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Quad Graphics Inc (QUAD)



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Upturn Advisory Summary
04/01/2025: QUAD (3-star) is currently NOT-A-BUY. Pass it for now.
Analysis of Past Performance
Type Stock | Historic Profit 98.57% | Avg. Invested days 43 | Today’s Advisory PASS |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Small-Cap Stock | Market Capitalization 284.25M USD | Price to earnings Ratio - | 1Y Target Price 10.15 |
Price to earnings Ratio - | 1Y Target Price 10.15 | ||
Volume (30-day avg) 317222 | Beta 1.76 | 52 Weeks Range 3.94 - 9.01 | Updated Date 03/31/2025 |
52 Weeks Range 3.94 - 9.01 | Updated Date 03/31/2025 | ||
Dividends yield (FY) 5.50% | Basic EPS (TTM) -1.07 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin -1.91% | Operating Margin (TTM) 5.58% |
Management Effectiveness
Return on Assets (TTM) 5.41% | Return on Equity (TTM) -60.09% |
Valuation
Trailing PE - | Forward PE 6.99 | Enterprise Value 720694937 | Price to Sales(TTM) 0.11 |
Enterprise Value 720694937 | Price to Sales(TTM) 0.11 | ||
Enterprise Value to Revenue 0.27 | Enterprise Value to EBITDA 5.88 | Shares Outstanding 39085700 | Shares Floating 31024908 |
Shares Outstanding 39085700 | Shares Floating 31024908 | ||
Percent Insiders 21.23 | Percent Institutions 54.59 |
Analyst Ratings
Rating 4.5 | Target Price 10.15 | Buy 1 | Strong Buy 1 |
Buy 1 | Strong Buy 1 | ||
Hold - | Sell - | Strong Sell - | |
Strong Sell - |
Upturn AI SWOT
Quad Graphics Inc

Company Overview
History and Background
Quad Graphics, founded in 1971 by Harry V. Quadracci, began as a commercial printer. It grew rapidly through acquisitions and technological innovation, expanding its service offerings to become a global marketing solutions provider. It faced challenges and restructuring in recent years due to industry shifts.
Core Business Areas
- Print Solutions: Offers commercial, direct mail, and packaging printing services. Includes premedia, imaging, and other related services.
- Marketing Solutions: Provides integrated marketing solutions including data analytics, marketing strategy, and creative services.
- In-Store Solutions: Offers in-store marketing solutions such as signage, displays, and promotional materials.
Leadership and Structure
Joel Quadracci is the Chairman, President, and CEO. The company has a hierarchical organizational structure with various business units and functional departments.
Top Products and Market Share
Key Offerings
- Magazines and Catalogs: Printing services for various magazines and catalogs. Faces competition from other large printing companies and digital alternatives. Market share data is difficult to pinpoint, but Quad is a major player in the US print market. Competitors include LSC Communications, RR Donnelley
- Direct Mail Marketing: Printing and distribution of direct mail campaigns. Competes with other marketing service providers and digital advertising platforms. Revenue is bundled within the Print Solutions segment.
- Packaging: Printing and converting for folding carton and flexible packaging. Competitors include WestRock and International Paper.
Market Dynamics
Industry Overview
The printing industry is facing challenges due to the shift towards digital media and declining print volumes. However, there is still demand for print, particularly in specific segments like packaging and direct mail.
Positioning
Quad Graphics is positioned as a provider of integrated marketing solutions, seeking to differentiate itself from traditional printers by offering a wider range of services. It attempts to compete on both price and quality.
Total Addressable Market (TAM)
The global printing market is estimated at over $300 billion. Quad Graphics' TAM focuses on specific segments like commercial printing, packaging, and marketing services within this broader market. Its market capitalization is relatively small compared to the overall TAM, suggesting significant opportunity and risk.
Upturn SWOT Analysis
Strengths
- Integrated Service Offerings
- Extensive Production Capacity
- Strong Customer Relationships
- Global Reach
Weaknesses
- High Debt Levels
- Dependence on Print Industry
- Complex Organizational Structure
- Volatile Earnings
Opportunities
- Expansion into Growth Markets
- Acquisition of Complementary Businesses
- Increased Demand for Packaging
- Leveraging Data Analytics
Threats
- Decline in Print Volumes
- Increased Competition
- Economic Downturns
- Rising Raw Material Costs
Competitors and Market Share
Key Competitors
- RR Donnelley (RRD)
- LSC Communications (LKSD)
- Cenveo (CENV)
Competitive Landscape
Quad Graphics has strengths in integrated solutions and scale, but faces challenges from competitors and industry trends.
Major Acquisitions
Periscope
- Year: 2019
- Acquisition Price (USD millions): 132.5
- Strategic Rationale: Expanded Quad's marketing solutions capabilities, adding creative and digital expertise.
Growth Trajectory and Initiatives
Historical Growth: Historical growth has been challenged due to the decline in print. The company needs to rely on other revenue streams.
Future Projections: Analyst estimates suggest a modest growth rate in specific segments of the market, but this is still heavily influenced by overall economic activity and customer spending.
Recent Initiatives: Recent initiatives include investments in packaging and marketing solutions to diversify revenue streams.
Summary
Quad Graphics faces significant headwinds with the decline in traditional printing, while trying to transform into a marketing services company. It is working towards growing its market share in packaging and marketing solutions while dealing with high debt levels. The company's integrated service offerings and global reach are key strengths, but the transition to digital and economic downturns remain a threat. Success depends on successful diversification and reducing debt.
Similar Companies
Sources and Disclaimers
Data Sources:
- Company Filings
- Industry Reports
- Analyst Estimates
- Press Releases
Disclaimers:
The information provided is for informational purposes only and should not be considered financial advice. Investors should conduct their own research before making any investment decisions. Market share estimates are approximations and may not reflect precise figures.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Quad Graphics Inc
Exchange NYSE | Headquaters Sussex, WI, United States | ||
IPO Launch date 2010-07-06 | Chairman, President & CEO Mr. J. Joel Quadracci | ||
Sector Industrials | Industry Specialty Business Services | Full time employees 12200 | Website https://www.quad.com |
Full time employees 12200 | Website https://www.quad.com |
Quad/Graphics, Inc. provides marketing solutions in North America, Mexico, Central America, the Caribbean, Europe, the Middle East, Africa, South America, and Asia. The company operates through United States Print and Related Services, and International segments. It offers printing services, such as retail inserts, publications, catalogs, special interest publications, journals, direct mail, directories, in-store marketing and promotion, packaging, newspapers, custom print products, and other commercial and specialty printed products; paper procurement services; and manufactures ink. The company also provides marketing and other services, including data intelligence and analytics, technology solutions, media planning, placement and optimization, creative strategy, and content creation, as well as execution in non-print digital and broadcast channels; and imaging and medical services. It serves blue-chip companies that operate in various industries and serve businesses and consumers across various industry verticals, including retail, consumer packaged goods and direct-to-consumer, financial services, and health. Quad/Graphics, Inc. was founded in 1971 and is headquartered in Sussex, Wisconsin.
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