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Kimberly-Clark Corporation (KMB)

Upturn stock ratingUpturn stock rating
$139.61
Delayed price
Profit since last BUY4.06%
upturn advisory
Consider higher Upturn Star rating
BUY since 29 days
  • BUY Advisory
  • SELL Advisory (Profit)​
  • SELL Advisory (Loss)​
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Upturn Stock infoUpturn Stock info Stock price based on last close
*as per simulation
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Time period over
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Upturn Advisory Summary

03/26/2025: KMB (2-star) has a low Upturn Star Rating. Not recommended to BUY.

Upturn Star Rating

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Below Average Performance

These Stocks/ETFs, based on Upturn Advisory, often underperform the market, warranting careful consideration before investing.

AI Based Fundamental Rating

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Moderate Performance

These Stocks/ETFs, based on Upturn Advisory, typically align with the market average, offering steady but unremarkable returns.

Analysis of Past Performance

Type Stock
Historic Profit -3.7%
Avg. Invested days 41
Today’s Advisory Consider higher Upturn Star rating
Upturn Star Rating Upturn stock ratingUpturn stock rating
Upturn Advisory Performance Upturn Advisory Performance 3.0
Stock Returns Performance Upturn Returns Performance 1.0
Upturn Profits based on simulationUpturn Profits based on simulation Profits based on simulation
Upturn Profits based on simulationUpturn Profits based on simulation Last Close 03/26/2025

Key Highlights

Company Size Large-Cap Stock
Market Capitalization 46.67B USD
Price to earnings Ratio 18.61
1Y Target Price 144.73
Price to earnings Ratio 18.61
1Y Target Price 144.73
Volume (30-day avg) 2275078
Beta 0.38
52 Weeks Range 119.58 - 150.45
Updated Date 03/30/2025
52 Weeks Range 119.58 - 150.45
Updated Date 03/30/2025
Dividends yield (FY) 3.58%
Basic EPS (TTM) 7.56

Analyzing Revenue: Products, Geography and Growth

Revenue by Products

Product revenue - Year on Year

Revenue by Geography

Geography revenue - Year on Year

Earnings Date

Report Date -
When -
Estimate -
Actual -

Profitability

Profit Margin 12.69%
Operating Margin (TTM) 13.29%

Management Effectiveness

Return on Assets (TTM) 11.75%
Return on Equity (TTM) 252.37%

Valuation

Trailing PE 18.61
Forward PE 18.55
Enterprise Value 53219711551
Price to Sales(TTM) 2.33
Enterprise Value 53219711551
Price to Sales(TTM) 2.33
Enterprise Value to Revenue 2.65
Enterprise Value to EBITDA 13.38
Shares Outstanding 331652000
Shares Floating 330563507
Shares Outstanding 331652000
Shares Floating 330563507
Percent Insiders 0.21
Percent Institutions 81.46

Analyst Ratings

Rating 3.3
Target Price 147.78
Buy 3
Strong Buy 3
Buy 3
Strong Buy 3
Hold 12
Sell 1
Strong Sell 1
Strong Sell 1

ai summary icon Upturn AI SWOT

Kimberly-Clark Corporation

stock logo

Company Overview

History and Background

Kimberly-Clark was founded in 1872 in Neenah, Wisconsin. Initially producing paper, it expanded into consumer products like Kleenex and Kotex, becoming a global leader in personal care, consumer tissue, and professional products.

Core Business Areas

  • Personal Care: Focuses on disposable diapers, training pants, and baby wipes under brands like Huggies and Pull-Ups, as well as feminine and incontinence care products such as Kotex and Depend.
  • Consumer Tissue: Produces facial and bathroom tissue, paper towels, and related products under brands like Kleenex, Scott, and Viva.
  • K-C Professional: Offers a range of hygiene, safety, and productivity solutions for businesses, including wipers, towels, soaps, and safety equipment under brands like Kleenex Professional, Scott Professional, and WypAll.

Leadership and Structure

Michael D. Hsu is the Chairman and CEO. The company operates with a functional organizational structure, with global business units and supporting corporate functions.

Top Products and Market Share

Key Offerings

  • Huggies: Disposable diapers and baby wipes; competes with Pampers (PG) and Luvs (PG). Market share varies by region but is generally a top-2 brand. Huggies accounts for a significant portion of Kimberly-Clark's revenue. Competitors include The Honest Company and private label brands.
  • Kleenex: Facial tissues; a leading brand with significant market share in many regions. Competitors include Puffs (PG) and store-brand tissues. Revenue generated by Kleenex is substantial within the consumer tissue segment.
  • Scott: Bathroom tissue and paper towels, known for affordability. Competes with Charmin (PG) and Bounty (PG). Scott contributes significantly to the consumer tissue segment's overall sales. Competitors also include Georgia-Pacific with their Sparkle brand and other private labels.
  • Kotex: Feminine hygiene products; offering pads, tampons, and liners. Competes with Tampax (PG) and Always (PG). Competitors include Unilever and Johnson & Johnson.
  • Depend: Incontinence products; provides underwear, pads, and guards for both men and women. Competes with Poise (KMB).

Market Dynamics

Industry Overview

The personal care and consumer tissue industry is mature and competitive, with a focus on innovation, cost management, and brand building. Trends include increased demand for sustainable products, e-commerce growth, and personalized solutions.

