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PRCH logo PRCH
Upturn stock ratingUpturn stock rating
PRCH logo

Porch Group Inc (PRCH)

Upturn stock ratingUpturn stock rating
$7.18
Delayed price
Profit since last BUY-2.45%
upturn advisory
Strong Buy
BUY since 4 days
  • BUY Advisory
  • SELL Advisory (Profit)​
  • SELL Advisory (Loss)​
  • Profit
  • Loss
  • Pass (Skip investing)
Upturn Stock infoUpturn Stock info Stock price based on last close
*as per simulation
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Time period over
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Upturn Advisory Summary

04/01/2025: PRCH (5-star) is a STRONG-BUY. BUY since 4 days. Profits (-2.45%). Updated daily EoD!

Upturn Star Rating

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Outstanding Performance

These Stocks/ETFs, based on Upturn Advisory, have historically outperformed the market, making them a top-tier choice for investors.

AI Based Fundamental Rating

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Above Average Performance

These Stocks/ETFs, based on Upturn Advisory, frequently surpass the market, reflecting reliable and trustworthy advice.

Analysis of Past Performance

Type Stock
Historic Profit 256.76%
Avg. Invested days 33
Today’s Advisory Strong Buy
Upturn Star Rating Upturn stock ratingUpturn stock rating
Upturn Advisory Performance Upturn Advisory Performance 4.0
Stock Returns Performance Upturn Returns Performance 5.0
Upturn Profits based on simulationUpturn Profits based on simulation Profits based on simulation
Upturn Profits based on simulationUpturn Profits based on simulation Last Close 04/01/2025

Key Highlights

Company Size Small-Cap Stock
Market Capitalization 755.05M USD
Price to earnings Ratio -
1Y Target Price 8
Price to earnings Ratio -
1Y Target Price 8
Volume (30-day avg) 3605328
Beta 2.03
52 Weeks Range 1.05 - 8.48
Updated Date 04/1/2025
52 Weeks Range 1.05 - 8.48
Updated Date 04/1/2025
Dividends yield (FY) -
Basic EPS (TTM) -0.33

Analyzing Revenue: Products, Geography and Growth

Revenue by Products

Product revenue - Year on Year

Earnings Date

Report Date 2025-03-05
When After Market
Estimate 0.135
Actual 0.0942

Profitability

Profit Margin -7.5%
Operating Margin (TTM) 21.72%

Management Effectiveness

Return on Assets (TTM) -4.96%
Return on Equity (TTM) -15311%

Valuation

Trailing PE -
Forward PE -
Enterprise Value 950913871
Price to Sales(TTM) 1.72
Enterprise Value 950913871
Price to Sales(TTM) 1.72
Enterprise Value to Revenue 2.17
Enterprise Value to EBITDA 25.46
Shares Outstanding 101752000
Shares Floating 99647101
Shares Outstanding 101752000
Shares Floating 99647101
Percent Insiders 19.23
Percent Institutions 54.4

Analyst Ratings

Rating 4.33
Target Price 6.42
Buy -
Strong Buy 4
Buy -
Strong Buy 4
Hold 2
Sell -
Strong Sell -
Strong Sell -

ai summary icon Upturn AI SWOT

Porch Group Inc

stock logo

Company Overview

overview logo History and Background

Porch Group Inc. connects homeowners with quality home service professionals. Founded in 2012, Porch initially focused on providing home data and organizing home projects. Over time, it has evolved into a software and services platform for the home services industry. Porch Group Inc. went public in December 2020 through a merger with a special-purpose acquisition company (SPAC).

business area logo Core Business Areas

  • SaaS: Provides software solutions that help home service businesses manage and grow their operations. This includes tools for customer relationship management (CRM), project management, and payment processing.
  • Insurance: Offers homeowners insurance and related products, leveraging its access to home data and its relationships with homeowners and service providers.
  • Moving: Connects consumers with moving companies and related services, and provides software solutions and other services to moving companies

leadership logo Leadership and Structure

Matt Ehrlichman is the CEO and Founder. The company has a standard corporate structure with a Board of Directors overseeing management.

Top Products and Market Share

overview logo Key Offerings

  • Porch SaaS: Software-as-a-service (SaaS) solutions for home service businesses. Porch provides tools for CRM, project management, and payment processing. Competitors: ServiceTitan, Housecall Pro, Jobber.
  • Homeowners of America (HOA) Insurance: Homeowners insurance, acquired by Porch. Provides access to insurance revenue. Competitors: State Farm, Allstate, Progressive.
  • Moving.com: Moving.com connects consumers with moving companies. The competitors for Moving.com includes: Updater, moveBuddha, HireAHelper. No revenue or market share available.

