
Cancel anytime
- Chart
- Upturn Summary
- Highlights
- Revenue
- Valuation
- Analyst Ratings
Upturn AI SWOT
- About


Restaurant Brands International Inc (QSR)



- BUY Advisory
- SELL Advisory (Profit)
- SELL Advisory (Loss)
- Profit
- Loss
- Pass (Skip investing)


(see disclosures)
- ALL
- YEAR
- MONTH
- WEEK
Upturn Advisory Summary
04/01/2025: QSR (2-star) has a low Upturn Star Rating. Not recommended to BUY.
Analysis of Past Performance
Type Stock | Historic Profit 9.9% | Avg. Invested days 42 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
![]() ![]() | ![]() ![]() |
Key Highlights
Company Size Large-Cap Stock | Market Capitalization 29.19B USD | Price to earnings Ratio 20.96 | 1Y Target Price 77.09 |
Price to earnings Ratio 20.96 | 1Y Target Price 77.09 | ||
Volume (30-day avg) 2010208 | Beta 0.97 | 52 Weeks Range 59.13 - 74.99 | Updated Date 04/1/2025 |
52 Weeks Range 59.13 - 74.99 | Updated Date 04/1/2025 | ||
Dividends yield (FY) 3.72% | Basic EPS (TTM) 3.18 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 12.15% | Operating Margin (TTM) 24.3% |
Management Effectiveness
Return on Assets (TTM) 6.05% | Return on Equity (TTM) 30.19% |
Valuation
Trailing PE 20.96 | Forward PE 12.52 | Enterprise Value 36295927276 | Price to Sales(TTM) 3.47 |
Enterprise Value 36295927276 | Price to Sales(TTM) 3.47 | ||
Enterprise Value to Revenue 4.33 | Enterprise Value to EBITDA 13.67 | Shares Outstanding 324984992 | Shares Floating 296506241 |
Shares Outstanding 324984992 | Shares Floating 296506241 | ||
Percent Insiders 1.4 | Percent Institutions 86.61 |
Analyst Ratings
Rating 4.09 | Target Price 81.04 | Buy 6 | Strong Buy 15 |
Buy 6 | Strong Buy 15 | ||
Hold 10 | Sell 1 | Strong Sell - | |
Strong Sell - |
Upturn AI SWOT
Restaurant Brands International Inc

Company Overview
History and Background
Restaurant Brands International Inc. (RBI) was formed in 2014 through the merger of Burger King and Tim Hortons. Burger King was founded in 1954, while Tim Hortons was established in 1964. RBI acquired Popeyes Louisiana Kitchen in 2017. The company has grown through acquisitions and international expansion.
Core Business Areas
- Burger King: Burger King is a global quick-service hamburger chain, serving burgers, fries, and other fast-food items.
- Tim Hortons: Tim Hortons is a Canadian multinational coffeehouse and restaurant chain known for coffee, donuts, and other baked goods.
- Popeyes Louisiana Kitchen: Popeyes is a quick-service restaurant chain specializing in Louisiana-style fried chicken and seafood.
- Firehouse Subs: Firehouse Subs is a fast casual restaurant chain serving subs.
Leadership and Structure
RBI is led by CEO Joshua Kobza. The organizational structure consists of brand presidents responsible for the individual brands, reporting to the CEO. The company operates under a franchise business model.
Top Products and Market Share
Key Offerings
- Burger King - Whopper: The Whopper is Burger King's signature hamburger. Competitors include McDonald's Big Mac and Wendy's Dave's Single. Burger King's US Market share of total fast food sales for 2023 was around 5.1%.
- Tim Hortons - Coffee: Tim Hortons is known for its coffee offerings. Competitors include Starbucks and McDonald's McCafu00e9. In Canada Tim Hortons holds about 23% of the market share as of 2022.
- Popeyes - Chicken Sandwich: Popeyes' Chicken Sandwich gained significant popularity. Competitors include Chick-fil-A and McDonald's. Popeyes' US Market share of total fast food sales for 2023 was around 2.2%.
- Firehouse Subs - Hook & Ladder: Firehouse Subs is known for its Hook & Ladder sub. Competitors include Subway and Jimmy Johns. Market share is significantly smaller compared to larger fast food chains.
Market Dynamics
Industry Overview
The quick-service restaurant (QSR) industry is highly competitive, with trends including increasing demand for convenience, delivery services, healthier options, and digital ordering.
Positioning
RBI is a major player in the QSR industry, leveraging its portfolio of well-known brands. Its competitive advantages include a strong franchise network, brand recognition, and economies of scale.
Total Addressable Market (TAM)
The global QSR market is estimated to be worth hundreds of billions of dollars. RBI is well-positioned to capture a significant portion of this TAM through its diverse brand portfolio and global presence.
Upturn SWOT Analysis
Strengths
- Strong brand portfolio
- Extensive franchise network
- Global presence
- Economies of scale
- Loyalty programs and established customer base
Weaknesses
- Dependence on franchisee operations
- Brand image can be negatively affected by franchise disputes
- Exposure to changing consumer preferences
- Inconsistent product and service quality across franchises
- High debt load
Opportunities
- Expansion into emerging markets
- Menu innovation and introduction of healthier options
- Enhanced digital ordering and delivery services
- Strategic acquisitions
- Capitalizing on changing consumer preferences
Threats
- Intense competition in the QSR industry
- Rising labor and commodity costs
- Changing consumer preferences for healthier options
- Economic downturns
- Negative publicity related to food safety or labor practices
Competitors and Market Share
Key Competitors
- McDonald's (MCD)
- Starbucks (SBUX)
- Wendy's (WEN)
- Yum! Brands (YUM)
- Domino's Pizza (DPZ)
Competitive Landscape
RBI's competitive advantages lie in its diverse brand portfolio and global presence. Disadvantages include reliance on franchisees and exposure to changing consumer preferences.
Major Acquisitions
Popeyes Louisiana Kitchen
- Year: 2017
- Acquisition Price (USD millions): 1800
- Strategic Rationale: Expanded RBI's portfolio into the chicken QSR segment.
Firehouse Subs
- Year: 2021
- Acquisition Price (USD millions): 1000
- Strategic Rationale: Expanded RBI's portfolio into the sub QSR segment.
Growth Trajectory and Initiatives
Historical Growth: RBI has experienced growth through acquisitions, same-store sales growth, and international expansion.
Future Projections: Future Projections cannot be accurately provided without looking up recent stock financial reports.
Recent Initiatives: Recent initiatives include menu innovation, digital transformation, and expansion into new markets.
Summary
Restaurant Brands International is a major player in the QSR industry due to its diverse brands and global reach. Its franchise model provides scale but also reliance on franchise performance. Menu innovation and digital adaptation are key to staying competitive. RBI faces increasing competition and shifting consumer preferences. A good franchise to invest in due to the portfolio diversity.
Similar Companies
DPZ

