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Academy Sports Outdoors Inc (ASO)



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Upturn Advisory Summary
11/22/2024: ASO (3-star) is currently NOT-A-BUY. Pass it for now.
Analysis of Past Performance
Type Stock | Historic Profit 22.66% | Avg. Invested days 38 | Today’s Advisory PASS |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Mid-Cap Stock | Market Capitalization 3.12B USD | Price to earnings Ratio 8.13 | 1Y Target Price 58.95 |
Price to earnings Ratio 8.13 | 1Y Target Price 58.95 | ||
Volume (30-day avg) 1265923 | Beta 1.25 | 52 Weeks Range 43.05 - 64.21 | Updated Date 04/1/2025 |
52 Weeks Range 43.05 - 64.21 | Updated Date 04/1/2025 | ||
Dividends yield (FY) 1.14% | Basic EPS (TTM) 5.73 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Earnings Date
Report Date 2025-03-19 | When Before Market | Estimate 1.8217 | Actual 1.96 |
Profitability
Profit Margin 7.05% | Operating Margin (TTM) 8.8% |
Management Effectiveness
Return on Assets (TTM) 6.94% | Return on Equity (TTM) 21.14% |
Valuation
Trailing PE 8.13 | Forward PE 7.63 | Enterprise Value 4553375574 | Price to Sales(TTM) 0.53 |
Enterprise Value 4553375574 | Price to Sales(TTM) 0.53 | ||
Enterprise Value to Revenue 0.77 | Enterprise Value to EBITDA 6.57 | Shares Outstanding 67004700 | Shares Floating 65980895 |
Shares Outstanding 67004700 | Shares Floating 65980895 | ||
Percent Insiders 3.31 | Percent Institutions 116.89 |
Analyst Ratings
Rating 3.95 | Target Price 62.89 | Buy 1 | Strong Buy 9 |
Buy 1 | Strong Buy 9 | ||
Hold 10 | Sell - | Strong Sell - | |
Strong Sell - |
Upturn AI SWOT
Academy Sports Outdoors Inc

Company Overview
History and Background
Academy Sports + Outdoors was founded in 1938 in San Antonio, Texas, initially as a military surplus store. Over time, it evolved into a sporting goods and outdoor recreation retailer. Significant milestones include expansion across the Southern U.S. and going public in 2020.
Core Business Areas
- Retail Sales: This segment involves the direct sale of sporting goods, apparel, footwear, and outdoor recreational equipment to consumers through brick-and-mortar stores and online platforms.
- Private Label: Academy develops and sells private label brands that compete with national brands within their respective segments.
Leadership and Structure
The CEO of Academy Sports + Outdoors is Steve Lawrence. The company operates with a typical corporate structure, including executive leadership, regional management, and store-level employees.
Top Products and Market Share
Key Offerings
- Apparel and Footwear: Includes athletic wear, casual clothing, and shoes for various sports and outdoor activities. Market share varies by category; Nike and Adidas are major competitors.
- Competitors: Nike, Adidas, Under Armour
- Market Share (%):
- Competitors: Bass Pro Shops, Cabela's, Dick's Sporting Goods
- Hunting and Fishing Gear: Encompasses firearms, ammunition, fishing rods, reels, and related accessories. Academy caters to outdoor enthusiasts, competing with retailers like Bass Pro Shops and Cabela's.
- Market Share (%):
- Competitors: Dick's Sporting Goods, Amazon, Walmart
- Market Share (%):
- Sports and Recreation Equipment: Includes equipment for team sports, fitness, and outdoor recreation, such as basketballs, baseball bats, camping gear, and bicycles. Dick's Sporting Goods is a significant competitor.
Market Dynamics
Industry Overview
The sporting goods retail industry is highly competitive, with growth driven by increasing participation in sports and outdoor activities. Trends include a shift towards online shopping and demand for athleisure wear.
Positioning
Academy Sports + Outdoors positions itself as a value-oriented retailer offering a wide assortment of products at competitive prices. Its geographical focus is primarily in the Southern U.S., allowing it to cater to regional preferences and needs.
