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Upturn AI SWOT - About
Ree Automotive Holding Inc (REE)
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Upturn Advisory Summary
04/01/2025: REE (1-star) is currently NOT-A-BUY. Pass it for now.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
AI Based Fundamental Rating
Below Average Performance
These Stocks/ETFs, based on Upturn Advisory, often underperform the market, warranting careful consideration before investing.
Analysis of Past Performance
Type Stock | Historic Profit -43.74% | Avg. Invested days 27 | Today’s Advisory PASS |
Upturn Star Rating | Upturn Advisory Performance  2.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 04/01/2025 |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 71.10M USD | Price to earnings Ratio - | 1Y Target Price 16 |
Price to earnings Ratio - | 1Y Target Price 16 | ||
Volume (30-day avg) 150133 | Beta 2.94 | 52 Weeks Range 2.40 - 11.72 | Updated Date 04/1/2025 |
52 Weeks Range 2.40 - 11.72 | Updated Date 04/1/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -8.89 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin - | Operating Margin (TTM) -168372.73% |
Management Effectiveness
Return on Assets (TTM) -40.49% | Return on Equity (TTM) -130.88% |
Valuation
Trailing PE - | Forward PE - | Enterprise Value 27930659 | Price to Sales(TTM) 113.58 |
Enterprise Value 27930659 | Price to Sales(TTM) 113.58 | ||
Enterprise Value to Revenue 44.62 | Enterprise Value to EBITDA 0.53 | Shares Outstanding 25855500 | Shares Floating 8332682 |
Shares Outstanding 25855500 | Shares Floating 8332682 | ||
Percent Insiders 24.82 | Percent Institutions 22.88 |
Analyst Ratings
Rating 4.33 | Target Price 15.67 | Buy 2 | Strong Buy 1 |
Buy 2 | Strong Buy 1 | ||
Hold - | Sell - | Strong Sell - | |
Strong Sell - |
Upturn AI SWOT
Ree Automotive Holding Inc
Company Overview
History and Background
Ree Automotive Holding Inc. was founded in 2011. It focuses on developing electric vehicle platforms using its REEcorner technology, aiming to revolutionize EV design and efficiency. It went public via SPAC in 2021.
Core Business Areas
- REEcorner Technology: Modular and scalable platform integrating critical vehicle components (steering, braking, suspension, and powertrain) into a compact module.
- REEboard: Flat, modular chassis designed to support various EV body configurations and applications.
Leadership and Structure
Daniel Barel is the CEO and co-founder. The company has a board of directors overseeing management and strategy.
Top Products and Market Share
Key Offerings
- REEcorner: The core innovation integrating steering, braking, suspension, and powertrain within the wheel arch. The company does not have significant market share yet. Competitors include traditional automotive suppliers and other EV platform developers. Revenue from REEcorner is minimal currently.
- REEboard: A modular and scalable platform. The company does not have significant market share yet. Competitors include traditional automotive suppliers and other EV platform developers. Revenue from REEboard is minimal currently.
Market Dynamics
Industry Overview
The automotive industry is shifting towards electric vehicles, with increasing demand for efficient and modular platforms.
Positioning
Ree Automotive aims to disrupt the traditional automotive manufacturing by offering highly flexible and scalable EV platforms. Its competitive advantage lies in its REEcorner technology.
Total Addressable Market (TAM)
The TAM for EV platforms is estimated to be in the hundreds of billions of dollars. Ree is positioned to capture a portion of this market through partnerships and platform sales, though it currently holds a small fraction.
Upturn SWOT Analysis
Strengths
- Innovative REEcorner technology
- Modular and scalable platforms
- Potential to disrupt traditional automotive manufacturing
- Strategic partnerships
Weaknesses
- Limited commercial production
- Dependence on funding and partnerships
- High R&D expenses
- Lack of established brand recognition
Opportunities
- Growing demand for electric vehicles
- Partnerships with OEMs and mobility companies
- Expansion into new markets
- Development of new applications for REEcorner technology
Threats
- Competition from established automotive manufacturers
- Technological advancements by competitors
- Economic downturns affecting automotive sales
- Supply chain disruptions
Competitors and Market Share
Key Competitors
- RIVN
- LCID
- WKHS
Competitive Landscape
Ree Automotive competes with both established automotive manufacturers and other EV startups. Its competitive advantage lies in its REEcorner technology, but it faces challenges in scaling production and securing market share.
Major Acquisitions
Growth Trajectory and Initiatives
Historical Growth: Ree Automotive's growth has been primarily in technological development and partnerships, not revenue generation.
Future Projections: Future growth depends on securing production contracts and scaling manufacturing. Analyst estimates vary widely.
Recent Initiatives: Recent initiatives include forming partnerships with OEMs, developing pilot programs, and securing certifications for its technology.
Summary
Ree Automotive is an innovative company with a promising technology but faces significant challenges in scaling production and achieving profitability. The REEcorner technology offers a unique value proposition, but the company's success depends on securing partnerships and demonstrating commercial viability. It must navigate competition and manage its financial resources carefully. While the technology is interesting, the company's viability as a strong stock is questionable.
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Sources and Disclaimers
Data Sources:
- Company filings
- Analyst reports
- Industry publications
Disclaimers:
The information provided is for informational purposes only and does not constitute investment advice. Market conditions and company performance are subject to change.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Ree Automotive Holding Inc
Exchange NASDAQ | Headquaters - | ||
IPO Launch date 2021-07-23 | Co-Founder, CEO & Director Mr. Daniel Barel | ||
Sector Consumer Cyclical | Industry Auto Parts | Full time employees 244 | Website https://www.ree.auto |
Full time employees 244 | Website https://www.ree.auto | ||
REE Automotive Ltd. operates as an automotive technology company in France, the United Kingdom, the United States, and internationally. The company offers REEcorner, a compact module that integrates critical vehicle drive components comprising as steering, braking, suspension, powertrain, and control between the chassis and the wheel; and REEplatform that allows for the addition of a modular and customizable top hat/cabin design based on customer specifications, without requiring modification to the platform. It also provides P7-S Strip Chassis for commercial delivery vehicles and walk-in vans; P7-C Chassis Cab and Cutway Chassis, a class 4 chassis cab fully electric commercial truck for delivery and a range of vocational applications; and P7-B Box Truck, a class 3 box truck built on a P7 cab chassis with its all-wheel drive and all-wheel steer for vehicle control for better handling and safety in adverse conditions. It serves original equipment manufacturer, delivery and logistic fleets, dealers, e-commerce retailers, new mobility players, mobility-as-a-service providers, and autonomous drive companies. The company is headquartered in Herzliya, Israel.
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