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SAH logo SAH
Upturn stock ratingUpturn stock rating
SAH logo

Sonic Automotive Inc (SAH)

Upturn stock ratingUpturn stock rating
$66.66
Delayed price
Profit since last BUY-5.69%
upturn advisory
SELL
SELL since 3 days
  • BUY Advisory
  • SELL Advisory (Profit)​
  • SELL Advisory (Loss)​
  • Profit
  • Loss
  • Pass (Skip investing)
Upturn Stock infoUpturn Stock info Stock price based on last close
*as per simulation
(see disclosures)
Time period over
  • ALL
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Upturn Advisory Summary

03/06/2025: SAH (1-star) is a SELL. SELL since 3 days. Profits (-5.69%). Updated daily EoD!

Upturn Star Rating

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Not Recommended Performance

These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.

AI Based Fundamental Rating

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Not Recommended Performance

These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.

Analysis of Past Performance

Type Stock
Historic Profit -47.23%
Avg. Invested days 29
Today’s Advisory SELL
Upturn Star Rating Upturn stock ratingUpturn stock rating
Upturn Advisory Performance Upturn Advisory Performance 1.0
Stock Returns Performance Upturn Returns Performance 1.0
Upturn Profits based on simulationUpturn Profits based on simulation Profits based on simulation
Upturn Profits based on simulationUpturn Profits based on simulation Last Close 03/06/2025

Key Highlights

Company Size Small-Cap Stock
Market Capitalization 1.96B USD
Price to earnings Ratio 9.36
1Y Target Price 77.33
Price to earnings Ratio 9.36
1Y Target Price 77.33
Volume (30-day avg) 204617
Beta 1.72
52 Weeks Range 46.78 - 76.33
Updated Date 04/1/2025
52 Weeks Range 46.78 - 76.33
Updated Date 04/1/2025
Dividends yield (FY) 2.46%
Basic EPS (TTM) 6.18

Analyzing Revenue: Products, Geography and Growth

Revenue by Products

Product revenue - Year on Year

Earnings Date

Report Date -
When -
Estimate -
Actual -

Profitability

Profit Margin 1.52%
Operating Margin (TTM) 3.4%

Management Effectiveness

Return on Assets (TTM) 5.26%
Return on Equity (TTM) 22.11%

Valuation

Trailing PE 9.36
Forward PE 9.1
Enterprise Value 5696057344
Price to Sales(TTM) 0.13
Enterprise Value 5696057344
Price to Sales(TTM) 0.13
Enterprise Value to Revenue 0.42
Enterprise Value to EBITDA 9.84
Shares Outstanding 21835100
Shares Floating 14345358
Shares Outstanding 21835100
Shares Floating 14345358
Percent Insiders 33.26
Percent Institutions 70.79

Analyst Ratings

Rating 3.67
Target Price 67.56
Buy 2
Strong Buy 2
Buy 2
Strong Buy 2
Hold 5
Sell -
Strong Sell -
Strong Sell -

ai summary icon Upturn AI SWOT

Sonic Automotive Inc

stock logo

Company Overview

overview logo History and Background

Sonic Automotive Inc. was founded in 1997 by O. Bruton Smith. It quickly grew through acquisitions and organic expansion, becoming one of the largest automotive retailers in the United States.

business area logo Core Business Areas

  • Franchised Dealerships: Operates franchised dealerships selling new and used vehicles, providing maintenance, parts, and collision repair services.
  • EchoPark Automotive: A network of used car stores focusing on a simplified buying experience with transparent pricing.
  • Powersports: Sells and services powersports vehicles, including motorcycles, ATVs, and other recreational vehicles.

leadership logo Leadership and Structure

David Smith is the CEO. The organizational structure is based on regional operations and functional departments such as sales, service, and finance.

Top Products and Market Share

overview logo Key Offerings

  • New Vehicle Sales: Sales of new cars and trucks from various manufacturers. Market share varies by region and brand. Competitors include AutoNation, Group 1 Automotive, and Penske Automotive Group. Limited Data available on marketshare for the business segment alone. This business segment drives most revenue for the company.
  • Used Vehicle Sales: Sales of pre-owned vehicles through franchised dealerships and EchoPark. EchoPark targets a specific segment of the used car market focused on younger cars. Competitors are CarMax, Carvana, and other franchised dealers. Limited Data available on marketshare for the business segment alone.
  • Parts and Service: Maintenance, repair, and parts sales. Provides ongoing revenue stream. Competitors include independent repair shops, national chains like Midas and Pep Boys, and other franchised dealerships. Limited Data available on marketshare for the business segment alone.

