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Upturn AI SWOT - About
GNLN 
Greenlane Holdings Inc (GNLN)
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Upturn Advisory Summary
04/01/2025: GNLN (1-star) is currently NOT-A-BUY. Pass it for now.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
AI Based Fundamental Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Analysis of Past Performance
Type Stock | Historic Profit -43.06% | Avg. Invested days 36 | Today’s Advisory PASS |
Upturn Star Rating | Upturn Advisory Performance  1.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 04/01/2025 |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 2.43M USD | Price to earnings Ratio - | 1Y Target Price 7.9 |
Price to earnings Ratio - | 1Y Target Price 7.9 | ||
Volume (30-day avg) 335771 | Beta 1.89 | 52 Weeks Range 0.26 - 21.80 | Updated Date 03/31/2025 |
52 Weeks Range 0.26 - 21.80 | Updated Date 03/31/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -13.7 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin -132.88% | Operating Margin (TTM) -219.83% |
Management Effectiveness
Return on Assets (TTM) -21.85% | Return on Equity (TTM) -204.43% |
Valuation
Trailing PE - | Forward PE 192.31 | Enterprise Value 10034977 | Price to Sales(TTM) 0.18 |
Enterprise Value 10034977 | Price to Sales(TTM) 0.18 | ||
Enterprise Value to Revenue 0.76 | Enterprise Value to EBITDA 0.32 | Shares Outstanding 8336950 | Shares Floating 6853726 |
Shares Outstanding 8336950 | Shares Floating 6853726 | ||
Percent Insiders 18.14 | Percent Institutions 11.4 |
Analyst Ratings
Rating 3 | Target Price 7.9 | Buy - | Strong Buy - |
Buy - | Strong Buy - | ||
Hold 1 | Sell - | Strong Sell - | |
Strong Sell - |
Upturn AI SWOT
Greenlane Holdings Inc
Company Overview
History and Background
Greenlane Holdings, Inc. was founded in 2005 as a distributor of cannabis accessories. It went public in April 2019 and has evolved through acquisitions and market shifts. Initially focused on distribution, it now emphasizes its own brands and retail solutions.
Core Business Areas
- House Brands: Development, marketing and sales of Greenlane's proprietary brands, including Vaporbrothers, Pollen Gear, Higher Standards, DaVinci, and Eyce.
- Third-Party Distribution: Distribution of a wide array of accessories and products from other brands related to cannabis, vaping, and related industries.
Leadership and Structure
Craig M. Phillips serves as the Chief Executive Officer. The company has a board of directors and operates with various functional departments (e.g., sales, marketing, operations).
Top Products and Market Share
Key Offerings
- DaVinci Vaporizers: High-end portable vaporizers. Revenue figures are not publicly broken out for individual products. Competitors include PAX Labs, G Pen (Grenco Science).
- Pollen Gear: Storage and transport solutions for concentrates and herbs. Market share data not publicly available. Competitors include Stashlogix and Skunk.
Market Dynamics
Industry Overview
The cannabis accessories market is fragmented and growing, influenced by the expansion of legalized cannabis markets. The industry is subject to changing regulations and consumer preferences.
Positioning
Greenlane seeks to be a key player in the cannabis accessory market through its brand portfolio and distribution network. Competitive advantages may include brand recognition and established distribution channels.
Total Addressable Market (TAM)
Estimates suggest the global cannabis accessories market could reach billions of dollars. Greenlane aims to capture a share of this TAM through its brands and distribution.
Upturn SWOT Analysis
Strengths
- Established distribution network
- Diverse product portfolio
- Proprietary brands
- Brand Awareness
Weaknesses
- Profitability Challenges
- Dependence on cannabis industry regulations
- Inventory Management
- High Operating Costs
Opportunities
- Expansion into new markets
- Product innovation
- Strategic partnerships
- Increased legalization of cannabis
Threats
- Increased competition
- Changing regulations
- Economic downturn
- Product recalls
Competitors and Market Share
Key Competitors
- SMG
- TPCO
Competitive Landscape
Greenlane faces intense competition from established distributors and new entrants. Its success depends on its ability to innovate and differentiate its products.
Major Acquisitions
Growth Trajectory and Initiatives
Historical Growth: Past growth was influenced by the expansion of the legal cannabis market and acquisitions.
Future Projections: Future growth projections would be based on analyst estimates, market trends, and the company's strategic initiatives.
Recent Initiatives: Strategic Initiatives include focusing on house brands, streamlining operations, and managing costs.
Summary
Greenlane Holdings has faced profitability challenges amid a competitive landscape. Focusing on their house brands and operational efficiencies are crucial for improvement. Navigating evolving regulations and managing costs are key to survival and potential growth, despite current market headwinds. Greenlane needs to maintain product innovation to differentiate in the fragmented market.
Similar Companies
SMG
Scotts Miracle-Gro Company
SMG
Scotts Miracle-Gro Company
Sources and Disclaimers
Data Sources:
- Company filings (SEC)
- Industry reports
- Analyst estimates
Disclaimers:
This analysis is based on publicly available information and is not financial advice. Information may be dated and subject to change.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Greenlane Holdings Inc
Exchange NASDAQ | Headquaters Boca Raton, FL, United States | ||
IPO Launch date 2019-04-18 | CEO & Director Ms. Barbara Sher | ||
Sector Consumer Defensive | Industry Tobacco | Full time employees 49 | Website https://www.gnln.com |
Full time employees 49 | Website https://www.gnln.com | ||
Greenlane Holdings, Inc. engages in the development and distribution of cannabis accessories, vape devices, and lifestyle products in the United States, Canada, and Europe. It operates in two segments, Consumer Goods and Industrial Goods. The company provides consumption accessories, vaporizers, pipes, rolling papers, grinders, lifestyle products and accessories, and apparel lines, as well as bubblers, rigs and merchandise. It offers its products under the Groove, Eyce, DaVinci, Higher Standards, Pollen Gear, Marley Natural, Storz and Bickel, Grenco Science, and Keith Haring brands. The company also operates e-commerce websites, such as Vapor.com, Wholesale.Greenlane.com, PuffItUp.com, HigherStandards.com, and MarleyNaturalShop.com. It serves customers through smoke shops, head shops, convenience stores, cannabis dispensaries, and specialty retailers. The company was founded in 2005 and is headquartered in Boca Raton, Florida.
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