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Natural Grocers by Vitamin Cottage Inc (NGVC)



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Upturn Advisory Summary
03/11/2025: NGVC (3-star) is currently NOT-A-BUY. Pass it for now.
Analysis of Past Performance
Type Stock | Historic Profit 76.14% | Avg. Invested days 38 | Today’s Advisory PASS |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Small-Cap Stock | Market Capitalization 792.76M USD | Price to earnings Ratio 25.96 | 1Y Target Price 19 |
Price to earnings Ratio 25.96 | 1Y Target Price 19 | ||
Volume (30-day avg) 195154 | Beta 1.08 | 52 Weeks Range 15.60 - 50.77 | Updated Date 03/30/2025 |
52 Weeks Range 15.60 - 50.77 | Updated Date 03/30/2025 | ||
Dividends yield (FY) 1.16% | Basic EPS (TTM) 1.34 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 2.54% | Operating Margin (TTM) 4.29% |
Management Effectiveness
Return on Assets (TTM) 4.18% | Return on Equity (TTM) 18.41% |
Valuation
Trailing PE 25.96 | Forward PE - | Enterprise Value 1214954335 | Price to Sales(TTM) 0.73 |
Enterprise Value 1214954335 | Price to Sales(TTM) 0.73 | ||
Enterprise Value to Revenue 0.96 | Enterprise Value to EBITDA 15.01 | Shares Outstanding 22793600 | Shares Floating 13593871 |
Shares Outstanding 22793600 | Shares Floating 13593871 | ||
Percent Insiders 44.2 | Percent Institutions 34.37 |
Analyst Ratings
Rating - | Target Price 19 | Buy - | Strong Buy - |
Buy - | Strong Buy - | ||
Hold - | Sell - | Strong Sell - | |
Strong Sell - |
Upturn AI SWOT
Natural Grocers by Vitamin Cottage Inc

Company Overview
History and Background
Founded in 1955 in Golden, Colorado, Natural Grocers by Vitamin Cottage Inc. (NGVC) started as a door-to-door nutrition education business. It has grown into a chain of natural and organic grocery stores across the US, emphasizing nutritional education and affordable prices.
Core Business Areas
- Retail Grocery: The primary business segment, focused on selling natural and organic groceries, supplements, and body care products. This includes fresh produce, meats, dairy, packaged goods, and bulk foods.
- Nutritional Education: Natural Grocers provides free nutrition education classes and one-on-one consultations with nutritional health coaches to its customers.
Leadership and Structure
KEMPER ISSELE is the Co-President. HEATHER ISSELE is the Co-President. TODD DISSINGER is the CFO. The company is structured with a board of directors and executive leadership focused on maintaining its core values and expanding its retail presence.
Top Products and Market Share
Key Offerings
- Organic Produce: A wide variety of certified organic fruits and vegetables, locally sourced when possible. Market share data is difficult to pinpoint precisely for Natural Grocers alone, but the organic produce market is highly competitive with players like Whole Foods (AMZN), Kroger (KR), and Sprouts (SFM).
- Dietary Supplements: A comprehensive selection of vitamins, minerals, herbs, and other supplements. The dietary supplement market is fragmented, with competitors including GNC, Vitamin Shoppe (VSI), and online retailers like Amazon (AMZN).
- Natural Grocers Brand Products: The company's own private label brand, offering products across various categories at competitive prices. This is an important offering of the company to increase profitability. Competitors offering similar products are Whole Foods (AMZN), Kroger (KR), and Sprouts (SFM).
Market Dynamics
Industry Overview
The natural and organic food industry continues to grow, driven by increasing consumer awareness of health and wellness, rising disposable incomes, and concerns about environmental sustainability. The industry is competitive, with a mix of large national chains and smaller regional players.
Positioning
Natural Grocers differentiates itself through its commitment to nutritional education, affordable pricing, and a focus on providing high-quality, natural, and organic products. It competes on customer service and product knowledge, aiming to create a loyal customer base.
Total Addressable Market (TAM)
The TAM for the organic and natural foods market is estimated to be in the hundreds of billions of dollars annually. Natural Grocers, with its focus on affordable organic products and nutritional education, is positioned to capture a portion of this growing market.
