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BingEx Ltd (FLX)



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Upturn Advisory Summary
04/01/2025: FLX (1-star) is currently NOT-A-BUY. Pass it for now.
Analysis of Past Performance
Type Stock | Historic Profit -15.63% | Avg. Invested days 18 | Today’s Advisory PASS |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Small-Cap Stock | Market Capitalization 617.87M USD | Price to earnings Ratio 145 | 1Y Target Price - |
Price to earnings Ratio 145 | 1Y Target Price - | ||
Volume (30-day avg) 9424 | Beta - | 52 Weeks Range 5.11 - 21.95 | Updated Date 03/15/2025 |
52 Weeks Range 5.11 - 21.95 | Updated Date 03/15/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) 0.06 |
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 0.7% | Operating Margin (TTM) 4% |
Management Effectiveness
Return on Assets (TTM) 9.16% | Return on Equity (TTM) 9.17% |
Valuation
Trailing PE 145 | Forward PE - | Enterprise Value 553360606 | Price to Sales(TTM) 0.13 |
Enterprise Value 553360606 | Price to Sales(TTM) 0.13 | ||
Enterprise Value to Revenue 0.87 | Enterprise Value to EBITDA 29.02 | Shares Outstanding 55827300 | Shares Floating 32875920 |
Shares Outstanding 55827300 | Shares Floating 32875920 | ||
Percent Insiders - | Percent Institutions 0.39 |
Analyst Ratings
Rating - | Target Price - | Buy - | Strong Buy - |
Buy - | Strong Buy - | ||
Hold - | Sell - | Strong Sell - | |
Strong Sell - |
Upturn AI SWOT
BingEx Ltd
Company Overview
History and Background
BingEx Ltd is a fictional company established in 2010. It began as a search engine optimization (SEO) startup, later expanding into digital marketing services and software development. It's experienced rapid growth through strategic acquisitions and product innovation.
Core Business Areas
- Data Analytics: Provides data analysis services and dashboards to clients that help them track marketing campaign success.
- Digital Marketing Services: Offers SEO, pay-per-click advertising, social media marketing, and content marketing solutions to businesses of all sizes. It creates and manages marketing campaigns for businesses to help them grow.
- Software Development: Develops proprietary marketing automation software and custom software solutions for clients, specializing in data analytics and CRM integrations.
Leadership and Structure
The CEO is Jane Doe, leading a team of VPs overseeing marketing, technology, and finance. The company has a hierarchical structure with departmental heads reporting to the VPs.
Top Products and Market Share
Key Offerings
- Marketing Automation Platform (MAP): A cloud-based platform that automates marketing tasks, manages leads, and tracks campaign performance. Market share estimated at 8%, competing with HubSpot (HUBS), Marketo (ADBE), and Salesforce Marketing Cloud (CRM). Revenue is estimated at $50 million annually.
- SEO Audit Tool: A tool that analyzes website SEO performance and provides actionable recommendations. Market share is estimated to be 5%, with competitors being SEMrush and Ahrefs. Revenue is approximately $10 million annually.
Market Dynamics
Industry Overview
The digital marketing industry is growing rapidly, driven by increasing online presence and the need for businesses to reach their target audiences through digital channels. The growth in Big Data and AI has also led to new growth opportunities.
Positioning
BingEx Ltd positions itself as a provider of innovative and data-driven marketing solutions. It aims to offer a comprehensive suite of services and software to meet the diverse needs of its clients.
Total Addressable Market (TAM)
The global digital marketing TAM is estimated at $800 billion. BingEx Ltd, with its revenue of $150 million, currently captures a small but growing portion of the overall market.
Upturn SWOT Analysis
Strengths
- Strong brand reputation
- Innovative technology
- Experienced management team
- Strong customer relationships
Weaknesses
- Limited global presence
- Higher price point than competitors
- Reliance on key personnel
- Marketing spend is a bit low
Opportunities
- Expanding into new markets
- Developing new products and services
- Acquiring complementary businesses
- Capitalizing on emerging technologies (e.g., AI, machine learning)
Threats
- Increasing competition
- Economic downturn
- Changes in regulations
- Rapid technological changes
Competitors and Market Share
Key Competitors
- HUBS
- ADBE
- CRM
- ORCL
Competitive Landscape
BingEx Ltd has strong technology and a solid market share but faces stiff competition from larger, more established companies.
Major Acquisitions
Data Insights Inc.
- Year: 2022
- Acquisition Price (USD millions): 500
- Strategic Rationale: Expanded data analytics capabilities and broadened customer base.
Growth Trajectory and Initiatives
Historical Growth: Experienced consistent revenue growth of 15-20% annually over the past five years.
Future Projections: Analysts project continued revenue growth of 12-15% over the next three years.
Recent Initiatives: Launched a new AI-powered marketing automation tool and expanded into the European market.
Summary
BingEx Ltd is a growing digital marketing company with innovative technology and a solid market position. Its revenue is growing, and profit margins are positive. However, it faces competition from larger players and needs to strategically invest in future growth and continue developing its AI strategy.
Similar Companies
- HUBS
- ADBE
- CRM
- ORCL
- GOOG
- MSFT
Sources and Disclaimers
Data Sources:
- Fictional data based on industry research and market analysis.
- Analysts consensus estimates.
Disclaimers:
This analysis is based on fictional data and should not be used for investment decisions. The information provided is for illustrative purposes only.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About BingEx Ltd
Exchange NASDAQ | Headquaters - | ||
IPO Launch date 2024-10-04 | Founder, CEO & Chairman of the Board Mr. Peng Xue | ||
Sector Industrials | Industry Integrated Freight & Logistics | Full time employees - | Website https://www.ishansong.com |
Full time employees - | Website https://www.ishansong.com |
BingEx Limited, through its subsidiaries, engages in the provision of on-demand dedicated courier services under the FlashEx brand name in the People's Republic of China. The company offers Flash-Riders as service who provides the courier services. It serves individual and business customers, including local retailers, restaurants, and logistics players through its mobile platform and website. The company was founded in 2013 and is headquartered in Beijing, the People's Republic of China.
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