Home 
Today's Top Picks 
Top Performers 
Watchlist 
My Robo Portfolios 
ETF Zone 
Help & Tutorial 
Cancel anytime
- Chart
- Upturn Summary
- Highlights
- Valuation
- Analyst Ratings
Upturn AI SWOT - About
Owlet Inc (OWLT)
- BUY Advisory
- SELL Advisory (Profit)
- SELL Advisory (Loss)
- Profit
- Loss
- Pass (Skip investing)
Stock price based on last close (see disclosures)
- ALL
- YEAR
- MONTH
- WEEK
Upturn Advisory Summary
03/27/2025: OWLT (1-star) is currently NOT-A-BUY. Pass it for now.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
AI Based Fundamental Rating
Below Average Performance
These Stocks/ETFs, based on Upturn Advisory, often underperform the market, warranting careful consideration before investing.
Analysis of Past Performance
Type Stock | Historic Profit -77.79% | Avg. Invested days 23 | Today’s Advisory PASS |
Upturn Star Rating | Upturn Advisory Performance  2.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 03/27/2025 |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 60.96M USD | Price to earnings Ratio - | 1Y Target Price 11.75 |
Price to earnings Ratio - | 1Y Target Price 11.75 | ||
Volume (30-day avg) 40780 | Beta 1.46 | 52 Weeks Range 3.20 - 5.65 | Updated Date 04/1/2025 |
52 Weeks Range 3.20 - 5.65 | Updated Date 04/1/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -1.61 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date 2025-03-05 | When After Market | Estimate -0.48 | Actual -0.07 |
Profitability
Profit Margin -16.06% | Operating Margin (TTM) -36.11% |
Management Effectiveness
Return on Assets (TTM) -24.48% | Return on Equity (TTM) -901.15% |
Valuation
Trailing PE - | Forward PE - | Enterprise Value 61019458 | Price to Sales(TTM) 0.78 |
Enterprise Value 61019458 | Price to Sales(TTM) 0.78 | ||
Enterprise Value to Revenue 0.78 | Enterprise Value to EBITDA -0.61 | Shares Outstanding 16566400 | Shares Floating 9638183 |
Shares Outstanding 16566400 | Shares Floating 9638183 | ||
Percent Insiders 8.08 | Percent Institutions 49.59 |
Analyst Ratings
Rating 5 | Target Price 15 | Buy - | Strong Buy 1 |
Buy - | Strong Buy 1 | ||
Hold - | Sell - | Strong Sell - | |
Strong Sell - |
Upturn AI SWOT
Owlet Inc
Company Overview
History and Background
Owlet Inc. was founded in 2012 with the mission of providing parents with innovative tools to monitor their babies' health. It gained prominence with its smart sock technology and has evolved into a broader baby monitoring ecosystem.
Core Business Areas
- Baby Monitoring Products: Develops and sells smart socks, cameras, and other devices that track infants' sleep patterns, heart rate, and oxygen levels.
- Connected Care Platform: Offers a subscription-based service that provides parents with personalized insights and recommendations based on their baby's data.
Leadership and Structure
The leadership team consists of executives in roles such as CEO, CFO, and CTO. The organizational structure involves various departments, including engineering, marketing, sales, and operations.
Top Products and Market Share
Key Offerings
- Smart Sock: Wearable baby monitor that tracks heart rate, oxygen level, and sleep trends. Competitors include Nanit and Sense-U. Market share data is difficult to obtain precisely as Owlet had issues with FDA and shifted strategy.
- Owlet Cam: HD video baby monitor with night vision, two-way audio, and room temperature sensing. Competitors include Nanit, Arlo, and Infant Optics. Market share data is difficult to obtain precisely due to fragmented market.
Market Dynamics
Industry Overview
The baby monitoring market is growing, driven by increasing parental awareness of infant health and technological advancements. The market includes wearable sensors, video monitors, and connected care platforms. Regulatory compliance can be a substantial hurdle.
Positioning
Owlet Inc. positions itself as a leader in the smart baby monitoring market, emphasizing its innovative technology and data-driven insights. The company aims to provide parents with peace of mind through real-time health monitoring and personalized recommendations.