Domino\'s Pizza Inc Common Stock


DPZ

Domino\'s Pizza Inc Common Stock

KO

The Coca-Cola Company



KO

The Coca-Cola Company

MCD

McDonald’s Corporation



MCD

McDonald’s Corporation

PEP

PepsiCo Inc



PEP

PepsiCo Inc

SBUX

Starbucks Corporation



SBUX

Starbucks Corporation
WEN

The Wendy’s Co


WEN

The Wendy’s Co

YUM

Yum! Brands Inc



YUM

Yum! Brands Inc
Sources and Disclaimers
Data Sources:
- Company Filings
- Market Research Reports
- Industry Publications
- Analyst Estimates
Disclaimers:
This analysis is based on available information and estimates, which are subject to change. Investment decisions should be made based on individual due diligence.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Restaurant Brands International Inc
Exchange NYSE | Headquaters Toronto, ON, Canada | ||
IPO Launch date 2006-05-18 | CEO - | ||
Sector Consumer Cyclical | Industry Restaurants | Full time employees 37600 | Website https://www.rbi.com |
Full time employees 37600 | Website https://www.rbi.com |
Restaurant Brands International Inc. operates as a quick-service restaurant company in Canada, the United States, and internationally. It operates through six segments: Tim Hortons, Burger King, Popeyes Louisiana Kitchen, Firehouse Subs, International, and Restaurant Holdings. The company owns and franchises Tim Hortons, a coffee and baked good restaurant chain that offers beverages, sandwiches, wraps, flatbread pizzas, and others; Burger King, a quick service hamburger restaurant chain that offers flame-grilled hamburgers, chicken, and other sandwiches; Popeyes, a quick service chicken concept that offers a Louisiana style menu, including fried bone-in chicken, chicken sandwiches, chicken tenders, wings, fried shrimp, and regional items; and Firehouse Subs, which offers subs with meats and cheese, as well as chopped salads, chili, soups, soft drinks, and other sides. Restaurant Brands International Inc. was founded in 1954 and is based in Toronto, Canada.
Note: This website is maintained by Upturn Corporation, which is an investment adviser registered with the U.S. Securities and Exchange Commission. Such registration does not imply a certain level of skill or training. Investing in securities has risks. Past performance is no guarantee of future returns. No assurance is provided as to any particular investment return, and you may lose money using our services. You are strongly advised to consult appropriate counsel before making any investments in companies you learn about through our services. You should obtain appropriate legal, tax, investment, accounting, and other advice that takes into account your investment portfolio and overall financial situation. You are solely responsible for conducting due diligence on a potential investment. We do not affect trades for you. You will select your own broker through which to transact. Investments are not FDIC insured, they are not guaranteed, and they may lose value. Please see the Privacy Policy, Terms of Use, and Disclosure for more information.