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BHF logo BHF
Upturn stock ratingUpturn stock rating
BHF logo

Brighthouse Financial Inc (BHF)

Upturn stock ratingUpturn stock rating
$58.17
Delayed price
upturn advisory
PASS
  • BUY Advisory
  • SELL Advisory (Profit)​
  • SELL Advisory (Loss)​
  • Profit
  • Loss
  • Pass (Skip investing)
Upturn Stock infoUpturn Stock info Stock price based on last close
*as per simulation
(see disclosures)
Time period over
  • ALL
  • YEAR
  • MONTH
  • WEEK

Upturn Advisory Summary

04/01/2025: BHF (1-star) is currently NOT-A-BUY. Pass it for now.

Upturn Star Rating

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Not Recommended Performance

These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.

AI Based Fundamental Rating

ratingratingratingratingrating

Not Recommended Performance

These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.

Analysis of Past Performance

Type Stock
Historic Profit -57.75%
Avg. Invested days 28
Today’s Advisory PASS
Upturn Star Rating Upturn stock ratingUpturn stock rating
Upturn Advisory Performance Upturn Advisory Performance 1.0
Stock Returns Performance Upturn Returns Performance 1.0
Upturn Profits based on simulationUpturn Profits based on simulation Profits based on simulation
Upturn Profits based on simulationUpturn Profits based on simulation Last Close 04/01/2025

Key Highlights

Company Size Mid-Cap Stock
Market Capitalization 3.38B USD
Price to earnings Ratio 12.54
1Y Target Price 64.33
Price to earnings Ratio 12.54
1Y Target Price 64.33
Volume (30-day avg) 753126
Beta 1.12
52 Weeks Range 40.00 - 64.12
Updated Date 04/2/2025
52 Weeks Range 40.00 - 64.12
Updated Date 04/2/2025
Dividends yield (FY) -
Basic EPS (TTM) 4.64

Analyzing Revenue: Products, Geography and Growth

Revenue by Products

Product revenue - Year on Year

Earnings Date

Report Date -
When -
Estimate -
Actual -

Profitability

Profit Margin 6.16%
Operating Margin (TTM) 88.02%

Management Effectiveness

Return on Assets (TTM) 0.57%
Return on Equity (TTM) 7.84%

Valuation

Trailing PE 12.54
Forward PE 2.91
Enterprise Value 5367347442
Price to Sales(TTM) 0.54
Enterprise Value 5367347442
Price to Sales(TTM) 0.54
Enterprise Value to Revenue 1.23
Enterprise Value to EBITDA -
Shares Outstanding 58060500
Shares Floating 57346350
Shares Outstanding 58060500
Shares Floating 57346350
Percent Insiders 1.12
Percent Institutions 74.66

Analyst Ratings

Rating 2.7
Target Price 52.38
Buy -
Strong Buy 1
Buy -
Strong Buy 1
Hold 6
Sell 1
Strong Sell 2
Strong Sell 2

ai summary icon Upturn AI SWOT

Brighthouse Financial Inc

stock logo

Company Overview

overview logo History and Background

Brighthouse Financial, Inc. was established in 2017 after separating from MetLife. It focuses on life insurance and annuity products.

business area logo Core Business Areas

  • Annuities: Provides a range of annuity products designed for retirement income, including fixed, variable, and indexed annuities.
  • Life Insurance: Offers various life insurance policies, including term, whole, and universal life insurance, focusing on providing financial protection.
  • Run-off: Includes products no longer actively sold, such as certain variable annuity contracts, helping to manage the remaining liabilities.

leadership logo Leadership and Structure

The company is led by a CEO and executive team, operating with a functional organizational structure across its core business segments.

Top Products and Market Share

overview logo Key Offerings

  • Shield Level Annuities: Indexed annuities that offer downside protection. Market share data is difficult to pinpoint exactly, but Brighthouse is a major player in the indexed annuity market. Competitors include Athene (ATH), Lincoln National (LNC), and AIG (AIG).
  • Premier Accumulator Variable Annuity: A variable annuity product offering investment choices and tax-deferred growth. Similar to Shield Level Annuities, specific market share data is unavailable, but Brighthouse is a significant player in the variable annuity market. Competitors include Prudential Financial (PRU), Equitable Holdings (EQH), and Pacific Life.
  • Term Life Insurance: Provides temporary coverage. Market share data is unavailable.

Market Dynamics

industry overview logo Industry Overview

The insurance and annuity industry is experiencing growth due to an aging population, increasing demand for retirement income, and volatile market conditions driving a need for financial security.

