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Upturn AI SWOT - About
ADT Inc (ADT)
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Upturn Advisory Summary
03/06/2025: ADT (1-star) has a low Upturn Star Rating. Not recommended to BUY.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
AI Based Fundamental Rating
Below Average Performance
These Stocks/ETFs, based on Upturn Advisory, often underperform the market, warranting careful consideration before investing.
Analysis of Past Performance
Type Stock | Historic Profit -47.87% | Avg. Invested days 26 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Star Rating | Upturn Advisory Performance  2.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 03/06/2025 |
Key Highlights
Company Size Mid-Cap Stock | Market Capitalization 6.99B USD | Price to earnings Ratio 12.36 | 1Y Target Price 8.7 |
Price to earnings Ratio 12.36 | 1Y Target Price 8.7 | ||
Volume (30-day avg) 11482896 | Beta 1.6 | 52 Weeks Range 5.92 - 8.39 | Updated Date 04/2/2025 |
52 Weeks Range 5.92 - 8.39 | Updated Date 04/2/2025 | ||
Dividends yield (FY) 2.70% | Basic EPS (TTM) 0.66 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 10.23% | Operating Margin (TTM) 24.95% |
Management Effectiveness
Return on Assets (TTM) 4.81% | Return on Equity (TTM) 16.32% |
Valuation
Trailing PE 12.36 | Forward PE 10.07 | Enterprise Value 14599927609 | Price to Sales(TTM) 1.43 |
Enterprise Value 14599927609 | Price to Sales(TTM) 1.43 | ||
Enterprise Value to Revenue 2.98 | Enterprise Value to EBITDA 5.61 | Shares Outstanding 801758976 | Shares Floating 389496140 |
Shares Outstanding 801758976 | Shares Floating 389496140 | ||
Percent Insiders 1.31 | Percent Institutions 102.41 |
Analyst Ratings
Rating 3.4 | Target Price 8.64 | Buy 1 | Strong Buy 1 |
Buy 1 | Strong Buy 1 | ||
Hold 2 | Sell 1 | Strong Sell - | |
Strong Sell - |
Upturn AI SWOT
ADT Inc
Company Overview
History and Background
ADT Inc. was founded in 1874 as American District Telegraph. It initially provided telegraph services before transitioning to security systems. Over time, it has grown through acquisitions and innovations to become a leading provider of security and automation solutions.
Core Business Areas
- Residential Security: Provides security monitoring, smart home automation, and related services to residential customers.
- Commercial Security: Offers security and fire detection solutions, access control, and video surveillance for commercial clients.
- Solar: Offers solar panel installation and monitoring for residential clients, recently discontinued.
Leadership and Structure
ADT Inc. is led by its CEO, Jim DeVries. The company has a hierarchical organizational structure with various departments focusing on sales, marketing, operations, technology, and finance. ADT also has a board of directors, guiding strategic decisions.
Top Products and Market Share
Key Offerings
- ADT Home Security Systems: Provides comprehensive home security solutions, including intrusion detection, fire and carbon monoxide monitoring, and 24/7 professional monitoring services. ADT holds the largest market share for professionally installed home security systems in North America. Competitors include Vivint, SimpliSafe, and Ring Alarm. Exact revenue breakdown for individual products is not publicly available but is a significant portion of ADT's overall revenue.
- ADT Commercial Security Solutions: Offers security and fire detection systems, access control, video surveillance, and integrated security solutions for businesses of all sizes. Market share data specific to ADT's commercial offerings is not widely publicized. Competitors include Johnson Controls, Siemens, and Securitas.
- ADT Smart Home Automation: Provides smart home solutions that integrate with security systems, including smart locks, lighting control, and thermostat integration. Revenue is embedded within overall security revenue. Competitors include Google Nest, Amazon Alexa, and Apple HomeKit ecosystems.
Market Dynamics
Industry Overview
The security industry is experiencing growth driven by increasing concerns about safety, technological advancements in smart home devices, and the aging population. The market is competitive with a mix of established players and emerging DIY solutions.
Positioning
ADT Inc. is positioned as a premium provider of security solutions with a strong brand reputation and extensive network of professional installers and monitoring centers. Its competitive advantages include its large customer base, established infrastructure, and trusted brand name.
Total Addressable Market (TAM)
The global security market is expected to reach hundreds of billions of dollars. ADT Inc. is positioned to capture a significant portion of this TAM through its diverse offerings and strategic partnerships. The TAM is estimated to be around $200-300 Billion by 2030.
