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McCormick & Company Incorporated (MKC)



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Upturn Advisory Summary
04/04/2025: MKC (1-star) has a low Upturn Star Rating. Not recommended to BUY.
Analysis of Past Performance
Type Stock | Historic Profit -10.67% | Avg. Invested days 37 | Today’s Advisory WEAK BUY |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Large-Cap Stock | Market Capitalization 20.51B USD | Price to earnings Ratio 26.37 | 1Y Target Price 83.84 |
Price to earnings Ratio 26.37 | 1Y Target Price 83.84 | ||
Volume (30-day avg) 2668740 | Beta 0.75 | 52 Weeks Range 65.75 - 86.24 | Updated Date 04/6/2025 |
52 Weeks Range 65.75 - 86.24 | Updated Date 04/6/2025 | ||
Dividends yield (FY) 2.35% | Basic EPS (TTM) 2.9 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date 2025-03-24 | When Before Market | Estimate 0.6441 | Actual 0.6 |
Profitability
Profit Margin 11.67% | Operating Margin (TTM) 14.15% |
Management Effectiveness
Return on Assets (TTM) 5.17% | Return on Equity (TTM) 14.66% |
Valuation
Trailing PE 26.37 | Forward PE 24.75 | Enterprise Value 24715754187 | Price to Sales(TTM) 3.05 |
Enterprise Value 24715754187 | Price to Sales(TTM) 3.05 | ||
Enterprise Value to Revenue 3.67 | Enterprise Value to EBITDA 18.8 | Shares Outstanding 252682000 | Shares Floating 264298345 |
Shares Outstanding 252682000 | Shares Floating 264298345 | ||
Percent Insiders 0.02 | Percent Institutions 88.5 |
Analyst Ratings
Rating 3.53 | Target Price 85.16 | Buy 1 | Strong Buy 5 |
Buy 1 | Strong Buy 5 | ||
Hold 9 | Sell 2 | Strong Sell - | |
Strong Sell - |
Upturn AI SWOT
McCormick & Company Incorporated

Company Overview
History and Background
McCormick & Company was founded in 1889 in Baltimore, Maryland. It started as a small flavorings and extracts company and has grown into a global leader in flavor.
Core Business Areas
- Consumer Segment: Sells spices, herbs, seasonings, condiments, and other flavor products to consumers through retail channels.
- Flavor Solutions Segment: Provides flavor solutions, including seasoning blends, spices, herbs, extracts, and sauces, to food manufacturers and foodservice businesses.
Leadership and Structure
Lawrence E. Kurzius is the Chairman and CEO. The company has a typical corporate structure with executive leadership overseeing various business units.
Top Products and Market Share
Key Offerings
- McCormick Spices and Herbs: A wide range of spices and herbs sold under the McCormick brand. It is estimated that McCormick has around 20% of the global spices and seasonings market. Competitors include Unilever and Kerry Group.
- Frank's RedHot Sauce: A popular hot sauce brand acquired by McCormick. While exact market share is difficult to ascertain, it is a leading hot sauce brand competing with Tabasco and Cholula. This contributes to the condiment business segment.
- Lawry's Seasoning Salt: A popular seasoning salt blend. Market share data specific to Lawry's is not readily available, but it is a well-known brand competing with other seasoning blends from various companies.
Market Dynamics
Industry Overview
The flavor industry is experiencing growth driven by increasing consumer demand for diverse and convenient food options. Trends include healthier ingredients, global flavors, and e-commerce growth.
Positioning
McCormick is positioned as a leading global player in the flavor industry with a strong brand reputation and extensive distribution network. Its competitive advantages include its scale, innovation, and diversified product portfolio.
Total Addressable Market (TAM)
The global spices and seasonings market is projected to reach over $25 billion. McCormick is well positioned to capture a significant portion of this TAM through its strong market presence and product innovation.
Upturn SWOT Analysis
Strengths
- Strong brand recognition
- Extensive distribution network
- Diversified product portfolio
- Global presence
- Strong R&D capabilities
Weaknesses
- Dependence on commodity prices
- Vulnerability to supply chain disruptions
- Exposure to currency fluctuations
- Potential for product recalls
Opportunities
- Expanding into emerging markets
- Developing new product innovations
- Acquiring complementary businesses
- Leveraging e-commerce channels
- Catering to health-conscious consumers
Threats
- Intense competition
- Changing consumer preferences
- Rising raw material costs
- Economic downturns
- Stringent food safety regulations
Competitors and Market Share
Key Competitors
- UNVR.AS
- KERRY.I
Competitive Landscape
McCormick has a strong competitive position due to its brand recognition, distribution network, and product portfolio. However, it faces competition from other large food companies and smaller, niche players.
Major Acquisitions
Cholula Food Company
- Year: 2020
- Acquisition Price (USD millions): 800
- Strategic Rationale: Expanded McCormick's condiment portfolio and presence in the hot sauce category.
Growth Trajectory and Initiatives
Historical Growth: McCormick has experienced steady growth over the past years through organic growth and acquisitions. Growth rates vary depending on economic conditions and market trends.
Future Projections: Analyst estimates project continued growth for McCormick driven by increasing demand for flavor and the company's strategic initiatives. Consult financial news sources.
Recent Initiatives: Recent strategic initiatives include acquisitions, product innovation, and expansion into new markets. Check the company's press releases.
Summary
McCormick & Company is a robust player in the flavor industry, benefiting from strong brand recognition and a diverse portfolio. Its global presence and innovation drive growth, while supply chain vulnerabilities and intense competition pose challenges. The company's strategic acquisitions support its market position and expansion. Despite potential headwinds, McCormick is well-positioned for continued success in the long term due to its essential product offerings.
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Sources and Disclaimers
Data Sources:
- McCormick & Company Investor Relations
- Market Research Reports
- Financial News Articles
- Company Filings
Disclaimers:
The information provided is for informational purposes only and should not be considered financial advice. Market data and estimates are subject to change.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About McCormick & Company Incorporated
Exchange NYSE | Headquaters Hunt Valley, MD, United States | ||
IPO Launch date 1972-04-03 | President, CEO & Chairman Mr. Brendan M. Foley | ||
Sector Consumer Defensive | Industry Packaged Foods | Full time employees 14100 | |
Full time employees 14100 |
McCormick & Company, Incorporated manufactures, markets, and distributes spices, seasoning mixes, condiments, and other flavorful products to the food industry. It operates in two segments, Consumer and Flavor Solutions. The Consumer segment offers spices, herbs, and seasonings, as well as condiments and sauces, and desserts. This segment markets its products under the McCormick, French's, Frank's RedHot, Lawry's, Cholula Hot Sauce, Club House, Gourmet Garden, and OLD BAY brands in the Americas; Ducros, Schwartz, Kamis, LA Drogheria, and Vahiné brands in Europe, the Middle East, and Africa; and McCormick and DaQiao brands in the Asia/Pacific, as well as markets desserts under the Aeroplane brand and packaged chilled herbs under the Gourmet Garden brand name; and markets regional and ethnic brands, such as Zatarain's, Stubb's, Thai Kitchen, and Simply Asia. It also supplies its products under the private labels. This segment serves retailers comprising grocery, mass merchandise, warehouse clubs, discount and drug stores, and e-commerce retailers directly and indirectly through distributors and wholesale foodservice suppliers. The Flavor Solutions segment offers seasoning blends, spices and herbs, condiments, coating systems, and compound flavors to multinational food manufacturers and foodservice customers. It serves foodservice customers directly and indirectly through distributors. The company was founded in 1889 and is headquartered in Hunt Valley, Maryland.
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