Total Addressable Market (TAM)
The total addressable market for sporting goods is estimated to be in the hundreds of billions of dollars globally. Academy Sports + Outdoors is positioned to capture a share of this market through its retail presence and online channels.
Upturn SWOT Analysis
Strengths
- Strong brand recognition in the Southern U.S.
- Value-oriented pricing strategy
- Wide assortment of products
- Experienced management team
- Growing e-commerce presence
Weaknesses
- Limited geographic presence compared to national retailers
- Reliance on seasonal sales
- Potential supply chain disruptions
- Higher debt levels
- Lower brand perception
Opportunities
- Expansion into new geographic markets
- Growth in e-commerce sales
- Development of private label brands
- Partnerships with sports teams and organizations
- Capitalizing on increased outdoor recreation participation
Threats
- Intense competition from national retailers
- Changing consumer preferences
- Economic downturn
- Increasing raw material costs
- Geopolitical events and disruptions
Competitors and Market Share
Key Competitors
- Dick's Sporting Goods (DKS)
- Walmart (WMT)
- Target (TGT)
Competitive Landscape
Academy competes with national retailers on price and selection. Its regional focus allows it to cater to specific consumer preferences. Dick's Sporting Goods is a primary competitor, offering a similar range of products and services.
Major Acquisitions
Growth Trajectory and Initiatives
Historical Growth: Academy has grown through store expansion and increased same-store sales.
Future Projections: Analysts predict continued growth in revenue and earnings, driven by store expansion and e-commerce growth.
Recent Initiatives: Recent initiatives include expanding e-commerce capabilities, opening new stores, and enhancing customer loyalty programs.
Summary
Academy Sports + Outdoors is a strong regional player in the sporting goods retail market. Its value-oriented pricing and wide assortment of products are working well. Expansion into new markets and increased e-commerce sales represent significant opportunities. Intense competition from national retailers remains a key challenge.
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Sources and Disclaimers
Data Sources:
- Company filings
- Industry reports
- Analyst estimates
- Yahoo Finance
Disclaimers:
This analysis is based on publicly available information and is for informational purposes only. It should not be considered investment advice. Market share percentages and financial figures are estimates and may not be precise.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Academy Sports Outdoors Inc
Exchange NASDAQ | Headquaters Katy, TX, United States | ||
IPO Launch date 2020-10-02 | CEO & Director Mr. Steven Paul Lawrence | ||
Sector Consumer Cyclical | Industry Specialty Retail | Full time employees 9900 | Website https://www.academy.com |
Full time employees 9900 | Website https://www.academy.com |
Academy Sports and Outdoors, Inc., through its subsidiaries, operates as a sporting goods and outdoor recreational retailer in the United States. The company's outdoors division comprises camping products, such as coolers and drinkware, and camping accessories and equipment; fishing products, including marine equipment and fishing rods, reels, and baits and equipment; and hunting products, which includes firearms, ammunition, archery and archery equipment, camouflage apparel, waders, shooting accessories, gun safes, optics, airguns, and hunting equipment. Its sports and recreation division offers fitness equipment, fitness accessories, and nutrition supplies; team and specialty sports equipment, including baseball, football, basketball, soccer, golf, racket sports, volleyball, backpacks, and sports bags; recreation products, which includes patio furniture, outdoor cooking, trampolines, play sets, watersports, and pet equipment, as well as wheeled goods that include bicycles, skateboards, and other ride-on toys; and electronics, watches, and sunglasses, as well as front-end products, such as consumables, batteries, etc. The company's apparel division provides outdoor and seasonal apparel, denim, work apparel, graphic t-shirts, and accessories; boys and girls outdoor, and athletic apparel; sporting and fitness apparel; and professional and collegiate team licensed apparel and accessories. Its footwear division offers casual shoes, slippers, seasonal footwear, and socks; work and western boots, shoes, and hunting footwear; boys and girls footwear; athletic footwear, such as running shoes, athletic lifestyle, and training shoes; and team and specialty sports footwear, and slides. The company sells its products under the Academy Sports + Outdoors, Magellan Outdoors, BCG, O'rageous, Game Winner, Outdoor Gourmet, Freely, and R.O.W. brand names. Academy Sports and Outdoors, Inc. was founded in 1938 and is headquartered in Katy, Texas.
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