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PSQH
Upturn stock ratingUpturn stock rating

PSQ Holdings Inc. (PSQH)

Upturn stock ratingUpturn stock rating
$2.2
Delayed price
upturn advisory
PASS
  • BUY Advisory
  • SELL Advisory (Profit)​
  • SELL Advisory (Loss)​
  • Profit
  • Loss
  • Pass (Skip investing)
Upturn Stock infoUpturn Stock info Stock price based on last close
*as per simulation
(see disclosures)
Time period over
  • ALL
  • YEAR
  • MONTH
  • WEEK

Upturn Advisory Summary

04/01/2025: PSQH (1-star) is currently NOT-A-BUY. Pass it for now.

Upturn Star Rating

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Not Recommended Performance

These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.

AI Based Fundamental Rating

ratingratingratingratingrating

Not Recommended Performance

These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.

Analysis of Past Performance

Type Stock
Historic Profit -62.26%
Avg. Invested days 41
Today’s Advisory PASS
Upturn Star Rating Upturn stock ratingUpturn stock rating
Upturn Advisory Performance Upturn Advisory Performance 1.0
Stock Returns Performance Upturn Returns Performance 1.0
Upturn Profits based on simulationUpturn Profits based on simulation Profits based on simulation
Upturn Profits based on simulationUpturn Profits based on simulation Last Close 04/01/2025

Key Highlights

Company Size Small-Cap Stock
Market Capitalization 100.42M USD
Price to earnings Ratio -
1Y Target Price 6
Price to earnings Ratio -
1Y Target Price 6
Volume (30-day avg) 675176
Beta -0.21
52 Weeks Range 2.00 - 7.77
Updated Date 04/1/2025
52 Weeks Range 2.00 - 7.77
Updated Date 04/1/2025
Dividends yield (FY) -
Basic EPS (TTM) -1.8

Analyzing Revenue: Products, Geography and Growth

Revenue by Products

Earnings Date

Report Date 2025-03-14
When -
Estimate -0.28
Actual -0.66

Profitability

Profit Margin -248.66%
Operating Margin (TTM) -199.42%

Management Effectiveness

Return on Assets (TTM) -69.54%
Return on Equity (TTM) -309.45%

Valuation

Trailing PE -
Forward PE -
Enterprise Value 94462607
Price to Sales(TTM) 4.33
Enterprise Value 94462607
Price to Sales(TTM) 4.33
Enterprise Value to Revenue 4.07
Enterprise Value to EBITDA -3.81
Shares Outstanding 39700700
Shares Floating 29224678
Shares Outstanding 39700700
Shares Floating 29224678
Percent Insiders 34.71
Percent Institutions 17.7

Analyst Ratings

Rating 4
Target Price 5
Buy 1
Strong Buy -
Buy 1
Strong Buy -
Hold -
Sell -
Strong Sell -
Strong Sell -

ai summary icon Upturn AI SWOT

PSQ Holdings Inc.

stock logo

Company Overview

overview logo History and Background

PSQ Holdings Inc., formerly known as Parallel Square, was founded in 2021. It focuses on providing services and products to individuals who share conservative values. The company gained prominence through its online marketplace and efforts to cater to a specific ideological demographic.

business area logo Core Business Areas

  • Online Marketplace: Offers a platform for businesses and consumers to connect, focusing on companies that align with conservative values. This includes retail goods, services, and other offerings.
  • Financial Services: Providing services in banking, insurance, and alternative investing with a focus on those whose values align with American freedom. In addition to the typical products in these segments.
  • Mobile Service: A cellular phone service provider alternative to the standard carriers.

leadership logo Leadership and Structure

PSQ Holdings Inc. is led by a management team focused on creating alternative marketplaces and services. Specifics regarding the detailed organizational structure and key executives can be found on their corporate website and SEC filings.

Top Products and Market Share

overview logo Key Offerings

  • Alts Mobile: A cell phone service carrier alternative that shares American values with its customers. Currently no market share data is available. Verizon, ATT, and T-Mobile are examples of competitors.
  • PublicSq Marketplace: An online marketplace connecting consumers with businesses that share similar values. While exact market share data is not readily available, the platform has garnered a significant number of users within its target demographic. Competitors include large online marketplaces like Amazon and Etsy, as well as smaller, niche marketplaces catering to specific ideologies.
  • Competitors: Fidelity, Schwab, Vanguard
  • Momentum Advisory: An alternative to traditional wealth and financial planners that allows users to plan for retirement and investment strategies. Current market share unavailable.

