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Interpublic Group of Companies Inc (IPG)



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Upturn Advisory Summary
04/01/2025: IPG (1-star) is currently NOT-A-BUY. Pass it for now.
Analysis of Past Performance
Type Stock | Historic Profit -10.56% | Avg. Invested days 39 | Today’s Advisory PASS |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Mid-Cap Stock | Market Capitalization 9.73B USD | Price to earnings Ratio 14.27 | 1Y Target Price 35.13 |
Price to earnings Ratio 14.27 | 1Y Target Price 35.13 | ||
Volume (30-day avg) 8894084 | Beta 1.13 | 52 Weeks Range 25.85 - 32.65 | Updated Date 04/1/2025 |
52 Weeks Range 25.85 - 32.65 | Updated Date 04/1/2025 | ||
Dividends yield (FY) 4.86% | Basic EPS (TTM) 1.83 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 7.51% | Operating Margin (TTM) 23.48% |
Management Effectiveness
Return on Assets (TTM) 4.77% | Return on Equity (TTM) 17.99% |
Valuation
Trailing PE 14.27 | Forward PE 10.25 | Enterprise Value 12188651185 | Price to Sales(TTM) 1.06 |
Enterprise Value 12188651185 | Price to Sales(TTM) 1.06 | ||
Enterprise Value to Revenue 1.14 | Enterprise Value to EBITDA 7.93 | Shares Outstanding 372648992 | Shares Floating 370808273 |
Shares Outstanding 372648992 | Shares Floating 370808273 | ||
Percent Insiders 0.43 | Percent Institutions 101.98 |
Analyst Ratings
Rating 3.55 | Target Price 34.32 | Buy 2 | Strong Buy 3 |
Buy 2 | Strong Buy 3 | ||
Hold 5 | Sell - | Strong Sell 1 | |
Strong Sell 1 |
Upturn AI SWOT
Interpublic Group of Companies Inc

Company Overview
History and Background
Interpublic Group of Companies Inc (IPG) was founded in 1930 as McCann Erickson. It evolved through acquisitions and restructuring to become one of the 'Big Four' advertising agencies.
Core Business Areas
- Integrated Agency Networks: Includes advertising, media, digital marketing, public relations, and specialized communications agencies.
- Specialized Marketing Services: Encompasses marketing services such as sports and entertainment marketing, healthcare communications, and event management.
Leadership and Structure
IPG is led by Philippe Krakowsky (CEO). The organizational structure comprises various agency networks and specialized units, each with its leadership teams.
Top Products and Market Share
Key Offerings
- Advertising Services: Advertising campaigns across various media platforms (TV, digital, print, outdoor). IPG competes with WPP, Omnicom, and Publicis. Revenue attributed to advertising services is a significant portion of IPG's overall revenue.
- Media Planning and Buying: Strategic planning and execution of media campaigns. Market share data is difficult to pinpoint as it is spread across many agencies but IPG has a significant portion. Competitors include WPP (GroupM), Omnicom (OMD), and Publicis (Publicis Media).
- Digital Marketing: Digital marketing services, including search engine optimization (SEO), social media marketing, and content creation. IPG Competitors include Accenture Song, Globant, and EPAM Systems.
- Public Relations: Public relations services through agencies such as Weber Shandwick and Golin. Competitors include WPP(Hill & Knowlton), Omnicom (FleishmanHillard), and Publicis (MSL Group).
Market Dynamics
Industry Overview
The advertising industry is characterized by technological disruption, globalization, and increasing demand for personalized marketing solutions.
Positioning
IPG is a major player, leveraging its diverse agency portfolio to offer integrated marketing solutions. Its competitive advantage lies in its breadth of services and global reach.
Total Addressable Market (TAM)
The global advertising market is estimated at hundreds of billions of dollars. IPG is well-positioned to capture a significant portion of this TAM through its diverse capabilities.
Upturn SWOT Analysis
Strengths
- Global network
- Diverse service offerings
- Strong client relationships
- Experienced leadership
Weaknesses
- Complexity of operations
- Reliance on large clients
- Potential for client conflicts
- Integration challenges
Opportunities
- Growth in digital advertising
- Expansion into emerging markets
- Acquisition of specialized agencies
- Increased demand for data-driven marketing
Threats
- Economic downturns
- Technological disruption
- Increased competition
- Data privacy regulations
Competitors and Market Share
Key Competitors
- WPP (WPP)
- Omnicom Group (OMC)
- Publicis Groupe (PUBGY)
Competitive Landscape
IPG competes effectively with WPP, Omnicom, and Publicis by offering a wide range of services and strong client relationships. WPP is the global leader.
Major Acquisitions
RafterOne
- Year: 2020
- Acquisition Price (USD millions): 120
- Strategic Rationale: Expanded IPG's digital transformation and e-commerce capabilities.
Acxiom Marketing Solutions (AMS)
- Year: 2018
- Acquisition Price (USD millions): 2300
- Strategic Rationale: Acxiom accelerates IPG's data-driven marketing solutions and strengthens IPG's technology abilities.
Growth Trajectory and Initiatives
Historical Growth: IPG has experienced growth through organic expansion and strategic acquisitions.
Future Projections: Future projections vary based on analyst estimates and market conditions.
Recent Initiatives: IPG is focused on expanding its digital capabilities and strengthening its presence in high-growth markets.
Summary
IPG is a strong player in the advertising industry with a diversified portfolio of agencies. Its global reach and breadth of services are key strengths. However, it must manage the complexities of its large organization and keep up with rapid technological changes. Growth in digital and emerging markets presents significant opportunities.
Similar Companies
- WPP
- OMC
- PUBGY
- ACN
Sources and Disclaimers
Data Sources:
- Company Filings
- Industry Reports
- Analyst Estimates
- Market Research Reports
Disclaimers:
The data provided is for informational purposes only and should not be considered financial advice. Market conditions and company performance are subject to change.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Interpublic Group of Companies Inc
Exchange NYSE | Headquaters New York, NY, United States | ||
IPO Launch date 1987-11-05 | CEO & Director Mr. Philippe Krakowsky | ||
Sector Communication Services | Industry Advertising Agencies | Full time employees 53300 | Website https://www.interpublic.com |
Full time employees 53300 | Website https://www.interpublic.com |
The Interpublic Group of Companies, Inc. provides advertising and marketing services worldwide. It operates in three segments: Media, Data & Engagement Solutions, Integrated Advertising & Creativity Led Solutions, and Specialized Communications & Experiential Solutions. The Media, Data & Engagement Solutions segment provides media and communications services, digital services and products, advertising and marketing technology, e-commerce services, data management and analytics, strategic consulting, and digital brand experience under the IPG Mediabrands, UM, Initiative, Kinesso, Acxiom, Huge, MRM, and R/GA brand names. The Integrated Advertising & Creativity Led Solutions segment offers advertising, corporate, and brand identity services; and strategic consulting under FCB, IPG Health, McCann Worldgroup, and MullenLowe Group brands. The Specialized Communications & Experiential Solutions segment provides public relations and other specialized communications services, live events, sports and entertainment marketing, and strategic consulting under IPG DXTRA Health, The Weber Shandwick Collective, Golin, Jack Morton, Momentum, and Octagon brand names. The company was formerly known as McCann-Erickson Incorporated and changed its name to The Interpublic Group of Companies, Inc. in January 1961. The Interpublic Group of Companies, Inc. was founded in 1902 and is headquartered in New York, New York.
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