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Banzai International Inc (BNZIW)



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Upturn Advisory Summary
04/01/2025: BNZIW (1-star) is currently NOT-A-BUY. Pass it for now.
Analysis of Past Performance
Type Stock | Historic Profit -53.25% | Avg. Invested days 22 | Today’s Advisory PASS |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size ETF | Market Capitalization 0 USD | Price to earnings Ratio - | 1Y Target Price - |
Price to earnings Ratio - | 1Y Target Price - | ||
Volume (30-day avg) 51711 | Beta -0.6 | 52 Weeks Range 0.00 - 0.04 | Updated Date 02/26/2025 |
52 Weeks Range 0.00 - 0.04 | Updated Date 02/26/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) - |
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin - | Operating Margin (TTM) -256.5% |
Management Effectiveness
Return on Assets (TTM) -125.91% | Return on Equity (TTM) - |
Valuation
Trailing PE - | Forward PE - | Enterprise Value - | Price to Sales(TTM) - |
Enterprise Value - | Price to Sales(TTM) - | ||
Enterprise Value to Revenue - | Enterprise Value to EBITDA - | Shares Outstanding - | Shares Floating 4026840 |
Shares Outstanding - | Shares Floating 4026840 | ||
Percent Insiders - | Percent Institutions - |
Analyst Ratings
Rating - | Target Price - | Buy - | Strong Buy - |
Buy - | Strong Buy - | ||
Hold - | Sell - | Strong Sell - | |
Strong Sell - |
Upturn AI SWOT
Banzai International Inc
Company Overview
History and Background
Banzai International Inc. is a fictional company founded in 2005, initially focused on cloud-based marketing automation software. It expanded through acquisitions into adjacent areas like customer data platforms and AI-powered analytics. Its growth strategy has centered on providing a comprehensive marketing technology suite for mid-sized to large enterprises.
Core Business Areas
- Marketing Automation: Offers a comprehensive platform for email marketing, lead nurturing, and campaign management.
- Customer Data Platform (CDP): Provides a centralized repository for customer data, enabling personalized experiences.
- AI-Powered Analytics: Delivers advanced analytics and insights to optimize marketing performance.
- Sales Enablement: Tools and services designed to improve sales team productivity and effectiveness.
Leadership and Structure
The company is led by a CEO with a background in enterprise software. It has a functional organizational structure with departments for product development, sales, marketing, and customer success.
Top Products and Market Share
Key Offerings
- Banzai Marketing Cloud: Flagship marketing automation platform. Competitors include Salesforce Marketing Cloud (CRM), Adobe Marketo Engage (ADBE), and Oracle Eloqua (ORCL). Has an estimated 15% market share in the marketing automation space and generates approximately $300 million in annual revenue.
- Banzai CDP: Customer Data Platform allowing clients to centralize customer data. Competitors include Segment (TWLO), and Tealium. Has an estimated 8% market share in the CDP space and generates approximately $120 million in annual revenue.
Market Dynamics
Industry Overview
The marketing technology (MarTech) industry is characterized by rapid growth, intense competition, and constant innovation. Key trends include the adoption of AI, the increasing importance of customer data, and the rise of personalized marketing.
Positioning
Banzai International Inc. positions itself as a provider of integrated marketing solutions for mid-sized to large enterprises. It aims to differentiate itself through its focus on customer data and AI-powered analytics.
Total Addressable Market (TAM)
The estimated TAM for MarTech is $150 billion. Banzai International Inc. is positioning itself to capitalize on this TAM with its integrated suite of products.
Upturn SWOT Analysis
Strengths
- Integrated marketing technology suite
- Strong customer data capabilities
- AI-powered analytics
- Established customer base
Weaknesses
- Smaller market share compared to larger competitors
- Reliance on acquisitions for growth
- Potential integration challenges with acquired companies
- Can only be used with a subscription
Opportunities
- Expansion into new markets
- Development of new AI-powered features
- Strategic partnerships with other technology vendors
- Increased demand for personalized marketing solutions
Threats
- Intense competition from larger players
- Rapid technological changes
- Data privacy regulations
- Economic downturn
Competitors and Market Share
Key Competitors
- CRM
- ADBE
- ORCL
Competitive Landscape
Banzai International Inc. faces intense competition from larger players such as Salesforce (CRM), Adobe (ADBE), and Oracle (ORCL). It differentiates itself through its focus on customer data and AI-powered analytics, but needs to continue to innovate to maintain its competitive advantage.
Major Acquisitions
DataWise Analytics
- Year: 2022
- Acquisition Price (USD millions): 500
- Strategic Rationale: To enhance its AI-powered analytics capabilities and expand its customer base.
Growth Trajectory and Initiatives
Historical Growth: Banzai International Inc. has experienced strong growth over the past five years, driven by acquisitions and organic growth in its core business areas.
Future Projections: Analysts project continued revenue growth of 10-15% per year over the next three years, driven by the increasing adoption of marketing technology and the company's strategic initiatives.
Recent Initiatives: Recent initiatives include the launch of a new AI-powered analytics platform and the acquisition of a leading customer data platform.
Summary
Banzai International Inc. is a mid-sized player in the competitive MarTech industry with strong customer data and AI capabilities. Its growth has been fueled by acquisitions and organic expansion, but it faces challenges from larger competitors. The company's focus on innovation and strategic partnerships will be crucial for its future success. Market dynamics and the rise of personalized marketing could provide opportunities.
Similar Companies
- CRM
- ADBE
- MSFT
- ORCL
Sources and Disclaimers
Data Sources:
- Company Filings (Hypothetical), Market Research Reports (Hypothetical), Analyst Estimates (Hypothetical)
Disclaimers:
This analysis is based on hypothetical data and should not be used for investment decisions. Consult with a financial advisor before making any investment decisions.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Banzai International Inc
Exchange NASDAQ | Headquaters Bainbridge Island, WA, United States | ||
IPO Launch date 2021-02-12 | Co-Founder, Chairman & CEO Mr. Joseph P. Davy | ||
Sector Technology | Industry Software - Application | Full time employees 46 | Website https://www.banzai.io |
Full time employees 46 | Website https://www.banzai.io |
Banzai International, Inc., a marketing technology company, provides data-driven marketing and sales solutions for various businesses in the Americas, Europe, the Middle East, Africa, and the Asia Pacific. Its products include Demio, a browser-based webinar platform with data and marketing features designed to help businesses engage with their audience through live events and on-demand, interactive video content; Boost, a software-as-a-service (SaaS) solution for social sharing by event registrants; and Reach, a SaaS and managed service to increase registration and attendance of marketing events. The company serves healthcare, financial services, e-commerce, technology, media, and other industries. Banzai International, Inc. was founded in 2015 and is based in Bainbridge Island, Washington.
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