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Upturn AI SWOT - About
LL Flooring Holdings, Inc. (LLFLQ)
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Upturn Advisory Summary
09/13/2024: LLFLQ (1-star) is currently NOT-A-BUY. Pass it for now.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
AI Based Fundamental Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Analysis of Past Performance
Type Stock | Historic Profit -16.36% | Avg. Invested days 26 | Today’s Advisory PASS |
Upturn Star Rating | Upturn Advisory Performance  1.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 09/13/2024 |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 0.00M USD | Price to earnings Ratio - | 1Y Target Price - |
Price to earnings Ratio - | 1Y Target Price - | ||
Volume (30-day avg) 482586 | Beta 1.8 | 52 Weeks Range - | Updated Date 02/26/2025 |
52 Weeks Range - | Updated Date 02/26/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -4.22 |
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin -14.3% | Operating Margin (TTM) -14.53% |
Management Effectiveness
Return on Assets (TTM) -10.47% | Return on Equity (TTM) -64.86% |
Valuation
Trailing PE - | Forward PE - | Enterprise Value 236783306 | Price to Sales(TTM) - |
Enterprise Value 236783306 | Price to Sales(TTM) - | ||
Enterprise Value to Revenue 0.28 | Enterprise Value to EBITDA 6.7 | Shares Outstanding 30655800 | Shares Floating 26476918 |
Shares Outstanding 30655800 | Shares Floating 26476918 | ||
Percent Insiders 13.51 | Percent Institutions 8.2 |
Analyst Ratings
Rating - | Target Price - | Buy - | Strong Buy - |
Buy - | Strong Buy - | ||
Hold - | Sell - | Strong Sell - | |
Strong Sell - |
Upturn AI SWOT
LL Flooring Holdings, Inc.
Company Overview
History and Background
LL Flooring Holdings, Inc., formerly known as Lumber Liquidators, was founded in 1994. It began as a lumber salvage company and evolved into a major specialty retailer of hard-surface flooring.
Core Business Areas
- Retail Sales: LL Flooring operates a network of retail stores across the United States and sells flooring products directly to consumers and contractors.
- Commercial Sales: LL Flooring also caters to commercial customers, providing flooring solutions for businesses and institutions.
- Installation Services: LL Flooring provides installation services for their products.
Leadership and Structure
The leadership team includes Charles Tyson (President & CEO), and various VPs overseeing key functions. The company operates under a traditional corporate structure with a board of directors.
Top Products and Market Share
Key Offerings
- Hardwood Flooring: A wide selection of solid and engineered hardwood flooring. Competitors include Home Depot (HD), Lowe's (LOW) and other flooring retailers. Market share data is difficult to pinpoint, but LL Flooring is a significant player in this segment.
- Laminate Flooring: Durable and affordable laminate flooring options. Competitors include Home Depot (HD), Lowe's (LOW) and other flooring retailers. Market share data is difficult to pinpoint, but LL Flooring is a significant player in this segment.
- Waterproof Vinyl Flooring: Waterproof vinyl flooring, including luxury vinyl plank (LVP) and sheet vinyl. Competitors include Home Depot (HD), Lowe's (LOW) and other flooring retailers. Market share data is difficult to pinpoint, but LL Flooring is a significant player in this segment.
- Tile Flooring: Ceramic, porcelain and stone tile flooring. Competitors include Home Depot (HD), Lowe's (LOW) and other flooring retailers. Market share data is difficult to pinpoint, but LL Flooring is a significant player in this segment.
Market Dynamics
Industry Overview
The flooring industry is influenced by factors such as housing market trends, construction activity, and consumer spending. It is a competitive market with a mix of national retailers, regional players, and independent dealers.
Positioning
LL Flooring positions itself as a specialty retailer offering a wide selection of flooring products at competitive prices, focusing on both DIY consumers and professional contractors. Its competitive advantages are its brand recognition, store network, and product range.
Total Addressable Market (TAM)
The US flooring market is estimated to be substantial, potentially exceeding $40 billion annually. LL Flooring is positioned to capture a portion of this TAM through its retail and commercial channels.
Upturn SWOT Analysis
Strengths
- Brand recognition
- Extensive product selection
- National store network
- Focus on both DIY and professional customers
Weaknesses
- Past controversies related to product safety and sourcing
- Reliance on housing market trends
- Competitive pressure from larger retailers
- Fluctuations in raw material costs
Opportunities
- Expansion into new markets or product categories
- Increased focus on online sales and e-commerce
- Partnerships with home builders and contractors
- Capitalizing on growing demand for sustainable flooring options
Threats
- Economic downturns and housing market slowdowns
- Increased competition from online retailers
- Changes in consumer preferences and trends
- Supply chain disruptions and rising raw material costs
Competitors and Market Share
Key Competitors
- HD
- LOW
- MLPX
Competitive Landscape
LL Flooring faces intense competition from larger retailers with greater resources. It differentiates itself through its specialized product offerings and focus on flooring expertise.
Major Acquisitions
Growth Trajectory and Initiatives
Historical Growth: LL Flooring's historical growth has been influenced by housing market cycles and its past reputation challenges. Growth rates have fluctuated.
Future Projections: Future growth projections depend on successful execution of strategic initiatives and the overall health of the housing market. Analyst estimates can be found on financial websites.
Recent Initiatives: Recent initiatives may include store remodels, expansion of online sales channels, and introduction of new product lines.
Summary
LL Flooring holds a recognized brand and established retail network, but faces strong competition and needs to manage its past reputation issues. Its specialized flooring expertise and focus on both DIY and professional customers are key advantages. However, it remains vulnerable to economic cycles and must effectively manage its supply chain. Successful online sales expansion will be critical to maintaining a competitive edge.
Similar Companies
HD
Home Depot Inc
HD
Home Depot Inc
LOW
Lowe\'s Companies Inc
LOW
Lowe\'s Companies Inc
Sources and Disclaimers
Data Sources:
- Company Website
- SEC Filings
- Market Research Reports
- Financial News Outlets
Disclaimers:
The analysis provided is for informational purposes only and should not be considered financial advice. Market conditions and company performance can change rapidly. Consult with a financial professional before making any investment decisions.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About LL Flooring Holdings, Inc.
Exchange NYSE | Headquaters Richmond, VA, United States | ||
IPO Launch date - | CEO - | ||
Sector Consumer Cyclical | Industry Home Improvement Retail | Full time employees 2079 | Website https://www.llflooring.com |
Full time employees 2079 | Website https://www.llflooring.com | ||
LL Flooring Holdings, Inc., together with its subsidiaries, operates as a multi-channel specialty retailer of hard and soft surface flooring, and hard and soft surface flooring enhancements and accessories. The company offers hard and soft surface flooring including, waterproof hybrid resilient, waterproof vinyl plank, solid and engineered hardwood, laminate, bamboo, tile, and cork products; and flooring enhancements and accessories, including moldings, underlayment, adhesives, and tools, as well as Duravana, a hybrid resilient flooring under the Bellawood, Coreluxe, ReNature by Coreluxe, and Duravana brand names. It also provides in-home delivery and installation services. The company also offers its products through stores, digital platform, and catalogs. The company was formerly known as Lumber Liquidators Holdings, Inc. and changed its name to LL Flooring Holdings, Inc. in January 2022. LL Flooring Holdings, Inc. was founded in 1993 and is headquartered in Richmond, Virginia. On August 11, 2024, LL Flooring Holdings, Inc., along with its affiliates, filed a voluntary petition for reorganization under Chapter 11 in the U.S. Bankruptcy Court for the District of Delaware.
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