Market Dynamics

industry overview logo Industry Overview

The industry PSQ Holdings operates in can be characterized as a niche e-commerce and financial service sector focused on catering to specific ideological and value-based consumer segments. This market is characterized by increasing consumer demand for alignment with values and companies.

Positioning

PSQ Holdings Inc. aims to differentiate itself by appealing to consumers who feel underserved or misrepresented by mainstream companies. Its competitive advantage lies in its specific focus on this niche market.

Total Addressable Market (TAM)

The total addressable market for value-based e-commerce and financial services is potentially substantial, estimated to be in the billions of dollars. PSQ Holdings Inc. is positioning itself to capture a significant share of this market by serving a specific segment often overlooked by larger corporations.

Upturn SWOT Analysis

Strengths

  • Strong brand identity within its target demographic
  • First-mover advantage in catering to a specific ideological niche
  • Growing user base and platform engagement
  • Partnerships with like-minded businesses

Weaknesses

  • Limited appeal beyond its target demographic
  • Reliance on specific ideological alignment which may create market risk
  • Potential for controversy and boycotts
  • Smaller scale compared to established e-commerce and financial platforms

Opportunities

  • Expansion into new product categories and services
  • Strategic partnerships with complementary businesses
  • Leveraging data analytics to enhance user experience
  • International expansion to similar markets

Threats

  • Competition from larger companies entering the niche market
  • Changes in consumer sentiment and preferences
  • Economic downturn impacting consumer spending
  • Reputational risks associated with controversial affiliations

Competitors and Market Share

competitor logo Key Competitors

  • AMZN
  • ETSY
  • VZN
  • T
  • TMUS
  • Fidelity
  • Schwab
  • Vanguard

Competitive Landscape

PSQ Holdings Inc. differentiates itself through its value-based alignment, but it faces challenges from larger, more established competitors. PSQ must focus on building a strong community, enhancing user experience, and scaling effectively to compete in the long term. It is working to compete by offering users financial and cell phone services.

Major Acquisitions

Growth Trajectory and Initiatives

Historical Growth: Historical growth data is not available from this data set.

Future Projections: Future growth projections are not available from this data set.

Recent Initiatives: Recent initiatives include expanding the platform's product offerings, forging new partnerships with businesses, and enhancing user engagement through marketing and community-building efforts.

Summary

PSQ Holdings Inc. is a niche player with a strong brand within its target demographic, offering a unique value proposition. However, it faces challenges from larger competitors, potential controversy, and market risk. Scaling the business and expanding into new verticals will be key to sustaining growth. PSQ needs to focus on managing risks associated with its ideological alignment.

Similar Companies

  • PARR
  • DWAC

Sources and Disclaimers

Data Sources:

  • Company Website
  • SEC Filings
  • Various News Articles
  • Third-party industry reports

Disclaimers:

The information provided is for informational purposes only and should not be considered financial advice. Market share data are estimates and may vary. Investment decisions should be based on individual research and consultation with a financial advisor.

Upturn AI SummarizationUpturn AI Summarization AI Summarization is directionally correct and might not be accurate.

Upturn AI SummarizationUpturn AI Summarization Summarized information shown could be a few years old and not current.

Upturn AI SummarizationUpturn AI Summarization Fundamental Rating based on AI could be based on old data.

Upturn AI SummarizationUpturn AI Summarization AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.

About PSQ Holdings Inc.

Exchange NYSE
Headquaters West Palm Beach, FL, United States
IPO Launch date 2021-07-07
Founder, President, CEO & Chairman of the Board Mr. Michael Seifert
Sector Technology
Industry Software - Application
Full time employees 85
Full time employees 85

PSQ Holdings, Inc., together with its subsidiaries, operates an online marketplace through advertising and eCommerce in the United States. It operates through two segments, Marketplace and Brands segments. The PSQ platform is accessible through its mobile application and website. The company also sells diapers and wipes to mothers online under the EveryLife brand name. PSQ Holdings, Inc. is headquartered in West Palm Beach, Florida.

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