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Upturn AI SWOT - About
FLWS 
1-800 FLOWERS.COM Inc (FLWS)
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Upturn Advisory Summary
03/27/2025: FLWS (1-star) is currently NOT-A-BUY. Pass it for now.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
AI Based Fundamental Rating
Below Average Performance
These Stocks/ETFs, based on Upturn Advisory, often underperform the market, warranting careful consideration before investing.
Analysis of Past Performance
Type Stock | Historic Profit -51.85% | Avg. Invested days 24 | Today’s Advisory PASS |
Upturn Star Rating | Upturn Advisory Performance  2.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 03/27/2025 |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 372.07M USD | Price to earnings Ratio - | 1Y Target Price 9.88 |
Price to earnings Ratio - | 1Y Target Price 9.88 | ||
Volume (30-day avg) 826829 | Beta 1.81 | 52 Weeks Range 5.42 - 11.10 | Updated Date 03/30/2025 |
52 Weeks Range 5.42 - 11.10 | Updated Date 03/30/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -0.11 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin -0.43% | Operating Margin (TTM) 11.74% |
Management Effectiveness
Return on Assets (TTM) -0.92% | Return on Equity (TTM) -1.53% |
Valuation
Trailing PE - | Forward PE 13.61 | Enterprise Value 402848814 | Price to Sales(TTM) 0.21 |
Enterprise Value 402848814 | Price to Sales(TTM) 0.21 | ||
Enterprise Value to Revenue 0.23 | Enterprise Value to EBITDA 8.16 | Shares Outstanding 36532900 | Shares Floating 15907923 |
Shares Outstanding 36532900 | Shares Floating 15907923 | ||
Percent Insiders 33.94 | Percent Institutions 93.19 |
Analyst Ratings
Rating 4.33 | Target Price 10.88 | Buy - | Strong Buy 2 |
Buy - | Strong Buy 2 | ||
Hold 1 | Sell - | Strong Sell - | |
Strong Sell - |
Upturn AI SWOT
1-800 FLOWERS.COM Inc
Company Overview
History and Background
1-800 FLOWERS.COM Inc. was founded in 1976 as a single retail florist shop. It expanded through acquisitions and technology adoption, becoming a leading online retailer of floral arrangements and gifts. Its transformation from a brick-and-mortar florist to an e-commerce giant highlights its adaptability and innovation.
Core Business Areas
- Consumer Floral & Gifts: Focuses on direct-to-consumer sales of floral arrangements, plants, and personalized gifts through its online platform and phone service. This segment is the company's largest revenue driver.
- BloomNet: Provides wire-service and other services to a network of florists, enabling them to fulfill orders and access technology solutions.
- Harry & David: Offers gourmet food gifts, including fruits, chocolates, and specialty items. This segment is acquired by 1-800 Flowers and enhances its gifting options.
Leadership and Structure
The company is led by CEO Christopher McCann. The organizational structure is hierarchical, with distinct business units focusing on different product categories and service offerings. There's a senior leadership team overseeing various functions like technology, marketing, and operations.
Top Products and Market Share
Key Offerings
- Floral Arrangements: Fresh flower bouquets for various occasions, including birthdays, anniversaries, and holidays. The competitors for this product is FTD (FTD), Teleflora, and local flower shops. Market share is fragmented, with 1-800 FLOWERS.COM holding a significant portion of the online flower delivery market.
- Gourmet Food Gifts: Hampers, gift baskets, chocolates, and other gourmet food items, primarily offered through the Harry & David brand. Competitors include Godiva (TUR:YILDIZ HOLDING AS), Hickory Farms, and Williams-Sonoma (WSM). Revenue from this product line contributes significantly to the company's overall revenue.
- Plants: Live plants and related products for home and office decor. Competitors include The Home Depot (HD), Lowe's (LOW), and online plant retailers. The company's plant offerings complement its floral and gift options.
Market Dynamics
Industry Overview
The floral and gifting industry is characterized by seasonality and evolving consumer preferences. Online retail is growing, with increasing demand for convenience and personalization. The industry is also adapting to sustainability trends and supply chain challenges.
