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Upturn AI SWOT - About
MINM 
Minim Inc (MINM)
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Upturn Advisory Summary
04/22/2025: MINM (1-star) has a low Upturn Star Rating. Not recommended to BUY.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Analysis of Past Performance
Type Stock | Historic Profit -72.3% | Avg. Invested days 24 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Star Rating | Upturn Advisory Performance  2.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 04/22/2025 |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 4.52M USD | Price to earnings Ratio - | 1Y Target Price 8.75 |
Price to earnings Ratio - | 1Y Target Price 8.75 | ||
Volume (30-day avg) 10055 | Beta 3.31 | 52 Weeks Range 0.11 - 4.80 | Updated Date 04/22/2025 |
52 Weeks Range 0.11 - 4.80 | Updated Date 04/22/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -1.34 |
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin - | Operating Margin (TTM) -317.97% |
Management Effectiveness
Return on Assets (TTM) -20.08% | Return on Equity (TTM) -360.56% |
Valuation
Trailing PE - | Forward PE - | Enterprise Value 4861265 | Price to Sales(TTM) 7.06 |
Enterprise Value 4861265 | Price to Sales(TTM) 7.06 | ||
Enterprise Value to Revenue 7.6 | Enterprise Value to EBITDA -1.37 | Shares Outstanding 4913790 | Shares Floating 1498461 |
Shares Outstanding 4913790 | Shares Floating 1498461 | ||
Percent Insiders 64.06 | Percent Institutions - |
Analyst Ratings
Rating 5 | Target Price 8.75 | Buy - | Strong Buy 1 |
Buy - | Strong Buy 1 | ||
Hold - | Sell - | Strong Sell - | |
Strong Sell - |
Upturn AI SWOT
Minim Inc
Company Overview
History and Background
Minim, Inc. was founded in 2018 after a merger of Zoom Telephonics, Inc. and Motorola networking business to bring WiFi connectivity to everyone and everything. Their core competency is in AI-driven WiFi management and security.
Core Business Areas
- WiFi Management: Provides WiFi optimization and management services, including AI-powered insights and network monitoring.
- Cybersecurity: Offers cybersecurity solutions for connected homes and small businesses, protecting against online threats.
- Hardware Sales: Sells networking hardware such as routers and modems.
Leadership and Structure
The leadership team includes Gray Chynoweth as CEO. The company operates with a functional organizational structure focusing on engineering, sales, marketing, and operations.
Top Products and Market Share
Key Offerings
- WiFi Optimization Software: AI-powered software that optimizes WiFi performance and provides network insights. Exact market share data is not readily available. Competitors include companies offering similar network management solutions like Plume, Eero (Amazon), and Netgear.
- Cybersecurity Solutions: Security software that protects connected devices from cyber threats. Exact market share data is not readily available. Competitors include Bitdefender, NortonLifeLock, and McAfee.
Market Dynamics
Industry Overview
The networking and cybersecurity industry is rapidly growing, driven by the increasing number of connected devices and rising cybersecurity threats. Key trends include the adoption of Wi-Fi 6/6E/7, the growth of IoT, and the increasing demand for robust cybersecurity solutions.
Positioning
Minim positions itself as a provider of AI-powered WiFi management and cybersecurity solutions for homes and small businesses, differentiating itself through its focus on ease of use and proactive threat detection.
Total Addressable Market (TAM)
The global market for Wi-Fi solutions and cybersecurity is estimated to be worth hundreds of billions of dollars. Minim is positioned to capture a share of this market by providing affordable and user-friendly solutions targeted at consumers and small businesses.
Upturn SWOT Analysis
Strengths
- AI-powered technology
- User-friendly interface
- Strong brand recognition (due to association with Motorola)
- Focus on cybersecurity
Weaknesses
- Limited financial resources compared to larger competitors
- Relatively small market share
- Dependence on hardware sales
- Operating loss
Opportunities
- Expanding into new markets (e.g., enterprise)
- Partnerships with ISPs and other service providers
- Increased adoption of IoT devices
- Growing demand for cybersecurity solutions
Threats
- Intense competition from larger players
- Rapid technological changes
- Economic downturn
- Security breaches
Competitors and Market Share
Key Competitors
- NETGEAR (NTGR)
- Amazon (AMZN)
- TP-Link
Competitive Landscape
Minim faces intense competition from larger, well-established players. Its competitive advantage lies in its AI-powered technology and user-friendly interface, but it needs to scale up its operations and marketing efforts to gain significant market share.
Major Acquisitions
Growth Trajectory and Initiatives
Historical Growth: Historical growth is dependent on financials. Data is not available.
Future Projections: Future projections are dependent on analysts estimations.
Recent Initiatives: Recent initiatives include partnerships and product upgrades.
Summary
Minim is a small player in a highly competitive market but its AI-driven approach is promising. Its user-friendly product and cybersecurity solutions are key strengths. Dependence on hardware sales and limited financial resources present challenges. Strong partnerships and future product upgrades will be critical for long-term success.
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Sources and Disclaimers
Data Sources:
- Company Website
- Press Releases
- Third Party Market Research
Disclaimers:
The information provided is for informational purposes only and should not be considered financial advice. Market share estimates are approximate and may vary. Financial data is subject to change. Real-time finanical metrics are not available without live data access.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Minim Inc
Exchange NASDAQ | Headquaters Manchester, NH, United States | ||
IPO Launch date 2009-10-07 | CEO - | ||
Sector Technology | Industry Communication Equipment | Full time employees - | Website https://www.minim.com |
Full time employees - | Website https://www.minim.com | ||
FiEE, Inc., together with its subsidiaries, delivers intelligent networking products that connects homes and offices in North America and internationally. It offers hardware products, including cable modems, cable modem/routers, gateways, mobile broadband modems, wireless routers, routers, multimedia over coax adapters, mesh home networking devices, mesh systems, and other local area network products. The company also provides Minim mobile applications for end users to personalize and monitor their home and office network for speed testing, data usage tracking, security alerts, malware blocking, privacy settings, and parental controls; and Minim web application that enables technical support representatives of Internet Service Providers (ISPs) and businesses to offer remote support with network insights. In addition, it offers Minim API suite and MinimOS for third-party hardware vendors, ISPs, and other partners to integrate with the Minim platform and functionality; to manage its account data; and to integrate with third-party router firmware. The company offers its products under the ZOOM, Motorola, and Minim brands. It sells its products through retailers and e-commerce channels. The company was formerly known as Minim, Inc. and changed its name to FiEE, Inc. in February 2025. Minim, Inc. was incorporated in 1977 and is headquartered in Manchester, New Hampshire.
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