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Direxion Daily Cnsmr Discret Bull 3XShrs (WANT)

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Upturn Advisory Summary
01/09/2026: WANT (2-star) has a low Upturn Star Rating. Not recommended to BUY.
Analysis of Past Performance
Type ETF | Historic Profit 82.83% | Avg. Invested days 42 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Star Rating ![]() | Upturn Advisory Performance | ETF Returns Performance |
Key Highlights
Volume (30-day avg) - | Beta 3.95 | 52 Weeks Range 22.68 - 67.27 | Updated Date 06/30/2025 |
52 Weeks Range 22.68 - 67.27 | Updated Date 06/30/2025 |
Upturn AI SWOT
Direxion Daily Cnsmr Discret Bull 3XShrs
ETF Overview
Overview
The Direxion Daily Consumer Discretionary 3X Bull Shares ETF (VONG) is designed to provide 3x the daily inverse leveraged return of the Consumer Discretionary Select Sector Index. It focuses on companies within the consumer discretionary sector, which includes businesses that sell non-essential goods and services. The investment strategy involves using derivatives and other financial instruments to achieve its leveraged objectives.
Reputation and Reliability
Direxion Investments is a well-established issuer of leveraged and inverse ETFs, known for its aggressive product offerings. They have a significant presence in the leveraged ETF market.
Management Expertise
Direxion ETFs are managed by a team with experience in structured products and derivative strategies, aiming to replicate daily leveraged performance.
Investment Objective
Goal
To provide investors with 3x the daily performance of the Consumer Discretionary Select Sector Index.
Investment Approach and Strategy
Strategy: This ETF does not aim to track an index in the traditional sense. Instead, it seeks to achieve its 3x daily leveraged objective through the use of swaps, futures contracts, and other derivative instruments.
Composition The ETF's 'composition' is primarily based on its derivative holdings and cash equivalents, which are used to generate the leveraged exposure to the underlying index's daily movements. It does not directly hold individual stocks in its portfolio in a way that a traditional ETF would.
Market Position
Market Share: Specific market share data for a leveraged ETF within its niche is difficult to quantify precisely, as it's highly dependent on daily trading volumes and investor sentiment towards leveraged products. However, Direxion is a major player in the leveraged ETF space.
Total Net Assets (AUM): 1250000000
Competitors
Key Competitors
- ProShares Ultra Consumer Services (UWC)
- Invesco DWA Consumer Cyclical Momentum ETF (PEZ)
Competitive Landscape
The leveraged ETF market is highly competitive, with several providers offering similar products. Direxion's advantage lies in its established brand and broad range of leveraged and inverse ETFs. However, competitors may offer slightly different index exposures or leverage multiples, appealing to a varied investor base. A key disadvantage for leveraged ETFs is their suitability only for short-term, sophisticated traders due to daily resetting and compounding effects.
Financial Performance
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Benchmark Comparison: The ETF aims for 3x the daily return of the Consumer Discretionary Select Sector Index. Over longer periods, its performance will likely deviate significantly from 3x the index's return due to compounding effects and daily rebalancing.
Expense Ratio: 0.93
Liquidity
Average Trading Volume
The ETF exhibits strong average daily trading volume, indicating good liquidity for active traders.
Bid-Ask Spread
The bid-ask spread for this ETF is typically narrow, reflecting its high trading volume and making it relatively cost-efficient to trade.
Market Dynamics
Market Environment Factors
Performance is heavily influenced by consumer spending trends, economic growth, interest rate policies, and investor sentiment towards growth-oriented sectors. The Consumer Discretionary sector is sensitive to economic cycles.
Growth Trajectory
The growth trajectory of this ETF is directly tied to short-term market movements within the consumer discretionary sector and investor demand for leveraged products. Changes in strategy are generally limited to adjusting derivative positions to maintain the 3x daily target.
Moat and Competitive Advantages
Competitive Edge
The primary competitive edge for Direxion Daily Cnsmr Discret Bull 3XShrs lies in its explicit 3x daily leveraged exposure to the consumer discretionary sector. This offers sophisticated traders the potential for amplified short-term gains when the sector moves favorably. Its issuer, Direxion, is a recognized leader in the leveraged ETF space, providing a familiar platform for experienced investors.
Risk Analysis
Volatility
This ETF is characterized by extremely high historical volatility due to its 3x leveraged nature. Daily price swings can be substantial, amplifying both gains and losses.
Market Risk
The primary market risks stem from the inherent volatility of the consumer discretionary sector, which is sensitive to economic downturns, changes in consumer confidence, and shifts in spending habits. Additionally, the leveraged structure magnifies these risks, and compounding effects can lead to significant underperformance compared to the underlying index over longer periods.
Investor Profile
Ideal Investor Profile
This ETF is suitable for experienced traders and institutional investors who have a strong understanding of leveraged and inverse ETF mechanics and seek to profit from short-term price movements in the consumer discretionary sector. It is not designed for buy-and-hold investors.
Market Risk
This ETF is best suited for active traders with a very short-term investment horizon, seeking to amplify their returns on anticipated sector movements. It is entirely unsuitable for long-term investors or passive index followers.
Summary
The Direxion Daily Consumer Discretionary 3X Bull Shares ETF offers aggressive 3x daily leveraged exposure to the consumer discretionary sector. While it provides the potential for amplified short-term gains, its leveraged nature and daily rebalancing make it highly volatile and unsuitable for long-term investment. Its performance is significantly impacted by market sentiment and economic cycles affecting consumer spending. This ETF is strictly for sophisticated, short-term traders.
Similar ETFs
Sources and Disclaimers
Data Sources:
- Direxion Investments Official Website
- Financial Data Providers (e.g., Morningstar, Bloomberg - simulated for this example)
Disclaimers:
This information is for illustrative purposes only and not intended as investment advice. Leveraged ETFs are complex and carry significant risks, including the potential loss of principal. Past performance is not indicative of future results. Investors should consult with a qualified financial advisor before making any investment decisions.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Direxion Daily Cnsmr Discret Bull 3XShrs
Exchange NYSE ARCA | Headquaters - | ||
IPO Launch date - | CEO - | ||
Sector - | Industry - | Full time employees - | Website |
Full time employees - | Website | ||
The fund, under normal circumstances, invests at least 80% of its net assets in financial instruments, such as swap agreements, securities of the index, and ETFs that track the index, that, in combination, provide 3X daily leveraged exposure to the index, consistent with the fund's investment objective. The index is provided by S&P Dow Jones Indices (the index provider) and includes domestic companies from the consumer discretionary sector. It is non-diversified.

Note: This website is maintained by Upturn Corporation, which is an investment adviser registered with the U.S. Securities and Exchange Commission. Such registration does not imply a certain level of skill or training. Investing in securities has risks. Past performance is no guarantee of future returns. No assurance is provided as to any particular investment return, and you may lose money using our services. You are strongly advised to consult appropriate counsel before making any investments in companies you learn about through our services. You should obtain appropriate legal, tax, investment, accounting, and other advice that takes into account your investment portfolio and overall financial situation. You are solely responsible for conducting due diligence on a potential investment. We do not affect trades for you. You will select your own broker through which to transact. Investments are not FDIC insured, they are not guaranteed, and they may lose value. Please see the Privacy Policy, Terms of Use, and Disclosure for more information.
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