Positioning

Kimberly-Clark is a leading player in the industry, known for its strong brands, global reach, and focus on innovation. It competes with larger consumer goods companies and private label brands.

Total Addressable Market (TAM)

The global hygiene market is estimated to be several hundred billion dollars annually. Kimberly-Clark is positioned to capture a significant portion through its diverse product portfolio and strong brand recognition.

Upturn SWOT Analysis

Strengths

  • Strong brand portfolio (Huggies, Kleenex, Scott)
  • Global distribution network
  • Consistent innovation in product development
  • Strong financial performance
  • Established market presence

Weaknesses

  • Exposure to commodity price fluctuations
  • High level of competition
  • Dependence on a few key product categories
  • Brand Perception issues for some product lines

Opportunities

  • Expanding into emerging markets
  • Developing sustainable and eco-friendly products
  • Acquiring smaller competitors
  • Growing e-commerce sales channels
  • Increasing focus on product innovation and digital marketing to cater to changing consumer needs.

Threats

  • Intense price competition
  • Changing consumer preferences
  • Economic downturns
  • Increasing private label competition
  • Fluctuations in currency exchange rates.

Competitors and Market Share

Key Competitors

  • PG
  • CL
  • ESSITY B.V.

Competitive Landscape

Kimberly-Clark faces intense competition from larger consumer goods companies like P&G, as well as private label brands. Its competitive advantages include its strong brands, global reach, and innovation capabilities. However, P&G has a larger R&D budget and marketing reach.

Major Acquisitions

Bravado Designs

  • Year: 2019
  • Acquisition Price (USD millions): 0
  • Strategic Rationale: Expanded product portfolio in intimate apparel category, with a focus on nursing bras and related products. Price undisclosed.

Growth Trajectory and Initiatives

Historical Growth: Kimberly-Clark's historical growth has been steady, driven by its strong brands and global presence. The company's growth has been influenced by product innovation, expansion into new markets, and strategic acquisitions.

Future Projections: Future growth is expected to be driven by innovation, emerging markets, and e-commerce. Analyst estimates vary, but the consensus is for moderate revenue growth and continued profitability.

Recent Initiatives: Recent initiatives include investments in digital marketing, product innovation, and sustainability. The company is also focused on optimizing its supply chain and reducing costs.

Summary

Kimberly-Clark is a strong and established consumer goods company with a solid brand portfolio and global reach. It consistently generates revenue and profit, rewarding shareholders with dividend payments. However, it faces intense competition, volatile commodity prices, and changing consumer preferences. To maintain market share and grow, Kimberly-Clark must continue investing in innovation, sustainability, and digital marketing.

Similar Companies

  • PG
  • CL
  • ESSITY B.V.
  • UNVR.IS

Sources and Disclaimers

Data Sources:

  • Kimberly-Clark Investor Relations
  • SEC Filings
  • Market Research Reports
  • Company Press Releases

Disclaimers:

This analysis is based on publicly available information and is for informational purposes only. It is not financial advice. Actual results may vary.

Upturn AI SummarizationUpturn AI Summarization AI Summarization is directionally correct and might not be accurate.

Upturn AI SummarizationUpturn AI Summarization Summarized information shown could be a few years old and not current.

Upturn AI SummarizationUpturn AI Summarization Fundamental Rating based on AI could be based on old data.

Upturn AI SummarizationUpturn AI Summarization AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.

About Kimberly-Clark Corporation

Exchange NYSE
Headquaters Dallas, TX, United States
IPO Launch date 1984-12-17
Chairman & CEO Mr. Michael D. Hsu
Sector Consumer Defensive
Industry Household & Personal Products
Full time employees 38000
Full time employees 38000

Kimberly-Clark Corporation, together with its subsidiaries, manufactures and markets personal care products in the United States. It operates through three segments: North America, International Personal Care, and International Family Care and Professional. The company North America segment offers disposable diapers, training and youth pants, swimpants, baby wipes, feminine and incontinence care products, reusable underwear, facial and bathroom tissue, paper towels, napkins, wipers, tissue, towels, soaps and sanitizers, and other related products under the Huggies, Pull-Ups, GoodNites, Kotex, Poise, Depend, Kleenex, Scott, Cottonelle, Viva, Wypall, and other brand names. The International Personal Care segment provides baby and child care, adult care and feminine care, including disposable diapers, training and youth pants, swimpants, baby wipes, feminine and incontinence care products, reusable underwear, and other related products under the Huggies, Kotex, Goodfeel, Intimus, Depend and other brand names. The International Family Care and Professional segment offers facial and bathroom tissue, paper towels, napkins, wipers, tissue, towels, soaps and sanitizers, and other related products under the Kleenex, Scott, Viva, Andrex, Scottex, Wypall, and other brand names. It also sells household use products directly to supermarkets, mass merchandisers, drugstores, warehouse clubs, variety and department stores, and other retail outlets, as well as through other distributors and e-commerce; and professional use products directly to distributors, manufacturing, lodging, office building, food service, and public facilities, as well as through e-commerce. Kimberly-Clark Corporation was founded in 1872 and is headquartered in Dallas, Texas.

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