- Supply Chain Visibility: Offers track and trace solutions to monitor products throughout the supply chain.
- Customer Engagement: Provides solutions that create direct-to-consumer interaction through QR codes and personalized experiences.
Leadership and Structure
VerifyMe Inc. is led by Patrick White, CEO, and has a board of directors overseeing the company's strategic direction. Organizational structure includes sales, marketing, technology, and operations departments.
Top Products and Market Share
Key Offerings
- RainbowSecure: A security ink technology used to authenticate products and prevent counterfeiting. Market share is difficult to ascertain precisely due to the fragmented nature of the anti-counterfeiting market. Competitors include OpSec Security, Authentix, and AlpVision.
- VerifyMe Mobile Authentication: A mobile app-based authentication system that allows consumers to verify the authenticity of products. Market share is emerging. Competitors include scanners and other technologies which provide unique digital identifications.
- Track & Trace: VerifyMe's track and trace technology allows to follow the product along the supply chain. They offer solutions for manufacturers. Competitors in this segment are Zebra Technologies, rfxcel, and TraceLink.
Market Dynamics
Industry Overview
The brand protection market is growing due to increasing counterfeiting and diversion. The market is driven by demand from industries like pharmaceuticals, apparel, and consumer goods.
Positioning
VerifyMe Inc. is positioned as a provider of comprehensive brand protection solutions, offering a range of technologies to address different authentication and tracking needs.
Total Addressable Market (TAM)
The global anti-counterfeiting packaging market is estimated to reach USD 6.2 billion by 2024. VerifyMe Inc. aims to capture a share of this TAM by offering versatile brand protection solutions.
Upturn SWOT Analysis
Strengths
- Diverse product portfolio
- Proprietary technology
- Experienced management team
Weaknesses
- Limited brand recognition
- Relatively small market capitalization
- Dependence on key customer relationships
Opportunities
- Expanding into new markets
- Increasing adoption of mobile authentication solutions
- Partnerships with major brands
Threats
- Intense competition
- Rapid technological changes
- Economic downturns affecting consumer spending
Competitors and Market Share
Key Competitors
- OPK
- ENTR
- SNCR
Competitive Landscape
VerifyMe Inc. competes with larger, more established companies in the brand protection market. VerifyMe's advantages lie in its niche technologies and flexibility. Disadvantages include the lack of capital to spend on R&D.
Major Acquisitions
Peridot Technologies
- Year: 2021
- Acquisition Price (USD millions): 3.5
- Strategic Rationale: Expanded VerifyMe's product offerings and enhanced its technological capabilities.
Growth Trajectory and Initiatives
Historical Growth: Historical growth has been modest, with focus on expanding its product offerings and customer base.
Future Projections: Future growth is expected to be driven by increased demand for brand protection solutions and expansion into new markets. Analyst estimates vary.
Recent Initiatives: Recent strategic initiatives include partnerships with major brands and expansion of its mobile authentication platform.
Summary
VerifyMe Inc. is a relatively small company in the competitive brand protection market, offering a range of technologies. The company is improving at increasing its client base, yet faces competition from larger companies with more resources. Strategic acquisitions can help enhance capabilities and grow the client base. Future success relies on continuous innovation and effective market penetration.
Similar Companies
- OPK
- ENTR
- SNCR
- ZBRA
Sources and Disclaimers
Data Sources:
- SEC Filings
- Company Website
- Industry Reports
- Analyst Research
Disclaimers:
The information provided is for informational purposes only and should not be considered financial advice. Market share estimates are approximate.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About VerifyMe Inc
Exchange NASDAQ | Headquaters Lake Mary, FL, United States | ||
IPO Launch date 2020-06-18 | President, CEO & Director Mr. Adam H. Stedham | ||
Sector Industrials | Industry Security & Protection Services | Full time employees 40 | Website https://www.verifyme.com |
Full time employees 40 | Website https://www.verifyme.com | ||
VerifyMe, Inc., together with its subsidiaries, provides traceability and customer support services through software and process technology. The company operates through two segments, Precision Logistics and Authentication. The Precision Logistics segment offers predictive analytics for optimizing delivery of time and temperature sensitive perishable products. This segment provides PeriTrack customer dashboard, an integrated web portal tool that gives its customers an in-depth look at their shipping activities based on real-time data. It also offers service center, pre-transit, post-delivery, and weather/traffic services. The Authentication segment provides technology solutions to connect brands with consumers through its products, as well as brand protection and supply chain functions, such as counterfeit prevention. This segment offers VerifyMe Engage, which allows the brand owners to gather business intelligence and engage with customers; VerifyMe Authenticate for authentication of labels, packaging, and products; and VerifyMe Track & Trace for unit level traceability and supply chain control. The company has a strategic partnership with INX International Ink Co. The company was formerly known as LaserLock Technologies, Inc. and changed its name to VerifyMe, Inc. in July 2015. VerifyMe, Inc. was incorporated in 1999 and is headquartered in Lake Mary, Florida.
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