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Stagwell Inc (STGW)



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Upturn Advisory Summary
04/01/2025: STGW (1-star) is currently NOT-A-BUY. Pass it for now.
Analysis of Past Performance
Type Stock | Historic Profit -64.62% | Avg. Invested days 28 | Today’s Advisory PASS |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Small-Cap Stock | Market Capitalization 1.58B USD | Price to earnings Ratio 302.5 | 1Y Target Price 9.22 |
Price to earnings Ratio 302.5 | 1Y Target Price 9.22 | ||
Volume (30-day avg) 592185 | Beta 1.71 | 52 Weeks Range 5.29 - 8.18 | Updated Date 04/1/2025 |
52 Weeks Range 5.29 - 8.18 | Updated Date 04/1/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) 0.02 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 0.08% | Operating Margin (TTM) 7.45% |
Management Effectiveness
Return on Assets (TTM) 2.57% | Return on Equity (TTM) 3.09% |
Valuation
Trailing PE 302.5 | Forward PE - | Enterprise Value 2223731350 | Price to Sales(TTM) 0.56 |
Enterprise Value 2223731350 | Price to Sales(TTM) 0.56 | ||
Enterprise Value to Revenue 0.78 | Enterprise Value to EBITDA 6.23 | Shares Outstanding 115015000 | Shares Floating 102983234 |
Shares Outstanding 115015000 | Shares Floating 102983234 | ||
Percent Insiders 4.23 | Percent Institutions 93.66 |
Analyst Ratings
Rating 4.12 | Target Price 8.66 | Buy 1 | Strong Buy 4 |
Buy 1 | Strong Buy 4 | ||
Hold 3 | Sell - | Strong Sell - | |
Strong Sell - |
Upturn AI SWOT
Stagwell Inc
Company Overview
History and Background
Stagwell Inc. was formed in 2015 by Mark Penn as a digital-first marketing services company. It grew rapidly through acquisitions, aiming to challenge traditional advertising agencies by focusing on digital transformation and innovation.
Core Business Areas
- Integrated Agencies: Provides a range of integrated marketing solutions, including creative, media, and strategy services.
- Digital Transformation: Offers digital transformation services such as data analytics, technology solutions, and digital marketing strategy.
- Communications: Provides public relations, public affairs, and corporate communications services.
- Research and Insights: Offers market research, data analytics, and insights to inform marketing strategies.
Leadership and Structure
Mark Penn serves as Chairman and CEO. The company operates with a decentralized structure, allowing individual agencies within the network to maintain their identities while leveraging Stagwell's shared resources and technologies.
Top Products and Market Share
Key Offerings
- Creative & Media: Encompasses advertising campaigns, content creation, media planning and buying. Competitors include Omnicom (OMC), WPP (WPP), and Interpublic Group (IPG). It is difficult to isolate revenue from just 'Creative & Media' specifically, as it's integrated within broader client solutions.
- Digital Marketing & Transformation: Includes search engine optimization (SEO), search engine marketing (SEM), social media marketing, and web analytics. Competitors include Accenture (ACN), Deloitte Digital, and IBM iX. It is difficult to isolate revenue from just 'Digital Marketing' specifically, as it's integrated within broader client solutions.
- Public Relations: Services for public relations and communications, building and maintaining brand reputation for clients in all market sectors. Competitors include WPP (WPP) and Omnicom (OMC).
Market Dynamics
Industry Overview
The marketing and advertising industry is undergoing significant transformation, driven by the increasing importance of digital channels, data analytics, and personalized customer experiences. Companies are seeking integrated solutions that combine creative, media, and technology expertise.
Positioning
Stagwell Inc. positions itself as a digital-first alternative to traditional advertising agencies, emphasizing innovation, agility, and data-driven insights. It aims to provide more integrated and efficient solutions for clients navigating the complex marketing landscape.
Total Addressable Market (TAM)
The global advertising market is estimated at hundreds of billions of dollars, with digital advertising representing a significant and growing portion. Stagwell Inc. targets a portion of this TAM through its various services.
