Home 
Today's Top Picks 
Top Performers 
Watchlist 
My Robo Portfolios 
ETF Zone 
Help & Tutorial 
Cancel anytime
- Chart
- Upturn Summary
- Highlights
- Revenue
- Valuation
- Analyst Ratings
Upturn AI SWOT - About
BuzzFeed Inc (BZFD)
- BUY Advisory
- SELL Advisory (Profit)
- SELL Advisory (Loss)
- Profit
- Loss
- Pass (Skip investing)
Stock price based on last close (see disclosures)
- ALL
- YEAR
- MONTH
- WEEK
Upturn Advisory Summary
04/01/2025: BZFD (1-star) is currently NOT-A-BUY. Pass it for now.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
AI Based Fundamental Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Analysis of Past Performance
Type Stock | Historic Profit -32.07% | Avg. Invested days 29 | Today’s Advisory PASS |
Upturn Star Rating | Upturn Advisory Performance  1.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 04/01/2025 |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 77.44M USD | Price to earnings Ratio - | 1Y Target Price 6 |
Price to earnings Ratio - | 1Y Target Price 6 | ||
Volume (30-day avg) 425842 | Beta 3.6 | 52 Weeks Range 1.26 - 5.68 | Updated Date 04/4/2025 |
52 Weeks Range 1.26 - 5.68 | Updated Date 04/4/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -0.91 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date 2025-03-24 | When After Market | Estimate - | Actual - |
Profitability
Profit Margin -5.32% | Operating Margin (TTM) -6.16% |
Management Effectiveness
Return on Assets (TTM) -4.08% | Return on Equity (TTM) -31.13% |
Valuation
Trailing PE - | Forward PE 172.41 | Enterprise Value 101527570 | Price to Sales(TTM) 0.41 |
Enterprise Value 101527570 | Price to Sales(TTM) 0.41 | ||
Enterprise Value to Revenue 0.53 | Enterprise Value to EBITDA -7.73 | Shares Outstanding 37181900 | Shares Floating 19335393 |
Shares Outstanding 37181900 | Shares Floating 19335393 | ||
Percent Insiders 33.19 | Percent Institutions 26.21 |
Analyst Ratings
Rating - | Target Price 6 | Buy - | Strong Buy - |
Buy - | Strong Buy - | ||
Hold - | Sell - | Strong Sell - | |
Strong Sell - |
Upturn AI SWOT
BuzzFeed Inc
Company Overview
History and Background
BuzzFeed Inc. was founded in 2006 by Jonah Peretti. Initially focused on viral content and listicles, it evolved into a digital media and entertainment company. It went public through a SPAC merger in December 2021.
Core Business Areas
- Entertainment Content: Creation and distribution of short-form videos, articles, quizzes, and listicles across various platforms.
- News: News division covering politics, business, and culture.
- Commerce: Affiliate marketing and direct sales through product recommendations and partnerships.
- Complex Networks: Youth culture media company acquired by BuzzFeed. Complex produces and distributes digital content.
Leadership and Structure
Jonah Peretti is the CEO. The organizational structure includes departments for editorial, video production, sales, technology, and marketing.
Top Products and Market Share
Key Offerings
- BuzzFeed Quizzes: Interactive quizzes that generate high engagement and social sharing. Competitors include Playbuzz and similar interactive content platforms.
- Market Share (%):
- BuzzFeed News: Original reporting and investigative journalism. Competitors include mainstream news outlets like The New York Times, CNN, and Fox News.
- Market Share (%):
- Market Share (%):
- Tasty Videos: Short-form recipe videos distributed across social media platforms. Competitors include Tastemade and other food-related content creators.
- Complex Content: Youth oriented lifestyle content. Competitors include Vice Media, Barstool Sports
- Market Share (%):
Market Dynamics
Industry Overview
The digital media industry is highly competitive and rapidly evolving. It faces challenges from social media platforms, changing consumer behavior, and ad revenue fluctuations.
Positioning
BuzzFeed Inc. positions itself as a leading digital media company targeting a diverse audience with entertainment, news, and lifestyle content. Its competitive advantages include its brand recognition and diverse content portfolio.
Total Addressable Market (TAM)
The global digital advertising market is estimated to be worth hundreds of billions of dollars. BuzzFeed Inc. is positioned to capture a portion of this TAM through its various content offerings and advertising solutions.