Upturn SWOT Analysis
Strengths
- Strong brand recognition
- Large customer base
- Extensive network of installers and monitoring centers
- Comprehensive range of security solutions
- Partnerships with Google and other technology companies
Weaknesses
- Higher price point compared to DIY solutions
- High customer churn
- Integration complexities with existing systems
- Legacy infrastructure needing upgrades
Opportunities
- Expansion into new markets and geographies
- Growth in smart home automation and IoT devices
- Development of new security solutions for niche markets
- Partnerships with insurance companies and real estate developers
Threats
- Competition from DIY security solutions
- Cybersecurity risks and data breaches
- Economic downturn impacting consumer spending
- Technological advancements rendering existing systems obsolete
Competitors and Market Share
Key Competitors
- Vivint Smart Home, Inc. (VVNT)
- Alarm.com Holdings, Inc. (ALRM)
- Resideo Technologies, Inc. (REZI)
Competitive Landscape
ADT Inc. has advantages in brand recognition and market presence. However, competitors offer innovative technology and more flexible pricing. ADT needs to adapt to compete with new market entrants.
Major Acquisitions
Sunpro Solar
- Year: 2021
- Acquisition Price (USD millions): 825
- Strategic Rationale: Acquired to expand into the residential solar market, however was divested in 2023.
Growth Trajectory and Initiatives
Historical Growth: ADT Inc.'s historical growth has been driven by acquisitions, organic expansion, and increasing adoption of security solutions. Recent growth has been impacted by macro economic conditions.
Future Projections: Future growth projections depend on market conditions, technological advancements, and strategic initiatives. Analyst estimates should be consulted for specific forecasts.
Recent Initiatives: Recent strategic initiatives include partnerships with Google for smart home integration, expansion into new markets, and investments in technology and innovation.
Summary
ADT Inc. possesses strong brand recognition and a significant market share in the security industry. The company is working to modernize its technology, but faces stiff competition from nimble competitors with strong marketing. A weakness of high churn rates needs to be closely addressed. The company is positioned well to continue generating revenue, but it needs to work on efficiencies and cost cutting.
Similar Companies
ALRM
Alarm.com Holdings Inc
ALRM
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AMZN
Amazon.com Inc
AMZN
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GOOG
Alphabet Inc Class C
GOOG
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HON
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HON
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REZI
Resideo Technologies Inc
REZI
Resideo Technologies Inc
Sources and Disclaimers
Data Sources:
- Company Filings (10K, 10Q)
- Industry Reports
- Analyst Reports
- Company Website
Disclaimers:
This analysis is for informational purposes only and should not be considered financial advice. Investment decisions should be based on thorough research and consultation with a qualified financial advisor. Market data is subject to change.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About ADT Inc
Exchange NYSE | Headquaters Boca Raton, FL, United States | ||
IPO Launch date 2018-01-19 | CEO, President & Chairman Mr. James David DeVries | ||
Sector Industrials | Industry Security & Protection Services | Full time employees 12800 | Website https://www.adt.com |
Full time employees 12800 | Website https://www.adt.com | ||
ADT Inc. engages in the provision of security, interactive, and smart home solutions in the United States. It offers burglar and life safety alarms, smart security cameras, smart home automation systems, and video surveillance systems to detect intrusion; control access; sense movement, smoke, fire, carbon monoxide, leaks, temperature, and other environmental conditions and hazards; and address personal medical emergencies, such as injuries or unanticipated falls. The company also provides routine maintenance and the installation of upgraded or additional equipment; personal emergency response system products and services to sustain independent living; Google Nest doorbell, mesh Wi-Fi, and Google indoor and outdoor cameras; and application for self-setup DIY smart home security products. In addition, it offers Trusted Neighbor brand name, for customers to grant secure, temporary access to their homes; and automation and smart home solutions, including remotely monitor and manage their environments through customized web portal via web-enabled devices, such as smart phones, smart phone applications, and through touchscreen panels in their homes. The company provides its products under the ADT, ADT Pulse, and ADT+ brand names. It offers its products and services to residential and small business security, and automation market comprising owners and renters of single-family homes, apartments, and small businesses owners through customer referrals, door-to-door activities, network of field sales and service offices, third-party independent dealers, and authorized dealers. The company was formerly known as Prime Security Services Parent, Inc. and changed its name to ADT Inc. in September 2017. ADT Inc. was founded in 1874 and is headquartered in Boca Raton, Florida.
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