Upturn SWOT Analysis
Strengths
- Digital-first approach
- Agile and entrepreneurial culture
- Strong data analytics capabilities
- Integrated service offerings
- Experienced leadership team
Weaknesses
- Relatively smaller scale compared to established agency networks
- Integration challenges with acquired companies
- Dependence on key clients
- Brand awareness compared to larger players
Opportunities
- Growing demand for digital marketing services
- Expanding into new geographic markets
- Acquiring complementary businesses
- Developing innovative marketing technologies
- Increasing cross-selling opportunities within the network
Threats
- Intense competition from established advertising agencies
- Economic downturn impacting marketing budgets
- Changes in technology and consumer behavior
- Data privacy regulations
- Talent retention
Competitors and Market Share
Key Competitors
- OMC
- WPP
- IPG
- ACN
Competitive Landscape
Stagwell Inc. is a smaller player compared to established agency networks like Omnicom (OMC), WPP (WPP), and Interpublic Group (IPG). Its advantage lies in its digital-first approach and agile culture, allowing it to adapt quickly to changing market dynamics.
Major Acquisitions
MDC Partners
- Year: 2021
- Acquisition Price (USD millions): 0
- Strategic Rationale: Merged with MDC Partners to increase scale and market presence.
Growth Trajectory and Initiatives
Historical Growth: Stagwell has grown significantly through acquisitions and organic growth in its core digital marketing services.
Future Projections: Analysts project continued revenue growth for Stagwell, driven by demand for digital transformation and integrated marketing solutions.
Recent Initiatives: Recent strategic initiatives include acquisitions of companies in high-growth areas such as digital transformation, data analytics, and e-commerce marketing.
Summary
Stagwell is a growing digital-first marketing services company with a focus on innovation and integrated solutions. Its digital-first approach is working well to gain new contracts, but it is still a smaller player compared to legacy agencies. It needs to scale up to compete directly with the largest players and beware of economic downturns.
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Sources and Disclaimers
Data Sources:
- Company Filings
- Analyst Reports
- Industry Publications
Disclaimers:
The information provided is for informational purposes only and does not constitute financial advice. Investment decisions should be based on individual research and consultation with a qualified financial advisor.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Stagwell Inc
Exchange NASDAQ | Headquaters New York, NY, United States | ||
IPO Launch date 2021-08-03 | Chairman & CEO Mr. Mark Jeffrey Penn | ||
Sector Communication Services | Industry Advertising Agencies | Full time employees 11857 | Website https://www.stagwellglobal.com |
Full time employees 11857 | Website https://www.stagwellglobal.com |
Stagwell Inc. provides digital transformation, performance media and data, consumer insights and strategy, and creativity and communications services in the United States, the United Kingdom, and internationally. The company develops in-house software and related technology products, including AI-enabled communications, research, and media technology, cookie-less data platforms, software tools for e-commerce applications, specialty media solutions in the augmented reality space, and applications of text-messaging for consumer engagement; designs and builds digital platforms and experiences that support the delivery of content, commerce, service, and sales; creates websites, mobile applications, back-end systems, content and data management systems, and other digital environments; and designs and implements technology and data strategies. It also develops omnichannel media strategies and provide coordinated execution for the placement of advertisements; and provides audience analysis, and media buying and planning services, as well as strategic insights and guidance services that offers business content, product, communications, and media strategies. In addition, the company provides strategy development, advertising creation, live events, immersive digital experiences, cross platform engagement, and social media content services; and strategic communications, public relations and public affairs services comprising media relations, thought leadership, investor and financial relations, social media, and executive positioning and visibility services. Further, it offers Stagwell Marketing Cloud, a suite of software-as-a-service (SaaS) and data-as-a-service (DaaS) technology solutions, including research and insights, communications technology, media studios, and advance media platform; and a suite of marketing services, as well as self-service technology-driven solutions for in-house marketers. Stagwell Inc. is headquartered in New York, New York.
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