Positioning
1-800 FLOWERS.COM Inc. is positioned as a leading online retailer of floral arrangements, gifts, and gourmet food. Its competitive advantages include a well-established brand, a broad product portfolio, and a robust e-commerce platform.
Total Addressable Market (TAM)
The TAM for online floral and gift delivery is estimated to be in the billions of dollars. 1-800 FLOWERS.COM Inc is strategically positioned to capture a substantial share of this TAM through its diverse product offerings and strong brand recognition.
Upturn SWOT Analysis
Strengths
- Strong brand recognition
- Extensive online platform
- Diverse product portfolio
- Established network of florists
Weaknesses
- Seasonality of sales
- Dependence on third-party delivery services
- Price sensitivity of customers
- Potential for supply chain disruptions
Opportunities
- Expanding into new product categories
- Increasing personalization options
- Leveraging data analytics for targeted marketing
- Strengthening partnerships with local florists
Threats
- Intense competition from other online retailers
- Fluctuations in floral supply costs
- Changing consumer preferences
- Economic downturn impacting discretionary spending
Competitors and Market Share
Key Competitors
- FTD
- AMZN
- ETSY
- W
- QRTEA
Competitive Landscape
1-800 FLOWERS.COM Inc. benefits from a strong brand and established florist network. However, it faces increasing competition from large e-commerce players and smaller, specialized gift retailers. Maintaining customer loyalty and innovating product offerings are key to staying competitive.
Major Acquisitions
Harry & David
- Year: 2014
- Acquisition Price (USD millions): 142.5
- Strategic Rationale: Expanded product portfolio to include gourmet food gifts, diversifying revenue streams and catering to a broader gifting market.
PersonalizationMall.com
- Year: 2018
- Acquisition Price (USD millions): 252
- Strategic Rationale: Added personalized gifts to the offering, which has grown to be a substantial component of total revenue
Growth Trajectory and Initiatives
Historical Growth: Historical growth requires accessing financial databases and is not possible at this time, requiring manual input
Future Projections: Future projections require accessing financial databases and is not possible at this time, requiring manual input
Recent Initiatives: Recent initiatives include investments in technology to enhance the customer experience, expansion of its product offerings through strategic acquisitions, and strengthening its BloomNet network of florists.
Summary
1-800 FLOWERS.COM Inc. holds a strong position in the online floral and gift market. The company leverages its established brand, diverse product range, and e-commerce platform. However, it faces intense competition and seasonality. Maintaining a customer-centric approach and adapting to evolving consumer preferences are essential for sustained growth.
Similar Companies
- FTD
- AMZN
- ETSY
- W
- QRTEA
- SHPG
Sources and Disclaimers
Data Sources:
- Company press releases
- Industry reports
- Market analysis
Disclaimers:
This analysis is based on publicly available information and is for informational purposes only. It should not be considered financial advice.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About 1-800 FLOWERS.COM Inc
Exchange NASDAQ | Headquaters Jericho, NY, United States | ||
IPO Launch date 1999-08-03 | Founder, CEO & Executive Chairman Mr. James Francis McCann | ||
Sector Consumer Cyclical | Industry Specialty Retail | Full time employees 4000 | Website https://www.1800flowers.com |
Full time employees 4000 | Website https://www.1800flowers.com | ||
1-800-FLOWERS.COM, Inc. provides gifts for various occasions in the United States and internationally. It operates through three segments: Consumer Floral & Gifts, Gourmet Foods & Gift Baskets, and BloomNet. The company offers a range of products, including fresh-cut flowers, floral and fruit arrangements, plants, gifts, personalized products, dipped berries, popcorns, gourmet foods and gift baskets, cookies, chocolates, candies, wines, and gift-quality fruits. It offers its products and services through online platform under the 1-800-Flowers.com, 1-800-Baskets.com, Cheryl's Cookies, FruitBouquets.com, Harry & David, Things Remembered, Moose Munch, The Popcorn Factory, Wolferman's Bakery, PersonalizationMall.com, Simply Chocolate, Vital Choice, Scharffen Berger, DesignPac, Shari's Berries, BloomNet, Napco, and Flowerama brand names. 1-800-FLOWERS.COM, Inc. was founded in 1976 and is headquartered in Jericho, New York.
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