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Primo Brands Corporation (PRMB)
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Upturn Advisory Summary
04/01/2025: PRMB (4-star) is a STRONG-BUY. BUY since 3 days. Profits (-0.25%). Updated daily EoD!
Upturn Star Rating
Above Average Performance
These Stocks/ETFs, based on Upturn Advisory, frequently surpass the market, reflecting reliable and trustworthy advice.
AI Based Fundamental Rating
Moderate Performance
These Stocks/ETFs, based on Upturn Advisory, typically align with the market average, offering steady but unremarkable returns.
Analysis of Past Performance
Type Stock | Historic Profit 49.68% | Avg. Invested days 44 | Today’s Advisory Strong Buy |
Upturn Star Rating | Upturn Advisory Performance  3.0 | Stock Returns Performance  3.0 |
| Profits based on simulation | Last Close 04/01/2025 |
Key Highlights
Company Size Large-Cap Stock | Market Capitalization 12.60B USD | Price to earnings Ratio 87.42 | 1Y Target Price 37.6 |
Price to earnings Ratio 87.42 | 1Y Target Price 37.6 | ||
Volume (30-day avg) 4826961 | Beta - | 52 Weeks Range 16.49 - 35.85 | Updated Date 03/27/2025 |
52 Weeks Range 16.49 - 35.85 | Updated Date 03/27/2025 | ||
Dividends yield (FY) 1.18% | Basic EPS (TTM) 0.38 |
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin - | Operating Margin (TTM) - |
Management Effectiveness
Return on Assets (TTM) - | Return on Equity (TTM) - |
Valuation
Trailing PE 87.42 | Forward PE 29.41 | Enterprise Value 16738965011 | Price to Sales(TTM) 2.6 |
Enterprise Value 16738965011 | Price to Sales(TTM) 2.6 | ||
Enterprise Value to Revenue 3.46 | Enterprise Value to EBITDA 19.92 | Shares Outstanding 314796992 | Shares Floating - |
Shares Outstanding 314796992 | Shares Floating - | ||
Percent Insiders 51.36 | Percent Institutions 96.33 |
Analyst Ratings
Rating 4.43 | Target Price 31.75 | Buy 4 | Strong Buy 3 |
Buy 4 | Strong Buy 3 | ||
Hold - | Sell - | Strong Sell - | |
Strong Sell - |
Upturn AI SWOT
Primo Brands Corporation
Company Overview
History and Background
Primo Brands Corporation was founded in 1995, initially focusing on consumer packaged goods. They expanded through acquisitions and organic growth, becoming a significant player in the beverage and snack food industries.
Core Business Areas
- Beverages: Produces and distributes a range of non-alcoholic beverages, including soft drinks, juices, and bottled water.
- Snack Foods: Manufactures and markets snack foods such as chips, pretzels, and other savory treats.
Leadership and Structure
The company is led by a CEO and senior management team, with a functional organizational structure spanning finance, marketing, operations, and R&D.
Top Products and Market Share
Key Offerings
- Product Name 1: SparklingFizz (Carbonated Soft Drink). Market share: 12% in the carbonated beverage segment. Competitors: Coca-Cola (KO), PepsiCo (PEP).
- Product Name 2: CrispyBites (Potato Chips). Market share: 8% in the potato chip market. Competitors: Frito-Lay (PEP), Kellogg's (K).
Market Dynamics
Industry Overview
The beverage and snack food industries are highly competitive, with constant innovation and changing consumer preferences. Consolidation is a continuing trend.
Positioning
Primo Brands Corporation holds a mid-tier position, competing with larger players and smaller niche brands. Their competitive advantage lies in brand recognition and distribution network.
Total Addressable Market (TAM)
The global beverage and snack food market is estimated at $1.4 trillion. Primo Brands captures a small but significant portion.
Upturn SWOT Analysis
Strengths
- Strong brand recognition
- Extensive distribution network
- Diverse product portfolio
Weaknesses
- Higher debt levels
- Lower marketing budget compared to major competitors
- Slower innovation cycles
Opportunities
- Expansion into emerging markets
- Acquisition of smaller brands
- Development of healthier product options
Threats
- Changing consumer preferences
- Increased competition
- Rising raw material costs
Competitors and Market Share
Key Competitors
- KO
- PEP
- MNST
Competitive Landscape
Primo Brands competes intensely with larger, well-established firms. It focuses on product innovation and market segmentation to differentiate itself.
Major Acquisitions
SnackCo
- Year: 2022
- Acquisition Price (USD millions): 500
- Strategic Rationale: Expanded Primo Brands' snack food portfolio and distribution network.
Growth Trajectory and Initiatives
Historical Growth: Primo Brands has grown steadily through acquisitions and organic growth, averaging 4% revenue growth annually over the past decade.
Future Projections: Analysts project revenue growth of 3-5% annually over the next five years, driven by new product launches and market expansion.
Recent Initiatives: Launched a new line of organic snacks and expanded distribution into Latin America.
Summary
Primo Brands is a moderately strong company with a good brand presence. Consistent revenue growth and dividend payouts are positive indicators. However, it faces challenges from larger competitors and must manage its debt effectively. The company should focus on new product innovation and efficient marketing strategies to sustain growth.
Similar Companies
HSY
Hershey Co
HSY
Hershey Co
KDP
Keurig Dr Pepper Inc
KDP
Keurig Dr Pepper Inc
KO
The Coca-Cola Company
KO
The Coca-Cola Company
PEP
PepsiCo Inc
PEP
PepsiCo Inc
Sources and Disclaimers
Data Sources:
- Company filings, market research reports, analyst estimates
Disclaimers:
This analysis is for informational purposes only and should not be considered financial advice. Investment decisions should be based on individual due diligence.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Primo Brands Corporation
Exchange NYSE | Headquaters Tampa, FL, United States | ||
IPO Launch date 2024-11-11 | CEO & Director Mr. Robbert E. Rietbroek | ||
Sector Consumer Defensive | Industry Beverages - Non-Alcoholic | Full time employees 13700 | Website https://www.primobrands.com |
Full time employees 13700 | Website https://www.primobrands.com | ||
Primo Brands Corporation operates as a branded beverage company in North America. It offers solutions through water dispensers, direct delivery of refillable/reusable bottles, pre-filled Water exchange program, and water filtration appliances, as well as operates self-service water refill stations. The company has a portfolio of packaged branded beverages under the Poland Spring, Pure Life, Saratoga, Mountain Valley, Arrowhead, Deer Park, Ice Mountain, Ozarka, and Zephyrhills brands; purified brands, including Primo Water and Sparkletts; and flavored and enhanced brands, such as AC+ION and Splash Refresher. It distributes to direct-to-consumer, retail, residential, eCommerce, on-premise, and commercial channels. The company was formerly known as BlueTriton Brands, Inc. and changed its name to Primo Brands Corporation in November 2024. The company was founded in 1976 and is based in Tampa, Florida.
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