Market Dynamics

industry overview logo Industry Overview

The home services industry is large and fragmented, with significant potential for technology adoption. The insurance industry is mature and highly competitive. The moving industry is similar to the home services industry as it is large and fragmented.

Positioning

Porch aims to be a leading platform connecting homeowners with home service professionals, providing software and services to both sides of the market. They try to consolidate the market by providing software and other services to help both consumers and service providers.

Total Addressable Market (TAM)

The total addressable market for the home services industry is estimated to be in the hundreds of billions of dollars globally. Porch is positioned to capture a share of this market through its SaaS and insurance offerings.

Upturn SWOT Analysis

Strengths

  • Established brand and platform
  • SaaS and Insurance offerings
  • Access to a large network of homeowners and service providers
  • Acquired insurance companies for higher margins

Weaknesses

  • Dependence on acquisitions for growth
  • Profitability concerns
  • Competition from larger, more established players
  • Relatively small market share

Opportunities

  • Further penetration of the home services market
  • Expansion of insurance offerings
  • Strategic partnerships with retailers and other players in the home ecosystem
  • Leveraging data and analytics to improve service offerings

Threats

  • Economic downturn impacting home spending
  • Increased competition from existing players and new entrants
  • Changes in technology or consumer preferences
  • Data security and privacy concerns

Competitors and Market Share

competitor logo Key Competitors

  • ANGI Homeservices Inc. (ANGI)
  • ServiceTitan (Private)
  • GuildQuality (Private)

Competitive Landscape

Porch faces competition from both established players in the home services and insurance industries, as well as smaller, more specialized providers. Porch's advantage lies in its integrated platform and access to home data.

Major Acquisitions

Homeowners of America

  • Year: 2021
  • Acquisition Price (USD millions): 93.4
  • Strategic Rationale: Expanded Porch Group's insurance offerings and provided access to a large customer base.

Elite Insurance Group

  • Year: 2021
  • Acquisition Price (USD millions): 162.5
  • Strategic Rationale: Bolstered Porch Group's insurance capabilities and market presence.

Growth Trajectory and Initiatives

Historical Growth: Historical growth has been driven by acquisitions and expansion of the SaaS and insurance offerings.

Future Projections: Analyst estimates vary, but generally project continued revenue growth with potential for improved profitability over time. These estimates need to be updated based on financial releases.

Recent Initiatives: Focus on integrating acquisitions, expanding insurance partnerships, and improving SaaS platform functionality.

Summary

Porch Group Inc. is a technology platform aiming to connect homeowners with service professionals. The company has grown rapidly through acquisitions, particularly in the insurance sector, yet it needs to demonstrate sustainable profitability and market share. While its integrated platform and data access are strengths, it faces competition from larger companies. Porch needs to focus on achieving profitability, while expanding its user base and strategic partnerships.

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Sources and Disclaimers

Data Sources:

  • SEC Filings (10-K, 10-Q)
  • Company Investor Relations
  • Third-party market research reports
  • Company Website

Disclaimers:

This analysis is for informational purposes only and does not constitute financial advice. Investment decisions should be based on individual research and consultation with a qualified financial advisor. Financial data is subject to change and may not be completely accurate.

Upturn AI SummarizationUpturn AI Summarization AI Summarization is directionally correct and might not be accurate.

Upturn AI SummarizationUpturn AI Summarization Summarized information shown could be a few years old and not current.

Upturn AI SummarizationUpturn AI Summarization Fundamental Rating based on AI could be based on old data.

Upturn AI SummarizationUpturn AI Summarization AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.

About Porch Group Inc

Exchange NASDAQ
Headquaters Seattle, WA, United States
IPO Launch date 2020-01-13
Founder, Chairman & CEO Mr. Matthew Ehrlichman
Sector Technology
Industry Software - Application
Full time employees 729
Full time employees 729

Porch Group, Inc., together with its subsidiaries, operates a vertical software and insurance platform in the United States. The company operates in home-related product and service industries, including insurance, mortgage software, title insurance software, warranty, moving services, inspection software, home repair, and marketing, financial, and other software for home services companies. It also provides insurance and warranty products to protect their homes; and property-related insurance, whole-home, 90-day, service line, and extended labor warranties under the Porch Warranty, American Home Protect, and Residential Warranty Services brands. In addition, the company offers software and services to inspection, mortgage, and title companies on a subscription and transactional basis, as well as move and post-move services. Further, it provides inspection software and services, mortgage software, moving services, mover and homeowner marketing, and measurement software for roofers. The company was founded in 2011 and is headquartered in Seattle, Washington.

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