Upturn SWOT Analysis
Strengths
- Strong brand recognition
- Diverse content portfolio
- Large social media presence
- Data-driven content creation
- Innovative content formats
Weaknesses
- Dependence on social media platforms
- Fluctuating ad revenue
- Negative profitability
- High content creation costs
- Intense competition
Opportunities
- Expansion into new content formats
- Diversification of revenue streams
- Strategic acquisitions and partnerships
- Growth in emerging markets
- Leveraging data for personalized content
Threats
- Changes in social media algorithms
- Increased competition from other digital media companies
- Ad blocking software
- Economic downturns affecting ad spending
- Changing consumer preferences
Competitors and Market Share
Key Competitors
- VOX (CMCSA)
- NYT (NYT)
- GOOGL (GOOGL)
- META (META)
- SNAP (SNAP)
- VICE MEDIA (Private)
Competitive Landscape
BuzzFeed Inc. faces intense competition from established media companies, social media platforms, and other digital content creators. Its advantages include its brand recognition and viral content capabilities, while its disadvantages include its dependence on social media and profitability concerns.
Major Acquisitions
Complex Networks
- Year: 2021
- Acquisition Price (USD millions): 300
- Strategic Rationale: Expanded BuzzFeed's reach into youth culture and lifestyle content.
Growth Trajectory and Initiatives
Historical Growth: Growth has been inconsistent, reflecting industry headwinds and strategic shifts.
Future Projections: Requires analyst reports to source projections.
Recent Initiatives: Focus on cost cutting, restructuring, and strategic partnerships.
Summary
BuzzFeed Inc. is facing challenges in a rapidly evolving digital media landscape. Its brand recognition and diverse content portfolio are strengths, but it struggles with profitability and dependence on social media platforms. The company needs to effectively diversify revenue streams and manage costs to achieve sustainable growth and should be closely monitoring social media landscape trends.
Similar Companies
GOOGL
Alphabet Inc Class A
GOOGL
Alphabet Inc Class A
META
Meta Platforms Inc.
META
Meta Platforms Inc.
NYT
New York Times Company
NYT
New York Times Company
SNAP
Snap Inc
SNAP
Snap Inc
Sources and Disclaimers
Data Sources:
- SEC Filings
- Company Press Releases
- Analyst Reports
- Industry Publications
Disclaimers:
The information provided is for informational purposes only and should not be considered investment advice. Market data is dynamic and subject to change.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About BuzzFeed Inc
Exchange NASDAQ | Headquaters New York, NY, United States | ||
IPO Launch date 2021-03-05 | Founder, Chairman & CEO Mr. Jonah Peretti | ||
Sector Communication Services | Industry Internet Content & Information | Full time employees 611 | Website https://www.buzzfeed.com |
Full time employees 611 | Website https://www.buzzfeed.com | ||
BuzzFeed, Inc., a digital media company, distributes content across owned and operated, as well as third-party platforms. The company offers BuzzFeed, a go-to authority for entertainment, pop culture, and the internet with articles, lists, quizzes, videos, and original series; BuzzFeed News, a pocket-friendly newsroom; Tasty, a platform for food content; HuffPost, a media platform for news, politics, opinion, entertainment, features, and lifestyle content. It also provides display, programmatic, and video advertising on its owned and operated sites and applications, as well as feature films, content licensing, TV projects, and other projects. BuzzFeed, Inc. was founded in 2006 and is headquartered in New York, New York.
Upturn is now on iOS and Android!
Experience Upturn on your mobile. Install it now!
Note: This website is maintained by Upturn Corporation, which is an investment adviser registered with the U.S. Securities and Exchange Commission. Such registration does not imply a certain level of skill or training. Investing in securities has risks. Past performance is no guarantee of future returns. No assurance is provided as to any particular investment return, and you may lose money using our services. You are strongly advised to consult appropriate counsel before making any investments in companies you learn about through our services. You should obtain appropriate legal, tax, investment, accounting, and other advice that takes into account your investment portfolio and overall financial situation. You are solely responsible for conducting due diligence on a potential investment. We do not affect trades for you. You will select your own broker through which to transact. Investments are not FDIC insured, they are not guaranteed, and they may lose value. Please see the Privacy Policy, Terms of Use, and Disclosure for more information.