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Urban One (UONE)


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Upturn Advisory Summary
10/15/2025: UONE (1-star) is currently NOT-A-BUY. Pass it for now.
Analysis of Past Performance
Type Stock | Historic Profit -69.37% | Avg. Invested days 20 | Today’s Advisory PASS |
Upturn Star Rating ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Small-Cap Stock | Market Capitalization 40.37M USD | Price to earnings Ratio - | 1Y Target Price - |
Price to earnings Ratio - | 1Y Target Price - | ||
Volume (30-day avg) - | Beta 0.52 | 52 Weeks Range 1.23 - 2.37 | Updated Date 06/29/2025 |
52 Weeks Range 1.23 - 2.37 | Updated Date 06/29/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -2.63 |
Earnings Date
Report Date 2025-06-05 | When After Market | Estimate - | Actual -0.2643 |
Profitability
Profit Margin -28.49% | Operating Margin (TTM) 9.26% |
Management Effectiveness
Return on Assets (TTM) 4.45% | Return on Equity (TTM) -54.17% |
Valuation
Trailing PE - | Forward PE - | Enterprise Value 508848523 | Price to Sales(TTM) 0.09 |
Enterprise Value 508848523 | Price to Sales(TTM) 0.09 | ||
Enterprise Value to Revenue 1.16 | Enterprise Value to EBITDA 139.22 | Shares Outstanding 6498680 | Shares Floating 19603840 |
Shares Outstanding 6498680 | Shares Floating 19603840 | ||
Percent Insiders 16.35 | Percent Institutions 34.73 |
Upturn AI SWOT
Urban One

Company Overview
History and Background
Urban One, Inc. (formerly Radio One) was founded in 1980 by Cathy Hughes. It started as a single radio station and grew through acquisitions and diversification into a media conglomerate focused on the African-American community. Significant milestones include the IPO in 1999 and expansion into television and digital media.
Core Business Areas
- Radio Broadcasting: Operates a portfolio of urban-formatted radio stations targeting the African-American audience.
- Cable Television: Through TV One, provides cable television programming targeting African-American adults.
- Digital Media: Operates digital platforms, including websites and mobile applications, offering news, entertainment, and lifestyle content.
- Casinio Gaming: Operates the MGM National Harbor Casino Resort as part of an investment in casino gaming
Leadership and Structure
Alfred Liggins III is the CEO. Cathy Hughes is the Chairperson. The organizational structure includes various departments responsible for radio, television, digital, and corporate functions.
Top Products and Market Share
Key Offerings
- Number of Users or Revenue: Radio broadcasting segment accounted for a significant portion of Urban One's revenue
- Radio Stations: Owns and operates a network of urban-formatted radio stations. Market share data is fragmented across local markets but estimated at around 10-15% nationally in the urban radio format. Competitors include iHeartMedia, Audacy, and Cumulus Media.
- Number of Users or Revenue: TV One is a major contributor to Urban One's broadcast and cable revenue.
- TV One: A cable television network targeting African-American adults. Market share in the African-American cable audience is estimated to be around 5-7%. Competitors include BET, OWN, and Bounce TV.
- Digital Platforms: Includes websites like BlackPlanet and other digital content platforms. Market share is small compared to larger digital media companies. Competitors include Complex Networks, Revolt TV, and other digital media companies targeting African-American audiences.
- Number of Users or Revenue: Digital is a growing, but smaller segment compared to radio and TV.
Market Dynamics
Industry Overview
The media industry is undergoing rapid changes with the rise of digital platforms and shifting consumer behavior. Traditional media companies are adapting by expanding their digital presence and focusing on niche audiences.
Positioning
Urban One is positioned as a leading media company targeting the African-American audience. Its competitive advantage lies in its established brand recognition and deep understanding of its target demographic.
Total Addressable Market (TAM)
The total addressable market for media targeting the African-American community is estimated to be in the billions of dollars, encompassing radio, television, digital media, and related advertising revenue. Urban One is positioned to capture a portion of this market through its diverse media platforms.
Upturn SWOT Analysis
Strengths
- Strong brand recognition within the African-American community
- Diversified media platform (radio, television, digital)
- Experienced management team
- Established relationships with advertisers
Weaknesses
- Reliance on advertising revenue
- Vulnerability to economic downturns
- Competition from larger media companies
- High debt levels
Opportunities
- Growth in digital advertising
- Expansion into new markets and media platforms
- Partnerships with other media companies
- Increasing demand for diverse content
Threats
- Changing consumer behavior
- Increased competition from digital media
- Economic recession
- Decline in traditional media consumption
Competitors and Market Share
Key Competitors
- IHRT
- AUD
- NXST
Competitive Landscape
Urban One's advantage is its focus on the African-American audience. Disadvantages include smaller scale compared to larger competitors like iHeartMedia and Audacy.
Major Acquisitions
Reach Media, Inc.
- Year: 2004
- Acquisition Price (USD millions): 93
- Strategic Rationale: Increased Urban One's presence in syndicated radio programming.
Growth Trajectory and Initiatives
Historical Growth: Historical growth has been driven by acquisitions and organic growth in its core business segments. However, performance has varied due to economic conditions and industry trends.
Future Projections: Future growth projections depend on Urban Oneu2019s ability to adapt to the changing media landscape and capitalize on growth opportunities in digital media and other areas. Analyst estimates are not readily available without consulting financial databases.
Recent Initiatives: Recent strategic initiatives may include investments in digital platforms, expansion into new markets, and partnerships with other media companies.
Summary
Urban One is a leading media company that targets the African-American demographic. It benefits from brand recognition and diversified platforms, but faces competition from larger players and reliance on advertising. Growth opportunities exist in digital media, but economic downturns and changing consumer behavior pose challenges. The company has been acquiring other companies to increase its reach in the market.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company website
- SEC filings
- Industry reports
- Market analysis
Disclaimers:
This analysis is based on publicly available information and is not financial advice. Market conditions and company performance are subject to change.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Urban One
Exchange NASDAQ | Headquaters Silver Spring, MD, United States | ||
IPO Launch date 1999-05-06 | CEO, President, Treasurer & Director Mr. Alfred C. Liggins III | ||
Sector Communication Services | Industry Broadcasting | Full time employees 962 | Website https://www.urban1.com |
Full time employees 962 | Website https://www.urban1.com |
Urban One, Inc., together with its subsidiaries, operates as an urban-oriented multi-media company in the United States. The company operates through four segments: Radio Broadcasting, Cable Television, Reach Media, and Digital. The Radio Broadcasting segment includes radio broadcasting operations that primarily target African-American and urban listeners. The Cable Television segment operates TV One, an African-American targeted cable television network; and CLEO TV, a lifestyle and entertainment network. The Reach Media segment operates syndicated programming, including the Get Up! Mornings with Erica Campbell Show, Rickey Smiley Morning Show, and the DL Hughley Show. This segment also operates BlackAmericaWeb.com, an African-American targeted news and entertainment website, as well as other event related activities. The Digital segment owns Interactive One, a digital platform serving the African-American community through social content, news, information, and entertainment websites, including Cassius and Bossip, HipHopWired, and MadameNoire digital platforms, as well as brands. It owns and operates broadcast stations, including FM or AM stations, HD stations, and low power television stations under the Radio One tradename located in urban markets. The company was formerly known as Radio One, Inc. and changed its name to Urban One, Inc. in May 2017. Urban One, Inc. was founded in 1979 and is based in Silver Spring, Maryland.

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