Market Dynamics

industry overview logo Industry Overview

The automotive retail industry is highly fragmented and cyclical, impacted by economic conditions, interest rates, and consumer confidence. Digital retailing is becoming increasingly important.

Positioning

Sonic Automotive Inc. is a large player in the automotive retail industry, positioned to benefit from economies of scale and digital innovation. EchoPark provides a differentiated offering in the used car market.

Total Addressable Market (TAM)

The US automotive retail market is estimated to be worth hundreds of billions of dollars annually. Sonic Automotive Inc. is positioned to capture a portion of this TAM through its various dealership networks and online platforms.

Upturn SWOT Analysis

Strengths

  • Large dealership network
  • Diversified revenue streams
  • Strong brand portfolio
  • EchoPark used car concept
  • Digital retail capabilities

Weaknesses

  • Cyclical nature of the business
  • Dependence on manufacturer relationships
  • High debt levels
  • Exposure to economic downturns

Opportunities

  • Expansion of EchoPark network
  • Growth in digital retail
  • Acquisitions of smaller dealerships
  • Increased focus on customer experience
  • Penetration into new geographical areas

Threats

  • Economic recession
  • Increased competition from online retailers
  • Changes in consumer preferences
  • Rising interest rates
  • Supply chain disruptions

Competitors and Market Share

competitor logo Key Competitors

  • AN
  • GP1
  • PAG
  • KMX
  • CVNA

Competitive Landscape

Sonic competes with other large dealership groups, online retailers, and independent dealers. Its strengths lie in its scale, brand portfolio, and EchoPark concept.

Major Acquisitions

RFJ Auto Partners

  • Year: 2021
  • Acquisition Price (USD millions): 420
  • Strategic Rationale: Expanded Sonic's geographic footprint and added key franchises.

Growth Trajectory and Initiatives

Historical Growth: Sonic Automotive has grown through acquisitions and organic expansion. EchoPark has been a key driver of recent growth.

Future Projections: Future projections require analyst estimates.

Recent Initiatives: Expansion of EchoPark, investment in digital retail platforms, and strategic acquisitions.

Summary

Sonic Automotive Inc. is a major player in the fragmented auto retail market with a diversified business model. EchoPark offers a competitive advantage in the used car sector. The company's performance is cyclical and sensitive to economic conditions. Focus on digital innovation and strategic acquisitions will be key for future growth.

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Sources and Disclaimers

Data Sources:

  • Company SEC Filings
  • Industry Reports
  • Analyst Estimates

Disclaimers:

The information provided is for informational purposes only and should not be considered financial advice. Market share data is approximate and based on available information. Financial data needs to be updated for accuracy.

Upturn AI SummarizationUpturn AI Summarization AI Summarization is directionally correct and might not be accurate.

Upturn AI SummarizationUpturn AI Summarization Summarized information shown could be a few years old and not current.

Upturn AI SummarizationUpturn AI Summarization Fundamental Rating based on AI could be based on old data.

Upturn AI SummarizationUpturn AI Summarization AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.

About Sonic Automotive Inc

Exchange NYSE
Headquaters Charlotte, NC, United States
IPO Launch date 1997-11-12
CEO & Chairman Mr. David Bruton Smith
Sector Consumer Cyclical
Industry Auto & Truck Dealerships
Full time employees 10800
Full time employees 10800

Sonic Automotive, Inc. operates as an automotive retailer in the United States. It operates in three segments: Franchised Dealerships, EchoPark, and Powersports. The Franchised Dealerships segment engages in the sale of new and used cars and light trucks; sale of replacement parts; provision of vehicle maintenance, manufacturer warranty repairs, and paint and collision repair services; and arrangement of third-party financing, extended warranties, service contracts, insurance, and other aftermarket products. The EchoPark segment sells used cars and light trucks; and arranges third-party finance and insurance product sales for its guests in pre-owned vehicle specialty retail locations. The Powersports segment engages in the sale of new and used powersports vehicles, such as motorcycles, personal watercraft, and all-terrain vehicles; and provision of fixed operations services, and finance and insurance services. Sonic Automotive, Inc. was incorporated in 1997 and is based in Charlotte, North Carolina.

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