Positioning

Brighthouse Financial is a leading provider of annuity and life insurance products, focused on managing risk and delivering value to customers.

Total Addressable Market (TAM)

The total addressable market (TAM) for U.S. life insurance and annuities is estimated to be in the trillions of dollars. Brighthouse is well positioned within the TAM with its diverse product offerings and strong distribution network.

Upturn SWOT Analysis

Strengths

  • Strong brand recognition
  • Established distribution network
  • Diverse product portfolio
  • Expertise in risk management

Weaknesses

  • Sensitivity to interest rate fluctuations
  • Complex regulatory environment
  • Legacy liabilities from MetLife separation
  • Dependence on market performance

Opportunities

  • Expanding distribution channels
  • Developing innovative product solutions
  • Capitalizing on the growing retirement market
  • Leveraging technology to improve efficiency

Threats

  • Increased competition
  • Changing regulatory landscape
  • Economic downturns
  • Rising interest rates

Competitors and Market Share

competitor logo Key Competitors

  • LNC
  • PRU
  • EQH
  • AIG
  • ATH

Competitive Landscape

Brighthouse competes primarily on product innovation, distribution strength, and financial stability. It needs to keep up with competitors and their competitive advantages.

Major Acquisitions

Growth Trajectory and Initiatives

Historical Growth: Growth has been driven by sales of annuity and life insurance products, with market volatility impacting results.

Future Projections: Analysts project modest growth in revenues and earnings as the company benefits from an aging population and increased demand for retirement solutions.

Recent Initiatives: Recent strategic initiatives include investments in technology, expansion of distribution channels, and new product development.

Summary

Brighthouse Financial is a key player in the annuity and life insurance market with a strong brand. However, its financial performance is sensitive to market fluctuations and interest rate changes. Expanding distribution channels and launching innovative products will be essential for future success. Brighthouse needs to also look out for what its competitors are doing in the space to ensure it remains a competitive player.

Similar Companies

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American International Group Inc

$86.81
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15.67%
Consider higher Upturn Star rating
BUY since 44 days

AIGratingrating

American International Group Inc

$86.81
Large-Cap Stock
BUY since 44 days
15.67%
Consider higher Upturn Star rating

EQHratingrating

Axa Equitable Holdings Inc

$53.3
Large-Cap Stock
0%
PASS

EQHratingrating

Axa Equitable Holdings Inc

$53.3
Large-Cap Stock
0%
PASS

LNCratingrating

Lincoln National Corporation

$36.01
Mid-Cap Stock
0%
PASS

LNCratingrating

Lincoln National Corporation

$36.01
Mid-Cap Stock
0%
PASS

PRUratingrating

Prudential Financial Inc

$111.69
Large-Cap Stock
0%
PASS

PRUratingrating

Prudential Financial Inc

$111.69
Large-Cap Stock
0%
PASS

Sources and Disclaimers

Data Sources:

  • Company filings
  • Industry reports
  • Financial news sources

Disclaimers:

This analysis is for informational purposes only and should not be considered financial advice. Market conditions and company performance are subject to change.

Upturn AI SummarizationUpturn AI Summarization AI Summarization is directionally correct and might not be accurate.

Upturn AI SummarizationUpturn AI Summarization Summarized information shown could be a few years old and not current.

Upturn AI SummarizationUpturn AI Summarization Fundamental Rating based on AI could be based on old data.

Upturn AI SummarizationUpturn AI Summarization AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.

About Brighthouse Financial Inc

Exchange NASDAQ
Headquaters Charlotte, NC, United States
IPO Launch date 2017-07-17
President, CEO & Director Mr. Eric Thomas Steigerwalt
Sector Financial Services
Industry Insurance - Life
Full time employees 1400
Full time employees 1400

Brighthouse Financial, Inc. provides annuity and life insurance products in the United States. The company operates through Annuities, Life, and Run-off segments. The Annuities segment offers variable, fixed, index-linked, and income annuities for contract holders' needs for protected wealth accumulation on a tax-deferred basis, wealth transfer, and income security. The Life segment provides term, universal, whole, and variable life products for policyholders' needs for financial security and protected wealth transfer. The Run-off segment manages universal life with secondary guarantees, structured settlements, pension risk transfer contracts, certain company-owned life insurance policies, and funding agreements. Brighthouse Financial, Inc. was founded in 1863 and is headquartered in Charlotte, North Carolina.

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