Upturn SWOT Analysis
Strengths
- Strong brand reputation for quality and affordability
- Commitment to nutritional education
- Loyal customer base
- Focus on natural and organic products
- Relatively smaller store footprint for faster growth
Weaknesses
- Smaller scale compared to larger national chains
- Limited geographic presence
- Potential vulnerability to supply chain disruptions
- Higher costs associated with sourcing organic products
- Marketing costs for brand awareness
Opportunities
- Expansion into new geographic markets
- Increased demand for natural and organic products
- Growing consumer focus on health and wellness
- Partnerships with local farmers and suppliers
- E-commerce growth to reach wider customer base
Threats
- Increased competition from larger grocery chains
- Economic downturn impacting consumer spending
- Changes in regulations related to organic certification
- Supply chain disruptions affecting product availability
- Rising inflation affecting product costs
Competitors and Market Share
Key Competitors
- WFMI
- KR
- SFM
- SPTN
Competitive Landscape
Natural Grocers operates in a highly competitive landscape, facing competition from large national grocery chains, specialty retailers, and online retailers. Its advantages include its focus on nutritional education and its commitment to providing affordable natural and organic products. It needs to constantly innovate to stay ahead.
Major Acquisitions
Growth Trajectory and Initiatives
Historical Growth: Natural Grocers has steadily expanded its store count and geographic footprint over the past decade. Growth rates would need to be quantified.
Future Projections: Analysts project continued growth for Natural Grocers, driven by increasing consumer demand for natural and organic products and the company's expansion plans. Quantitative projections would need to be sourced from analyst reports.
Recent Initiatives: Recent initiatives include expanding its private label offerings, enhancing its nutritional education programs, and investing in e-commerce capabilities.
Summary
Natural Grocers has carved a niche for itself with a focus on customer education and affordable organic products. While competition in the grocery market is intense, its unique value proposition and smaller footprint gives it a growth advantage. It needs to manage supply chains and store expansion costs to maintain profitability, especially in times of high inflation.
Similar Companies
- WFMI
- SFM
- SPTN
- UNFI
Sources and Disclaimers
Data Sources:
- Company website
- SEC filings
- Analyst reports
- Industry publications
Disclaimers:
This analysis is for informational purposes only and should not be considered financial advice. Market data is dynamic and subject to change.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Natural Grocers by Vitamin Cottage Inc
Exchange NYSE | Headquaters Lakewood, CO, United States | ||
IPO Launch date 2012-07-25 | CEO - | ||
Sector Consumer Defensive | Industry Grocery Stores | Full time employees 3332 | Website https://www.naturalgrocers.com |
Full time employees 3332 | Website https://www.naturalgrocers.com |
Natural Grocers by Vitamin Cottage, Inc., together with its subsidiaries, retails natural and organic groceries, and dietary supplements in the United States. The company's stores offer natural and organic grocery products, such as organic produce; private label repackaged bulk products, including dried fruits, nuts, grains, granolas, teas, herbs, and spices, as well as peanut and almond butters; private label products comprising grocery staples, household products, bulk foods, and vitamins and dietary supplements, as well as organic eggs, organic flavored coffee, and organic mustard; dry, frozen, and canned groceries; meat and seafood products; dairy products, dairy substitutes, and eggs; prepared foods; bread and baked products; beverages; and beer, wine, and hard cider products. Its stores also provide name-brand supplements, as well as private label dietary supplements; body care products consisting of cosmetics, skin care, hair care, fragrance, and personal care products containing natural and organic ingredients; pet care and food products; household and general merchandise, including cleaning supplies, paper products, and dish and laundry soaps, as well as other common household products, such as diapers; and books and handouts. The company operates its retail stores under the Natural Grocers, Vitamin Cottage, Health Hotline, Natural Grocers by Vitamin Cottage trademark, as well as Vitamin Cottage Natural Grocers and Health Hotline trademarks. The company also offers science-based nutrition education programs to help customers make informed health and nutrition choices. The company was formerly known as Vitamin Cottage Natural Food Markets, Inc. Natural Grocers by Vitamin Cottage, Inc. was founded in 1955 and is headquartered in Lakewood, Colorado.
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