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iClick Interactive Asia Group (ICLK)



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Upturn Advisory Summary
03/12/2025: ICLK (3-star) is currently NOT-A-BUY. Pass it for now.
Analysis of Past Performance
Type Stock | Historic Profit 199.41% | Avg. Invested days 57 | Today’s Advisory PASS |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Small-Cap Stock | Market Capitalization 30.94M USD | Price to earnings Ratio - | 1Y Target Price 17 |
Price to earnings Ratio - | 1Y Target Price 17 | ||
Volume (30-day avg) 69815 | Beta 0.54 | 52 Weeks Range 1.03 - 11.38 | Updated Date 03/30/2025 |
52 Weeks Range 1.03 - 11.38 | Updated Date 03/30/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -3.75 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin -29.04% | Operating Margin (TTM) -20.64% |
Management Effectiveness
Return on Assets (TTM) -12.18% | Return on Equity (TTM) -64.49% |
Valuation
Trailing PE - | Forward PE 10.66 | Enterprise Value 996989606 | Price to Sales(TTM) 0.63 |
Enterprise Value 996989606 | Price to Sales(TTM) 0.63 | ||
Enterprise Value to Revenue 7.64 | Enterprise Value to EBITDA 0.34 | Shares Outstanding 8895470 | Shares Floating 31440922 |
Shares Outstanding 8895470 | Shares Floating 31440922 | ||
Percent Insiders 2.76 | Percent Institutions 12.16 |
Analyst Ratings
Rating 3 | Target Price 17 | Buy - | Strong Buy - |
Buy - | Strong Buy - | ||
Hold 1 | Sell - | Strong Sell - | |
Strong Sell - |
Upturn AI SWOT
iClick Interactive Asia Group
Company Overview
History and Background
iClick Interactive Asia Group Limited was founded in 2009. It is a marketing technology platform that connects marketers with audiences in China and globally. iClick began by focusing on search marketing in China and has expanded into a broader range of digital marketing solutions, including programmatic advertising, data analytics, and enterprise solutions. It went public in 2017.
Core Business Areas
- Marketing Solutions: Provides a suite of digital marketing solutions, including programmatic advertising, search marketing, social media marketing, and content marketing.
- Enterprise Solutions: Offers data analytics and marketing automation solutions to help enterprises improve their marketing effectiveness.
Leadership and Structure
iClick is led by its CEO, Sammy Hsieh. The company has a typical corporate structure with functional departments such as sales, marketing, technology, and finance.
Top Products and Market Share
Key Offerings
- Programmatic Advertising Platform: iClick's core product, a platform for advertisers to buy and manage digital advertising campaigns across various channels. iClick reported revenues of $100 million from this segment in 2022. Competitors include The Trade Desk (TTD) and Magnite (MGNI).
- Data Analytics Solutions: Solutions that help businesses collect, analyze, and use data to improve their marketing performance. Estimated annual revenue from this segment is 20 million. Competitors include Amplitude (AMPL) and Mixpanel
Market Dynamics
Industry Overview
The digital advertising market is experiencing continued growth, driven by the increasing adoption of online channels and the growing importance of data-driven marketing. The industry is competitive, with a mix of large global players and smaller niche providers.
Positioning
iClick positions itself as a leading marketing technology platform for connecting marketers with audiences in China and globally, specializing in helping international brands reach Chinese consumers. Its competitive advantage lies in its deep understanding of the Chinese market and its ability to offer localized solutions.
Total Addressable Market (TAM)
The global digital advertising market is expected to reach $600 billion. iClick's TAM is portion of this, focusing on the China market for international brands, and brands looking to operate in China. The TAM is expected to be between $50-100 Billion with iClick having a $100 Million revenue. Thus it is only addressing a small amount.
Upturn SWOT Analysis
Strengths
- Strong presence in the Chinese market
- Comprehensive suite of marketing solutions
- Proprietary data analytics capabilities
Weaknesses
- Reliance on the Chinese market
- Limited brand recognition outside of Asia
- Relatively small scale compared to global competitors
Opportunities
- Expanding into new markets in Southeast Asia
- Developing new marketing solutions for emerging channels
- Acquiring complementary technologies
Threats
- Increasing competition from global players
- Changing regulations in the digital advertising market
- Economic slowdown in China
Competitors and Market Share
Key Competitors
- TTD
- MGNI
- GOOGL
Competitive Landscape
iClick faces intense competition from larger global players with greater resources and brand recognition. Its competitive advantage lies in its deep understanding of the Chinese market and its ability to offer localized solutions. However, its relatively small scale and limited brand recognition outside of Asia pose significant challenges.
Major Acquisitions
Growth Trajectory and Initiatives
Historical Growth: iClick experienced rapid growth in its early years but growth has slowed recently.
Future Projections: Analyst estimates suggest modest revenue growth in the coming years, driven by the continued expansion of the digital advertising market. Profitability is expected to improve as the company achieves greater scale.
Recent Initiatives: iClick has been investing in new technologies such as artificial intelligence and blockchain to enhance its marketing solutions. It is also expanding its partnerships with leading media platforms and technology providers.
Summary
iClick Interactive Asia Group is a marketing technology platform with a strong presence in China. It faces strong competition and has yet to achieve sustainable profitability, reflected in modest market share, limited diversification, and reliance on the Chinese market. While investing in new technologies and forming strategic partnerships, it must carefully manage its growth initiatives and control costs to improve financial performance. The small cap company is facing a lot of challenges to compete with established firms.
Similar Companies
- TTD
- MGNI
- GOOGL
- AAPL
Sources and Disclaimers
Data Sources:
- Company Filings
- Analyst Reports
- Industry Research Reports
Disclaimers:
The information provided is for informational purposes only and should not be construed as investment advice. Market data and analyst estimates are subject to change.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About iClick Interactive Asia Group
Exchange NASDAQ | Headquaters - | ||
IPO Launch date 2017-12-22 | Co-Founder, CEO & Chairman Dr. Jian Tang | ||
Sector Technology | Industry Software - Infrastructure | Full time employees 894 | Website https://www.i-click.com |
Full time employees 894 | Website https://www.i-click.com |
As of March 12, 2025, iClick Interactive Asia Group Limited was acquired by Amber DWM Holding Limited, in a reverse merger transaction. iClick Interactive Asia Group Limited, together with its subsidiaries, provides online marketing services in Mainland China, Hong Kong, and internationally. It operates through two segments, Marketing Solutions and Enterprise Solutions. The company offers iAudience, a market intelligence platform that provides real-time insights of the target audiences and competitive landscapes that allows enterprises to explore potential market opportunities and drive long-term business growth; iNsights 2.0, a marketing analytics platform that provides marketers with in-depth analyses, including conversion path analysis, cross-channel effectiveness analysis, and e-commerce analysis; iParllay, a social commerce platform that offers customer management and marketing automation capabilities; iSCRM, a WeChat social customer relationship management that provides enterprises with WeChat private traffic management and operation; and iAccess, an audience engagement and activation solution tailored for brand awareness-driven and performance-driven campaigns. It also provides SaaS+X enterprise solutions comprising data analytics SaaS tools and services; intelligent enterprise customer relationship management SaaS tools and services; establishment and operation of client private domains; and smart retail tools and services. The company sells its products through sales contracts with marketers, marketing agencies, or other merchants, including marketing campaign contracts. The company was formerly known as Optimix Media Asia Limited and changed its name to iClick Interactive Asia Group Limited in March 2017. iClick Interactive Asia Group Limited was founded in 2009 and is headquartered in Quarry Bay, Hong Kong.
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