Total Addressable Market (TAM)
The global baby monitor market is expected to reach billions of dollars. Owlet Inc. aims to capture a significant portion of the market through its innovative products and expansion into new regions.
Upturn SWOT Analysis
Strengths
- Brand recognition
- Innovative technology
- Strong customer loyalty
- Data-driven insights
Weaknesses
- Past regulatory issues with FDA regarding medical claims
- Premium pricing
- Limited product diversification
Opportunities
- Expansion into new international markets
- Development of new baby care products
- Partnerships with healthcare providers
- Integration with other smart home devices
Threats
- Increased competition
- Changing consumer preferences
- Economic downturns
- Product liability lawsuits
Competitors and Market Share
Key Competitors
- NAN
- SENS
Competitive Landscape
Owlet Inc. faces competition from established players in the baby monitoring market, as well as emerging startups. Owlet's competitive advantages include its brand recognition, innovative technology, and data-driven insights. Owlet's disadvantages include regulatory challenges.
Major Acquisitions
Growth Trajectory and Initiatives
Historical Growth: Historical growth information is not publically available.
Future Projections: Future projections information is not publically available.
Recent Initiatives: Recent initiatives include expanding its product line with new baby care solutions and forming partnerships with healthcare providers.
Summary
Owlet Inc. is a notable player in the baby monitoring market, leveraging innovative technology and data-driven insights. However, regulatory hurdles and strong competition pose challenges. Focusing on expanding product lines, market reach, and strategic partnerships could help overcome these challenges. The financial details are not publicly released, which makes further analysis difficult.
Similar Companies
- NAN
- SENS
Sources and Disclaimers
Data Sources:
- Company Website
- Industry Reports
- News Articles
Disclaimers:
The information provided is based on publicly available data and may not be entirely accurate. Market share data is estimated due to the fragmented nature of the market and the limited availability of public information.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Owlet Inc
Exchange NYSE | Headquaters Lehi, UT, United States | ||
IPO Launch date 2020-11-05 | Co-Founder, CEO & Director Mr. Kurt Workman | ||
Sector Healthcare | Industry Medical Devices | Full time employees 80 | Website https://www.owletcare.com |
Full time employees 80 | Website https://www.owletcare.com | ||
Owlet, Inc. engages in the provision of digital parenting solutions in the United States and internationally. The company offers a digital parenting platform that provides real-time data and insights to parents. It also provides sock monitors, including Dream Sock, a wearable infant health monitor equipped with pulse oximetry technology that tracks vital signs, such as pulse rate, activity, oxygen level, and sleep patterns; BabySat, which is intended for infants with heightened health risk; and Owlet Smart Sock, which provides real-time heart rate and oxygen readings in the Owlet Care App. In addition, the company offers Owlet Cam, an audio and video monitor that has 1080p HD video, motion and cry detection, 4x zoom, and two-way audio; Dream Duo, a baby monitoring solution that combines Dream Sock or Owlet Smart Sock with Owlet Cam; Owlet360, a subscription service that provides personalized understanding of the babies' development, health, and sleep trends; and accessories, such as fabric accessory socks, the Owlet Dream Sleeper with Swaddle, and the Owlet Sock Travel Case. Owlet, Inc. was founded in 2012 and is headquartered in Lehi, Utah.
Upturn is now on iOS and Android!
Experience Upturn on your mobile. Install it now!
Note: This website is maintained by Upturn Corporation, which is an investment adviser registered with the U.S. Securities and Exchange Commission. Such registration does not imply a certain level of skill or training. Investing in securities has risks. Past performance is no guarantee of future returns. No assurance is provided as to any particular investment return, and you may lose money using our services. You are strongly advised to consult appropriate counsel before making any investments in companies you learn about through our services. You should obtain appropriate legal, tax, investment, accounting, and other advice that takes into account your investment portfolio and overall financial situation. You are solely responsible for conducting due diligence on a potential investment. We do not affect trades for you. You will select your own broker through which to transact. Investments are not FDIC insured, they are not guaranteed, and they may lose value. Please see the Privacy Policy, Terms of Use, and Disclosure for more information.